What's the difference?
The world is full of shock brand announcements.
Remember the time Coke suddenly changed its cola recipe? Or when Apple decided to take on Nokia with iPhone? Nobody saw those coming.
We all know how the latter turned out and even the former eventually became a marketing masterstroke.
Now here's another super-surprise – a German electric luxury SUV that’s actually comparatively inexpensive. And not stingily equipped. Yep, we’re talking about the iX1.
Based on the really rather impressive third-generation X1, it decisively undercuts similarly-specified rivals from Mercedes-Benz (EQA, EQB) and Genesis (GV60).
But is the Bavarian EV SUV worth paying that little bit extra for against (only very slightly) cheaper alternatives like the Hyundai Ioniq 5, Kia EV6, Tesla Model Y, Polestar 2 and Volvo XC40 Recharge?
Let’s see.
Welcome to one of the world’s tiniest SUVs, as well as amongst Australia’s cheapest – Suzuki’s diminutive Ignis.
There’s an Aussie connection. Holden designer Peter Hughes styled the original YG Cruze based on the first (FH) Ignis of 2000, with both models sharing most components underneath; but the latter was not well received, prompting Suzuki to change tack for its reborn Swift replacement of 2004. Yet the name and concept were revived 11 years later (without GMH) for the retro-themed high-riding hatch/crossover you see here today.
The point? This quick history lesson serves to remind us how similar both Ignis generations are, as well as how devoted Suzuki is in its pursuit of owning the light SUV space.
In June 2020, a facelifted MF arrived, brandishing a revised grille, bumpers and trim to give it a chunkier appearance, along with minor spec changes.
Here we take a long look at the GLX auto.
BMW is a true EV pioneer, as the 2014 i3 and subsequent models prove. There’s never been one that we didn’t like. The only problem was that all were expensive. And at times, prohibitively so.
Astoundingly, the iX1 breaks that cycle, comparatively speaking, while impressing us with its design, quality, packaging, dynamics and equipment levels.
As it stands, the xDrive30 is one of the most convincing and best-value medium-sized luxury SUV EVs on the market right now.
Who’d have thought it from a BMW?
With statement styling, inherent agility, excellent efficiency, proven reliability, high equipment levels and low entry pricing, the 2021 Ignis GLX is in danger of becoming a mandatory short-list proposition for people seeking fun and affordable motoring.
But undermining all that is a distinct lack of driver-assist safety tech that can’t be – and shouldn’t be – ignored. At least give buyers the option of paying more for essentials like AEB.
If Suzuki can address this shortfall, the Ignis would join its excellent Swift supermini stablemate in being a very compelling and enjoyable compact urban runabout. We hope this happens sooner rather than later.