BMW IX1 vs Audi SQ7
What's the difference?

BMW IX1

$49,880 - $82,900

2023 price

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Audi SQ7

—

2024 price

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Summary

2023 BMW IX1

2024 Audi SQ7

By Byron Mathioudakis

By John Law

Safety Rating

Electric motor type

Electromagnetically Excited

Twin Turbo V8, 4.0L

Vehicle type

Battery Electric

Premium Unleaded Petrol

Electric range

440 km

12.1L/100km (combined)

Energy consumption

18.2 kWh/100km

Battery capacity

67.00 kWh

Seating

Likes

Surprising value for money
Impressive design inside and out
Decent road manners

Growling V8 soundtrack
Spacious, classy cabin
Impressive ride and handling

Dislikes

Could use stronger single-pedal braking tech
Some road/tyre noise intrusion
Hides its ‘EV-ness’ with regular ICE X1 styling

Lacks clever interior storage
Engine is thirsty
Expensive to service

2023 BMW IX1 Summary

The world is full of shock brand announcements.

Remember the time Coke suddenly changed its cola recipe? Or when Apple decided to take on Nokia with iPhone? Nobody saw those coming.

We all know how the latter turned out and even the former eventually became a marketing masterstroke.

Now here's another super-surprise – a German electric luxury SUV that’s actually comparatively inexpensive. And not stingily equipped. Yep, we’re talking about the iX1.

Based on the really rather impressive third-generation X1, it decisively undercuts similarly-specified rivals from Mercedes-Benz (EQA, EQB) and Genesis (GV60).

But is the Bavarian EV SUV worth paying that little bit extra for against (only very slightly) cheaper alternatives like the Hyundai Ioniq 5, Kia EV6, Tesla Model Y, Polestar 2 and Volvo XC40 Recharge?

Let’s see.

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2024 Audi SQ7 Summary

The Audi Q7 has come in for its second facelift as it enters its ninth year of production while the younger Q8 is in for its first refresh.

But these two aren't like the Mitsubishi ASX and Eclipse Cross pair; Audi's MLB underpinnings were cutting edge at their launch 2015 and remain stand-out in the class with advanced suspension and chassis tech, connectivity and refinement.

A host of small visual and performance tweaks aim to make the range-topping SQ7 we're driving even better. But should you make the sensible seven-seat decision or go a little rogue and choose the sloping-roofed SQ8?

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Deep dive comparison

2023 BMW IX1 2024 Audi SQ7

Verdict

BMW is a true EV pioneer, as the 2014 i3 and subsequent models prove. There’s never been one that we didn’t like. The only problem was that all were expensive. And at times, prohibitively so.

Astoundingly, the iX1 breaks that cycle, comparatively speaking, while impressing us with its design, quality, packaging, dynamics and equipment levels.

As it stands, the xDrive30 is one of the most convincing and best-value medium-sized luxury SUV EVs on the market right now.

Who’d have thought it from a BMW?

Verdict

There are newer options than the current Audi SQ7 and SQ8, including those which use the same platform, but don't write these luxury large SUVs off just yet.

It's a rare thing that a vehicle costing $200,000 has an air of pragmatism about it, but the SQ7 does. Its sensible leather upholstery, decent practicality, towing capability and near-excess of interior space make it a great family wagon.

As a counterpoint, the sharper looking SQ8 has minimal trade-off in comfort and interior room (at least for five) and is the kind of statement piece you'd expect for the price — especially in one of its loud paint colours.

Whichever way you leap, it's true that while the SQ7 and SQ8 are ageing, they are doing so gracefully and remain a superb option in this segment.

Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.

BMW IX1 vs Audi SQ7 What's the difference?

Summary

Deep dive comparison

Verdict

Verdict

BMW IX1 vs Audi SQ7
What's the difference?