What's the difference?
The world is full of shock brand announcements.
Remember the time Coke suddenly changed its cola recipe? Or when Apple decided to take on Nokia with iPhone? Nobody saw those coming.
We all know how the latter turned out and even the former eventually became a marketing masterstroke.
Now here's another super-surprise – a German electric luxury SUV that’s actually comparatively inexpensive. And not stingily equipped. Yep, we’re talking about the iX1.
Based on the really rather impressive third-generation X1, it decisively undercuts similarly-specified rivals from Mercedes-Benz (EQA, EQB) and Genesis (GV60).
But is the Bavarian EV SUV worth paying that little bit extra for against (only very slightly) cheaper alternatives like the Hyundai Ioniq 5, Kia EV6, Tesla Model Y, Polestar 2 and Volvo XC40 Recharge?
Let’s see.
This might be the biggest gamble in Porsche's history. It's the latest version of its best-selling car, the Porsche Macan, only this one has a very big difference.
You see, this time, it’s all-electric. There is not an internal-combustion engine (ICE) in sight. And that makes climbing into an entry-level Macan significantly more expensive than ever before.
So, will this bold shift help or hinder the Macan in Australia? And is this the country’s best all-electric SUV?
There’s only one way find out.
BMW is a true EV pioneer, as the 2014 i3 and subsequent models prove. There’s never been one that we didn’t like. The only problem was that all were expensive. And at times, prohibitively so.
Astoundingly, the iX1 breaks that cycle, comparatively speaking, while impressing us with its design, quality, packaging, dynamics and equipment levels.
As it stands, the xDrive30 is one of the most convincing and best-value medium-sized luxury SUV EVs on the market right now.
Who’d have thought it from a BMW?
There is no doubting the substance of the Porsche Macan Electric. Its ride, steering and poise make it a joy to drive on twisting roads, and it ticks the practicality boxes, too.
The only lingering question is whether enough people are ready to make the all-electric switch. Only then will we know if Porsche's Macan gamble has paid off.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.