BMW IX1 vs Volkswagen Touareg

What's the difference?

The world is full of shock brand announcements.

Remember the time Coke suddenly changed its cola recipe? Or when Apple decided to take on Nokia with iPhone? Nobody saw those coming.

We all know how the latter turned out and even the former eventually became a marketing masterstroke.

Now here's another super-surprise – a German electric luxury SUV that’s actually comparatively inexpensive. And not stingily equipped. Yep, we’re talking about the iX1.

Based on the really rather impressive third-generation X1, it decisively undercuts similarly-specified rivals from Mercedes-Benz (EQA, EQB) and Genesis (GV60).

But is the Bavarian EV SUV worth paying that little bit extra for against (only very slightly) cheaper alternatives like the Hyundai Ioniq 5, Kia EV6, Tesla Model Y, Polestar 2 and Volvo XC40 Recharge?

Let’s see.

It’s big, it’s fast, it’s luxurious, Volkswagen’s Touareg has always been a stand-out large SUV.

This one, the full-fat R is the latest take on the halo Volkswagen model. It has big shoes to fill.

See, top-spec Touaregs in the past are hardly rivals to the Toyota LandCruisers and Hyundai Palisades of this world. They’re a different breed, with the first-generation Touareg powered by a variety of engines up to a 5.0-litre turbo-diesel V10, and the second-gen version packing petrol and diesel V8s in its upper levels.

They were the ultimate sleeper family SUV, ridiculous engines with rich VW Group lineage in a seemingly mainstream family-friendly package.

But this third-generation version can’t quite replicate the over-engined craziness of its predecessors. It has to think outside the box as emissions regulations crack down the world over.

This Touareg R is a plug-in hybrid. A performance-focused one at that. Can it hope to replicate the unhinged nature of its forebears and find an appropriate place atop the hierarchy of Volkswagen’s R models? Let’s find out.