What's the difference?
The world is full of shock brand announcements.
Remember the time Coke suddenly changed its cola recipe? Or when Apple decided to take on Nokia with iPhone? Nobody saw those coming.
We all know how the latter turned out and even the former eventually became a marketing masterstroke.
Now here's another super-surprise – a German electric luxury SUV that’s actually comparatively inexpensive. And not stingily equipped. Yep, we’re talking about the iX1.
Based on the really rather impressive third-generation X1, it decisively undercuts similarly-specified rivals from Mercedes-Benz (EQA, EQB) and Genesis (GV60).
But is the Bavarian EV SUV worth paying that little bit extra for against (only very slightly) cheaper alternatives like the Hyundai Ioniq 5, Kia EV6, Tesla Model Y, Polestar 2 and Volvo XC40 Recharge?
Let’s see.
The new Range Rover Velar P400e Dynamic HSE, or P400e for short, is the first Velar offered with a plug-in hybrid powertrain. In theory, this should make it a solid contender for those wanting a luxury SUV that produces a smaller and greener footprint.
It’s not as big as its Range Rover siblings, so if you’re after a sleeker Rangie that can do some 'mild' adventuring on the weekends while still looking flash during the week, this may be the one you’re looking for.
It faces competition from the BMW X5, Volvo XC90 and… at a stretch, the Porsche Cayenne. I’ve spent a week with the mid-level P400e Velar to see how it stacks up for everyday use.
BMW is a true EV pioneer, as the 2014 i3 and subsequent models prove. There’s never been one that we didn’t like. The only problem was that all were expensive. And at times, prohibitively so.
Astoundingly, the iX1 breaks that cycle, comparatively speaking, while impressing us with its design, quality, packaging, dynamics and equipment levels.
As it stands, the xDrive30 is one of the most convincing and best-value medium-sized luxury SUV EVs on the market right now.
Who’d have thought it from a BMW?
The Range Rover Velar P400e looks damn sexy and is large enough to house your family comfortably while still being easy to manoeuvre around town.
But I’m not a fan of these luxury brands forcing you to pay extra for what should be standard features when you’re at this grade level and price point. This is a model I’d pay close attention to in terms of the optional trims required to maintain a high-end feel.
But the powertrain works quite well here and it has pleasant on-road manners.