What's the difference?
The world is full of shock brand announcements.
Remember the time Coke suddenly changed its cola recipe? Or when Apple decided to take on Nokia with iPhone? Nobody saw those coming.
We all know how the latter turned out and even the former eventually became a marketing masterstroke.
Now here's another super-surprise – a German electric luxury SUV that’s actually comparatively inexpensive. And not stingily equipped. Yep, we’re talking about the iX1.
Based on the really rather impressive third-generation X1, it decisively undercuts similarly-specified rivals from Mercedes-Benz (EQA, EQB) and Genesis (GV60).
But is the Bavarian EV SUV worth paying that little bit extra for against (only very slightly) cheaper alternatives like the Hyundai Ioniq 5, Kia EV6, Tesla Model Y, Polestar 2 and Volvo XC40 Recharge?
Let’s see.
We might have been excited to see the new generation Ford Ranger and Ford Everest models in 2022, but the real star of the show for the Blue Oval brand could well be this - its first electrified model to make it to Australia, the new Ford Escape PHEV.
If you’ve seen the letters PHEV before and not understood what it meant, don’t stress - you’re not alone. It stands for Plug-in Hybrid Electric Vehicle. And what that means is that this car comes with a battery bank and electric motor, a port to plug it in and recharge it to drive on EV power only, and it also has a petrol engine to make sure you’re not stuck when you run out of charge.
I’ll run through all the details on the drivetrain below, but think of it this way - if you want a Toyota RAV4 Hybrid but want the possibility to drive on dedicated electric power for up to (and in excess of) 50 kilometres on a charge, this could be the right car for you…
BMW is a true EV pioneer, as the 2014 i3 and subsequent models prove. There’s never been one that we didn’t like. The only problem was that all were expensive. And at times, prohibitively so.
Astoundingly, the iX1 breaks that cycle, comparatively speaking, while impressing us with its design, quality, packaging, dynamics and equipment levels.
As it stands, the xDrive30 is one of the most convincing and best-value medium-sized luxury SUV EVs on the market right now.
Who’d have thought it from a BMW?
The Ford Escape PHEV is a good option for a customer who knows they’ll live within the parameters set by the car. That’s the case with any plug-in hybrid, really, so in that regard, this new model is hardly a standout.
And it isn’t particularly outstanding in any other way either. I personally would have appreciated it if Ford had decided to add the plug-in powertrain to the Vignale flagship model instead - that model is more about luxury than sportiness, and would better fit the character of this powertrain in my opinion.
It’s a decent addition to the brand’s SUV range, and a welcome one to the segment, though it won’t be on its own for long.