BMW IX1 vs BMW X4
What's the difference?

BMW IX1

$49,880 - $82,900

2023 price

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BMW X4

$49,990 - $83,880

2022 price

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Land Rover Discovery Sport

Mercedes-Benz EQ-Class

Mercedes-Benz EQS

Mercedes-Benz G-Class

Mercedes-Benz G63

Mercedes-Benz GLA-Class

Mercedes-Benz GLA250

Mercedes-Benz GLB

Mercedes-Benz GLB-Class

Mercedes-Benz GLC-Class

Mercedes-Benz GLE-Class

Mercedes-Benz GLS

Mercedes-Benz GLS-Class

Mini 3D Hatch

Mini Countryman

Mitsubishi ASX

Mitsubishi Eclipse Cross

Mitsubishi Outlander

Mitsubishi Pajero

Mitsubishi Pajero Sport

Toyota Landcruiser 70 Series

Summary

2023 BMW IX1

2022 BMW X4

By Byron Mathioudakis

By Stephen Corby

Safety Rating

Electric motor type

Electromagnetically Excited

Turbo 4, 2.0L

Vehicle type

Battery Electric

Premium Unleaded Petrol

Electric range

440 km

7.9L/100km (combined)

Energy consumption

18.2 kWh/100km

Battery capacity

67.00 kWh

Seating

Likes

Surprising value for money
Impressive design inside and out
Decent road manners

Slick exterior
Punchy engine
Excellent steering

Dislikes

Could use stronger single-pedal braking tech
Some road/tyre noise intrusion
Hides its ‘EV-ness’ with regular ICE X1 styling

Cabin size
Restricted visibility
Boot design

2023 BMW IX1 Summary

The world is full of shock brand announcements.

Remember the time Coke suddenly changed its cola recipe? Or when Apple decided to take on Nokia with iPhone? Nobody saw those coming.

We all know how the latter turned out and even the former eventually became a marketing masterstroke.

Now here's another super-surprise – a German electric luxury SUV that’s actually comparatively inexpensive. And not stingily equipped. Yep, we’re talking about the iX1.

Based on the really rather impressive third-generation X1, it decisively undercuts similarly-specified rivals from Mercedes-Benz (EQA, EQB) and Genesis (GV60).

But is the Bavarian EV SUV worth paying that little bit extra for against (only very slightly) cheaper alternatives like the Hyundai Ioniq 5, Kia EV6, Tesla Model Y, Polestar 2 and Volvo XC40 Recharge?

Let’s see.

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2022 BMW X4 Summary

Look, personally I found it amusingly weird when German car companies started sloping the roofs on sedans and calling them “coupes”, despite the fact that they had four doors. Their ability to imagine segments, and find buyers in them, that have no reason to exist is almost something to admire.

But turning SUVs, like the already very capable X3, into coupes? Frankly, it’s like turning an ass into an elbow. Lower the roof to reduce headroom and shrink the boot? Why? Because it will look so sexy people won’t be able to resist it. That’s BMW’s approach with the X4 and, somehow, it seems to work.

And, to be fair, sporty SUVs are not a BMW thing: the Range Rover Evoque, Audi Q5 Sportback, and Mercedes-AMG’s range of GLC Coupé models have all taken off, each contributing toward an unlikely trend that doesn’t seem to be going away any time soon.

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Deep dive comparison

2023 BMW IX1 2022 BMW X4

Verdict

BMW is a true EV pioneer, as the 2014 i3 and subsequent models prove. There’s never been one that we didn’t like. The only problem was that all were expensive. And at times, prohibitively so.

Astoundingly, the iX1 breaks that cycle, comparatively speaking, while impressing us with its design, quality, packaging, dynamics and equipment levels.

As it stands, the xDrive30 is one of the most convincing and best-value medium-sized luxury SUV EVs on the market right now.

Who’d have thought it from a BMW?

Verdict

Okay, so the BMW X4 xDrive30i is neither an ass nor an elbow, to be fair, it's more of a bulky shoulder muscle, or two.

I can't say I'll ever love the X4, the idea of it is a bit too weird for me, but I can't help admiring the way it looks and the way it drives.

It's a bit like a sedan on steroids - or an SUV on a diet, depending on your perspective - but that doesn’t take away from the fact that it’s fun to drive, comfortable and retains just enough coolness, and just enough practicality, to make it worthwhile.

BMW IX1 vs BMW X4 What's the difference?

Summary

Deep dive comparison

Verdict

Verdict

BMW IX1 vs BMW X4
What's the difference?