Audi Q3 vs Aston Martin DBX

What's the difference?

So is this new Q3 good enough to remain Audi’s number one choice? In a word, yes.

Audi has resisted the temptation that some brands fall into by making too many changes to a proven sales performer. This new Q3 isn’t radically different from the old Q3, but it has improved in almost every way.

It isn’t different enough to widely expand its appeal to a new wave of customers, but there’s no reason it won’t remain Audi’s most popular choice for the foreseeable future.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

As with all Aston Martins the DBX is a seriously beautiful car with that high-end exotic but restrained exterior styling for which the brand is known. As with all Astons, too, the busy interior design may put some minimalism fans off and those high-placed shifting buttons pose a functionality problem.

As an SUV the DBX is spacious and practical. You could use this daily as a family car. I did and found it easy to adapt to.

The driving experience left me disappointed. I didn’t feel the same close connection with the DBX while driving that I have had with other super SUVs, such as the Lamborghini Urus and more affordable models offered by Porsche and Mercedes-AMG.

But then, you see those other cars everywhere, unlike the DBX which is a rare and beautiful creature, despite the flaws.

The brief to the designers was seemingly pretty simple - don’t mess with a good thing.

According to the company, they want it to be recognisable as an Audi from 100m away, but at the same time, it makes sense not to make any radical changes to a design that is clearly a hit with buyers.

There’s still a new grille, which is slightly larger, while the daytime running lights (DRLs) are now mounted high, on the top corners of the front fascia.

Audi prides itself on its lights and the Q3 features multi-segment DRLS, with dynamic light effects, plus the rear badge lights up red with the tail-lights are turned on.

Digital matrix LEDs are available as an option on the quattro grades, which is a first for such a small Audi. While based on the technology already deployed in the bigger, more expensive Audi models, this is an updated system with micro LED matrix capabilities that are better able to light up the road ahead without blinding cars ahead or oncoming.

One very noticeable element to the design of this new Q3 is the size - which hasn’t really changed. Audi has resisted the temptation that so many brands have to upsize a compact model and has instead retained the same size that buyers clearly find appealing. It is slightly longer, approximately 4cm, but is still unmistakably a Q3 in looks and size.

Inside the Q3 is a different story, with the designers clearly empowered to create more change. The elements remain similar, but there have been more dramatic changes compared to the exterior to keep the Q3 looking contemporary and luxurious.

For example, there are still two large screens, just like the old model, but the virtual cockpit and multimedia screen are integrated into the dashboard together and more prominently, moving higher up the centre fascia.

It works well, as the interior looks and feels premium, and very much an Audi, albeit on a smaller scale.

To cap it off there are four interior colour packages to choose from, plus four different choices for the inlays, including two real wood options and an aluminium trim.

I'm not one to name drop but I was having a chin wag with Marek, that's Marek Reichman, Aston Martin's Vice President and Chief Creative Officer, the fellow who has designed every Aston from the past 15 years, that Marek. Anyway, before the DBX came out he told me any SUV he designed would be unmistakably an Aston Martin.

I think he nailed it. The gaping Aston Martin grille is unmistakably the same as the DB11's and the tailgate, which although is the back hatch to a large SUV, is absolutely the same as the rear end of the Vantage.

Everything in between has all the family hallmarks. There are those oval headlights and the huge beak of a bonnet, the chiselled side panels with wheel arches that push up towards the sky and those rear haunches.

Not a fan of minimalist design? Then you'll love the DBX's cabin and its dashboard cluttered with dials, buttons, and switches.

It's like the cockpit of a plane and it's a very Aston Martin thing – just look at the layout of the DB5 from the 1960s, it's a mess, a beautiful mess though. The same goes for current models such as the DB11, DBS and Vantage.

Seriously, if there was one area where Marek may have decided not to make the DBX unmistakably Aston Martin, I wish it had been the interior.

Still, I think the DBX has the best cabin design of any current Aston, with its large media screen built into the centre console and more modern styling.

But regardless of what it looks like the feel of the materials is outstanding. There's a thick leather coating on just about every surface, apart from those which are solid, cold metal, like the paddle shifters and door handles.

It's a plush, sporty place, like Batman's suit only it smells a lot nicer.

The DBX is a large SUV at 5039mm long, 2220mm wide with the mirrors unfurled and 1680mm tall. Yep, this thing fills up an entire space in a car park.

The DBX comes in a choice of 53 colours. Yes, fifty three.  There's the 'Onyx Black' my test car wore, but also 'Royal Indigo', 'Supernova Red' and 'Kermit Green.'

The biggest change to the interior is the technology, with a new multimedia interface with new, larger tiles as well as new ‘Control Unit’ for the key driving functions.

The ‘Virtual Cockpit’ display is much simpler, with a nice, clean look, plus the option to have the satellite image on the screen, whether you’re in navigation or not. The multimedia screen is a good size (12.8 inches) and the menus are easy to navigate. The decision not to have physical controls for the climate control is disappointing, but thankfully there is a volume/on-off dial for the sound system.

The most notable difference is the so-called ‘control unit’ that integrates the indicators, wipers and gear selector on a single ‘bar’ mounted to the steering column. It’s another example of modern cars reinventing something we’ve all become accustomed to, but after a day of driving it quickly becomes second nature to adapt to the slightly different controls.

While it may be the same size, Audi has managed to find more room inside, particularly the rear, by redesigning the door pockets and sculpting out the seat backs. It’s still not the roomiest cabin, but the rear seats will be fine for younger families, couples and singles.

Another plus is the 40:20:40 split/fold rear seats for maximum practicality and adaptability, while all three have child seat anchor points (although if you do have three small children, I wouldn’t be recommending an SUV this size). 

As for the boot, because Audi only measures to the top of the seats, it measures 488L in both the SUV and Sportback variants, so you’re not missing out on day-to-day practicality with the sportier-looking roof. However, if you drop the rear seats the cargo capacity expands to 1386L in the SUV but only 1289L in the Sportback.

Until the DBX came along the most practical Aston Martin was the five-door, four-seater Rapide which had a huge rear hatch and a boot big enough to swallow an entire matching five-piece luggage set – I saw it with my very own eyes.

Now there's the DBX which seats five (well, four comfortably, because nobody wants to be in the middle) and has a boot with a luggage capacity of 491 litres under the leather cargo cover.

As you can see it fit our three-piece CarsGuide luggage set, and I also used it to pick up some compost – very likely the first time anybody has done this to a DBX ever in Australia, and probably the last.

Cabin storage is impressive. The floating centre console is suspended like a hammock and under it is a huge bunk for a phone, wallet, and small bags. The split-opening armrest houses a large box, too.

The door pockets are on the small side but there are two cupholders up front and another two in the fold-down armrest in the second row.

Talking of rows, there's no third row. The DBX comes as a two-row, five-seater only.

It’s a roomy second row, with more than enough space for me at 191cm (6'3") tall to sit behind my driving position and headroom is excellent, too.

There is only one type of Aston Martin DBX and it wears a list price of $357,000, so it resides in the price range above the Porsche Cayenne, which tops out at $336,100, but below the Lamborghini Urus, which starts at $390,000.

The Bentley Bentayga V8 is its closest price rival, starting less than $10K higher than the DBX.

And while we're marvelling at the emergence of these super SUVs don't discount the original luxury SUV brand. The Range Rover SV Autobiography Dynamic is $351,086, and superb.

Let's take a look at the Aston Martin DBX's features.

Coming standard is leather upholstery, heated front and rear seats, three-zone climate control, a 10.25-inch media display with sat nav, Apple CarPlay and digital radio, a 12.3-inch digital instrument cluster, a panoramic glass sunroof, power tailgate, proximity key with push-button start, LED headlights and tail-lights, and 22-inch forged alloy wheels.

For this high-end corner of the market the value is good, but there are a couple of misses such as the lack of a head-up display and Android Auto isn't supported.

But if you wanted a shopping trolley packed with value you'd go to a supermarket, right? Maybe. What you really want to know is what it's like to drive, right? Let's start with horsepower.

As mentioned above, there are three powertrains to choose from initially, with talk of a plug-in hybrid and hi-po RS Q3 just that (talk) for now.

The entry-level SUV and Sportback get a new 1.5-litre four-cylinder mild-hybrid, turbocharged petrol engine, which makes 110kW/250Nm and sends all that performance to the road via the front wheels through a seven-speed, dual-clutch automatic transmission.

Next up is the TFSI 150kW quattro, which is a bigger 2.0L turbo-petrol four-cylinder, producing (you guessed it) 150kW and 320Nm. It also has a seven-speed dual clutch but also unsurprisingly has a quattro, aka all-wheel drive.

Finally there’s the TFSI 195kW quattro, which has the same engine but tuned to make 195kW and 400Nm, also with the seven-speed, dual-clutch auto and all-wheel drive.

This is naturally the quickest Q3, at least until the RS Q3 arrives, taking just 5.7 seconds to accelerate 0-100km/h, compared to 9.1 seconds for the 110kW and 7.1 seconds for the 150kW.

When it came to giving the DBX an engine Aston Martin chose the same 4.0-litre twin-turbo V8 that's in the Vantage only they made it more powerful – 25kW more at 405kW (542hp). There's 15Nm more torque as well, at 700Nm.

Shifting through a nine-speed automatic transmission the DBX's 0-100km/h time is 4.5 seconds, which is almost a second slower than the Vantage's 3.6 seconds.

That said, the DBX weighs more than 2.2 tonnes, has a maximum ground clearance of 190mm, can wade rivers to a depth of 500mm and has a braked towing capacity of 2700kg. Oh yeah, and it's all-wheel drive.

That engine is one of the world's best V8s. It's light, compact, efficient and can produce enormous grunt. It's also made by Mercedes-Benz. Yup, it's the same (M177) 4.0-litre V8 found in the Mercedes-AMG C 63 S and a stack of other AMG-badged beasties.

There's just one thing, the V8 in the DBX doesn't sound as good to me as the one in a Mercedes-AMG. Aston's version has a less guttural and breathy exhaust note.

Sure, it still sounds amazing and when pushed hard it screams like Boudica charging into battle, but how often will you drive like that?

Most of the time we're in traffic in the suburbs and city trundling around at 40km/h. But even with the ‘loud’ exhaust mode set the note is still not as deep and brash as the AMG, which sounds delicious even at a standstill.

You probably already know why Aston Martin uses Mercedes-Benz engines. But just in case, it's because the brand with the star has been a part owner since 2013. Aston saves money and in return gets some of the best engines in the world.

While it may only be a mild hybrid, Audi has done its best to make the TFSI 110kW as fuel efficient as possible. To that end, in addition to the hybrid help this new 1.5-litre engine also features cylinder-on-demand.

The result is a claimed combined cycle fuel use figure of 5.7L/100km for the entry-level model.

Naturally the more powerful engines require more petrol. The 150kW models are rated at 7.3L/100km, while the 195kW has a claimed 8.1L/100km.

It’s worth noting that all three engines require a minimum 95 RON ‘premium’ fuel, which will only add to the cost at the pump in these times of high prices.

The 110KW/150kW models are fitted with a 55-litre fuel tank, while there is a bigger 60-litre tank for 195kW. That means theoretical driving ranges of approximately 960km for the 110kW models and just over 740km for the 150kW and 195kW offerings.

In my fuel test of the DBX I took in open roads and city streets and measured 20.4L/100km at the pump.

On the same test loop the Urus I drove used 15.7L/100km and the Bentley Bentayga consumed 21.1L/100km.

It's not surprising these super SUVs are thirsty, but if you're spending all your time on city roads you can expect the consumption to be even higher.

What is surprising is Aston Martin thinking anyone could really get 12.2L/100km, but then all carmakers tend to claim overly ambitious fuel economy figures.

Just think, your next car after this will probably be electric, so enjoy the petrol while it lasts.

While it may not be an RS model or a more dynamic sedan, part of the price premium you pay for an Audi is a more polished driving experience.

With that in mind, what Audi calls ‘Progressive steering’ (which is a variable ratio steering rack) is now standard across the range. This decision was driven by a desire to make the Q3 feel ‘more hatch-like’ to drive, being more responsive to driver inputs.

It certainly felt quite nice to drive at the launch, where we drove across a wide variety of conditions, including long stretches on winding mountain roads. The 110kW Launch Edition was enjoyable to drive in these conditions, even if the other two options offer a sportier driving experience with their extra power and all-wheel drive.

It should be noted again, we only drove Q3s fitted with adaptive dampers as those are included on the Launch Edition, so we can’t tell you how the true entry-level TFSI 110kW model rides and handles.

One minor concern was there were some rattles in one of the three cars we tested, centred around the dashboard and front doors. It’s notable because we have experienced similar potential build-quality issues with Volkswagen and Skoda products recently. This raises some questions about an area Volkswagen Group products have traditionally excelled in.

Having said that, it was only a problem in one of the three cars we drove, so it could be an isolated incident. But it’s something we will have to keep an eye and ear open to in future test drives.

The DBX is a circa 550 horsepower giant that can reach out and almost touch 300km/h. But testing it on Sydney's roads is like having a champion racehorse in your backyard and your neighbour asking you what it's like to ride.

A racetrack wasn't handy at the time and I'd signed a form saying I'd not put any more than 400km on the clock during its stay with me, which meant having to choose my test loop carefully.

Fortunately, this was before Sydney was plunged into the current COVID lockdown, which makes that 400km now seem vast.

First, the DBX is an SUV anybody could drive, every day. Visibility is great and the ride is fine considering it rolls on 22-inch wheels and wears rubber as wide as some doorways and as thin as my socks (285/40 front and 325/35 rear Pirelli Scorpion Zero). Power delivery is smooth and predictable.

I did drive it every day, doing the shopping, school pick ups, a trip to the garden centre to fill it with plants and (ahem) compost, and it performed exactly as a large SUV should.

A source of frustration was the location of the shifting buttons high on the dashboard. Have a look at the images. Even with my chimpanzee-like long arms I had to stretch to change from Drive to Reverse. And with a not so small turning circle of 12.4m, three-point turns were a bit of an arm workout.

But the bigger frustration was the driver-car connection which didn't feel quite right. A good car-driver connection is essential for any great performance car.

Yes, there wasn't a race circuit where I could get to know the DBX quickly. But a good road, driven often with test cars, reveals a lot, too.

And the DBX didn't feel as good as the Lamborghini Urus, which is not only more comfortable but feels more dynamic and offers a superb connection between the driver and the machine.

The DBX is fast, it's powerful, the huge brakes pull it up quickly (almost violently so, if required) and handling is incredibly good.

It's just that I didn't really feel a part of it much at all. You know, the whole driver and car becoming one, thing. I felt like the third wheel on a date.

That connected feeling has been mastered by Porsche with its SUVs, but I feel the DBX needs more work. It felt unfinished.

I was told at the start that the DBX I was testing was a pre-production vehicle, but I'm sure that doesn't cover the shortcomings in the way it drove.

It's disappointing. I was hoping for better, but I think further development will see that come later.

The DBX hasn't been given an ANCAP crash safety rating and it's unlikely it ever will, which is often the case with low-volume, high-end models.

Still, the DBX comes standard with seven airbags, AEB, lane keeping assistance with lane-change warning, rear cross-traffic alert, blind-spot warning, traffic sign recognition, auto parking and adaptive cruise control.

For child seats there are three top tether anchor points and two ISOFIX mounts across the second row.

I found it easy and quick to fasten my son’s car seat into the DBX.

The Q3 is covered by Audi Australia’s standard five-year/unlimited kilometre warranty. This includes five years of roadside assistance too.

There is a standard five-year servicing plan for $3300, which is the same as the outgoing model, with servicing required every 12 months or 15,000km, whichever comes first.

Audi has an expansive, nationwide dealer network befitting its place as an established sales leader in the premium space.

The DBX is covered by Aston Martin's three-year-unlimited kilometre warranty. Also included is roadside assistance.

Service intervals are every 12 months or 16,000km.

Aston Martin doesn't have have capped price servicing for the DBX nor can owners purchase a maintenance plan for the SUV.

We asked Aston Martin for an estimate of how much owners can expect to pay for servicing over the life of the warranty, but a spokesperson told us, "We are unable to provide an estimate on the cost of servicing over three years."

With Aston Martin unable or unwilling to give us any guidance on servicing costs, maybe there are recent model Aston owners out there who can. Let us know in the comments section below.