Audi Q3 vs BYD Sealion 8

What's the difference?

So is this new Q3 good enough to remain Audi’s number one choice? In a word, yes.

Audi has resisted the temptation that some brands fall into by making too many changes to a proven sales performer. This new Q3 isn’t radically different from the old Q3, but it has improved in almost every way.

It isn’t different enough to widely expand its appeal to a new wave of customers, but there’s no reason it won’t remain Audi’s most popular choice for the foreseeable future.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

There’s no denying the value the BYD Sealion 8 Premium offers as it packs a lot in for the price. Its efficiency and inoffensive looks add up to a good package and reflect what it does well. That said, the underwhelming driving experience and clunky media system are noticeable. Whether they're deal breakers is up to you.

The brief to the designers was seemingly pretty simple - don’t mess with a good thing.

According to the company, they want it to be recognisable as an Audi from 100m away, but at the same time, it makes sense not to make any radical changes to a design that is clearly a hit with buyers.

There’s still a new grille, which is slightly larger, while the daytime running lights (DRLs) are now mounted high, on the top corners of the front fascia.

Audi prides itself on its lights and the Q3 features multi-segment DRLS, with dynamic light effects, plus the rear badge lights up red with the tail-lights are turned on.

Digital matrix LEDs are available as an option on the quattro grades, which is a first for such a small Audi. While based on the technology already deployed in the bigger, more expensive Audi models, this is an updated system with micro LED matrix capabilities that are better able to light up the road ahead without blinding cars ahead or oncoming.

One very noticeable element to the design of this new Q3 is the size - which hasn’t really changed. Audi has resisted the temptation that so many brands have to upsize a compact model and has instead retained the same size that buyers clearly find appealing. It is slightly longer, approximately 4cm, but is still unmistakably a Q3 in looks and size.

Inside the Q3 is a different story, with the designers clearly empowered to create more change. The elements remain similar, but there have been more dramatic changes compared to the exterior to keep the Q3 looking contemporary and luxurious.

For example, there are still two large screens, just like the old model, but the virtual cockpit and multimedia screen are integrated into the dashboard together and more prominently, moving higher up the centre fascia.

It works well, as the interior looks and feels premium, and very much an Audi, albeit on a smaller scale.

To cap it off there are four interior colour packages to choose from, plus four different choices for the inlays, including two real wood options and an aluminium trim.

The Sealion 8 is a big unit, and its design leans more towards soft and rounded than sharp. There’s a sense of restraint with its pillowy panels, smooth curves and flush door handles all contributing to a clean, almost clinical look.

The 21-inch wheels add a bit of presence, as does the full-width LED light bar with its braided design. But overall, it doesn’t try too hard to stand out. It’s inoffensive - clean and easy on the eye, but it stops short of having any sense of identity.

Inside, the cabin carries that same restrained approach. There’s black leather upholstery, some interesting geometric detailing through the panels and speaker grilles and a generous use of soft-touch materials throughout.

The large displays and panoramic sunroof help lift the space, giving it a premium feel, but more importantly, it’s just a comfortable, easy place to spend time. Which, for a family SUV, arguably matters more than anything else.

The biggest change to the interior is the technology, with a new multimedia interface with new, larger tiles as well as new ‘Control Unit’ for the key driving functions.

The ‘Virtual Cockpit’ display is much simpler, with a nice, clean look, plus the option to have the satellite image on the screen, whether you’re in navigation or not. The multimedia screen is a good size (12.8 inches) and the menus are easy to navigate. The decision not to have physical controls for the climate control is disappointing, but thankfully there is a volume/on-off dial for the sound system.

The most notable difference is the so-called ‘control unit’ that integrates the indicators, wipers and gear selector on a single ‘bar’ mounted to the steering column. It’s another example of modern cars reinventing something we’ve all become accustomed to, but after a day of driving it quickly becomes second nature to adapt to the slightly different controls.

While it may be the same size, Audi has managed to find more room inside, particularly the rear, by redesigning the door pockets and sculpting out the seat backs. It’s still not the roomiest cabin, but the rear seats will be fine for younger families, couples and singles.

Another plus is the 40:20:40 split/fold rear seats for maximum practicality and adaptability, while all three have child seat anchor points (although if you do have three small children, I wouldn’t be recommending an SUV this size). 

As for the boot, because Audi only measures to the top of the seats, it measures 488L in both the SUV and Sportback variants, so you’re not missing out on day-to-day practicality with the sportier-looking roof. However, if you drop the rear seats the cargo capacity expands to 1386L in the SUV but only 1289L in the Sportback.

Up front, storage and general usability are well thought out. There’s a handy shelf tucked underneath the centre console with two USB-C ports, while a tray above houses the fast wireless charging pad. You also get a sunglasses holder, two cupholders and decent-sized bottle holders in the doors, so it’s easy to keep things organised.

Seat comfort is a highlight, and the overall layout is clean and easy to live with, but the same can’t be said for the multimedia system. While the graphics are sharp and the touchscreen is responsive, functionality isn’t always its strong suit. Wireless Apple CarPlay and Android Auto are included, but CarPlay required reconnecting on every drive during testing and the digital radio and phone calls experienced noticeable signal dropouts. It’s the kind of friction that chips away at the day-to-day experience and starts to feel out of step with how polished the rest of the cabin is.

There’s also a heavy reliance on the screen for core functions. Climate control is integrated, which is fairly standard, but so too are things like headlight controls. It might suit those who are used to navigating everything through a screen, but needing to dig through menus to adjust something like auto high beam on the move feels like a step too far. Bring back buttons.

The second row is where the Sealion 8 really leans into its family-friendly brief. Space is generous, with enough width to comfortably accommodate three adults and the flat floor helps here too. There are three top tether points and two ISOFIX mounts, while charging is covered by a USB-A and USB-C port.

Amenities are a standout. The outboard seats mirror the front with heating, ventilation and massage functions, which quickly become a favourite, alongside dedicated climate controls, roof-mounted air vents and multiple cupholders. A set of sunshades would round things out nicely, but it’s otherwise a very accommodating space.

Access to the third row is less impressive. The manual slide and tilt mechanism feels a little heavy and fiddly to operate and the space itself is best reserved for kids. In practice, that means younger passengers will likely take the path of least resistance, as mine did and simply climb over the second row instead.

Amenities are fairly basic, with directional air vents and cupholders, but there’s no charging provision back there. You do, however, get two top tether points and ISOFIX mounts, which will be a plus for larger families.

Around the back, the boot is a practical, usable space with a wide opening and flat loading floor. With all three rows in place, there’s 270L on offer, which is enough for a few school bags or a grocery run, expanding to 960L with the third row folded. There’s no spare tyre, just a repair kit, which may be a consideration for regional drivers. A 12-volt socket and powered tailgate round things out in this grade.

The BYD Sealion 8 range is relatively straightforward, with two grades on offer and the base variant available with a choice of two drivetrains. For this review, we’re in the flagship Premium AWD, which is priced from $70,990 before on-road costs.

It lines up against the Chery Tiggo 9 Super Hybrid at $65,430 driveaway, the Kia Sorento GT-Line PHEV from $71,130 before on-roads, and the Mazda CX-80 P50e Azami, which stretches up to $87,950 before on-road costs.

On paper, the Sealion 8 Premium doesn’t quite undercut the Chery on price or match its claimed 170km (NEDC) electric-only range, but it’s not far off, with a still-impressive 152km (NEDC). And when you look at the broader package, it starts to make a fairly strong value argument, particularly against its other key rivals.

The 'Premium' badge isn’t just for show, either. Equipment is generous, with highlights including a fixed panoramic sunroof with an electric sunshade, leather-appointed upholstery, a heated steering wheel, and heated, ventilated and massaging seats not just in the front, but for the outboard seats in the second row as well - a feature that hasn’t gone unnoticed by my nine-year old.

Technology is a clear focus. There’s a 10.25-inch digital instrument cluster, a large 15.6-inch touchscreen multimedia system and a 26-inch augmented reality head-up display, alongside wireless Apple CarPlay and Android Auto, a 50W wireless charging pad and a 21-speaker DiSound audio system. BYD also includes 2GB of data per month for the first two years to support its 4G connectivity and over-the-air updates.

Practical touches round things out, with keyless entry and start, NFC card access and a digital key via the BYD app, a powered tailgate, vehicle-to-load (V2L) capability, rain-sensing wipers, sound insulation for the front doors and windscreen and three-zone climate control.

As mentioned above, there are three powertrains to choose from initially, with talk of a plug-in hybrid and hi-po RS Q3 just that (talk) for now.

The entry-level SUV and Sportback get a new 1.5-litre four-cylinder mild-hybrid, turbocharged petrol engine, which makes 110kW/250Nm and sends all that performance to the road via the front wheels through a seven-speed, dual-clutch automatic transmission.

Next up is the TFSI 150kW quattro, which is a bigger 2.0L turbo-petrol four-cylinder, producing (you guessed it) 150kW and 320Nm. It also has a seven-speed dual clutch but also unsurprisingly has a quattro, aka all-wheel drive.

Finally there’s the TFSI 195kW quattro, which has the same engine but tuned to make 195kW and 400Nm, also with the seven-speed, dual-clutch auto and all-wheel drive.

This is naturally the quickest Q3, at least until the RS Q3 arrives, taking just 5.7 seconds to accelerate 0-100km/h, compared to 9.1 seconds for the 110kW and 7.1 seconds for the 150kW.

The BYD Sealion 8 Premium is all-wheel drive and pairs a 1.5-litre, four-cylinder, turbo-petrol engine with two electric motors, one on each axle. Combined outputs sit at a hefty 359kW and 675Nm, which comfortably out-muscles its key rivals.

Those figures do drop back to a more modest 110kW and 220Nm when running on the petrol engine alone.

Performance is strong for a large family SUV, with a claimed 0-100km/h sprint time of 4.9 seconds. You can toggle between pure EV and hybrid modes depending on the drive, which adds a layer of flexibility that suits short daily trips and longer highway runs.

While it may only be a mild hybrid, Audi has done its best to make the TFSI 110kW as fuel efficient as possible. To that end, in addition to the hybrid help this new 1.5-litre engine also features cylinder-on-demand.

The result is a claimed combined cycle fuel use figure of 5.7L/100km for the entry-level model.

Naturally the more powerful engines require more petrol. The 150kW models are rated at 7.3L/100km, while the 195kW has a claimed 8.1L/100km.

It’s worth noting that all three engines require a minimum 95 RON ‘premium’ fuel, which will only add to the cost at the pump in these times of high prices.

The 110KW/150kW models are fitted with a 55-litre fuel tank, while there is a bigger 60-litre tank for 195kW. That means theoretical driving ranges of approximately 960km for the 110kW models and just over 740km for the 150kW and 195kW offerings.

Charging is handled via a Type 2 CCS port, with support for up to 11kW on AC and up to 74kW on a DC fast charger. BYD claims a 30 to 80 per cent recharge can be done in as little as 20 minutes under ideal conditions.

The 35.6kWh lithium iron phosphate (LFP) battery is a standout, delivering a claimed electric-only driving range of 152km on the NEDC cycle. That figure is on the optimistic side compared to WLTP testing, but even with that in mind, it remains an impressive number for a plug-in hybrid of this size.

With a full battery, the combined fuel consumption is rated at just 1.0L/100km, translating to a theoretical driving range of over 1000km. Real-world results will vary depending on how often you’re able to charge and the type of driving you’re doing, but after a week that included a fair stretch of highway driving, my trip computer was showing 6.3L/100km. Overall, it’s a solid result, particularly for something with this level of performance.

While it may not be an RS model or a more dynamic sedan, part of the price premium you pay for an Audi is a more polished driving experience.

With that in mind, what Audi calls ‘Progressive steering’ (which is a variable ratio steering rack) is now standard across the range. This decision was driven by a desire to make the Q3 feel ‘more hatch-like’ to drive, being more responsive to driver inputs.

It certainly felt quite nice to drive at the launch, where we drove across a wide variety of conditions, including long stretches on winding mountain roads. The 110kW Launch Edition was enjoyable to drive in these conditions, even if the other two options offer a sportier driving experience with their extra power and all-wheel drive.

It should be noted again, we only drove Q3s fitted with adaptive dampers as those are included on the Launch Edition, so we can’t tell you how the true entry-level TFSI 110kW model rides and handles.

One minor concern was there were some rattles in one of the three cars we tested, centred around the dashboard and front doors. It’s notable because we have experienced similar potential build-quality issues with Volkswagen and Skoda products recently. This raises some questions about an area Volkswagen Group products have traditionally excelled in.

Having said that, it was only a problem in one of the three cars we drove, so it could be an isolated incident. But it’s something we will have to keep an eye and ear open to in future test drives.

On-road performance is where things become a bit of a mixed bag. There’s no denying the Sealion 8 Premium is quick and it leans more heavily into its EV character than many large plug-in hybrids. It’s quiet in hybrid mode and responsive off the mark, which makes it easy to keep pace in traffic and overtake when needed. For something of its size, it also does a good job of masking its weight on the move.

Regenerative braking is offered in two levels, but even the stronger setting feels fairly mild. The upside is smoother low-speed driving, with none of the abruptness you sometimes get in hybrids, and it does still recover a decent amount of energy, particularly on longer descents.

Where it falls short is in its overall dynamics. The steering and suspension are tuned for comfort, which results in a soft, slightly floaty feel on the road. It’s not unpleasant and around town it actually suits the car’s brief, but there’s a noticeable lack of feedback and control if you’re expecting something more composed.

Visibility and driver positioning also take some getting used to. The forward view is decent, but the pillars are quite thick and it can be difficult to find a driving position that doesn’t feel a little enclosed.

Judging the edges of the car isn’t always intuitive, and while the 360-degree camera is clear, its perspective can feel slightly off. Objects tend to appear much farther away than they are, which isn’t the most reassuring combination when you’re trying to manoeuvre in tighter spaces.

The BYD Sealion 8 is yet to be tested by ANCAP and therefore remains unrated at this stage. That said, it comes equipped with a comprehensive suite of safety features, along with nine airbags including side chest airbags for the front and second rows.

Standard equipment includes seatbelt reminders for all seating positions, front and rear parking sensors, driver attention monitoring and alert, tyre pressure monitoring, traffic sign recognition and autonomous emergency braking. It also features front and rear collision warning, blind-spot monitoring, rear and front cross-traffic alert and side exit assist.

On the road, however, some of the active safety systems are less polished in execution. The adaptive cruise control can feel abrupt when slowing down and slow to regain speed, while the steering assist can be overly reactive through corners. Lane keeping also lacks consistency, with the system not always engaging as expected.

For families, child seat provision is strong, with four ISOFIX anchor points and five top tether mounts across the cabin, along with child presence detection.

The Q3 is covered by Audi Australia’s standard five-year/unlimited kilometre warranty. This includes five years of roadside assistance too.

There is a standard five-year servicing plan for $3300, which is the same as the outgoing model, with servicing required every 12 months or 15,000km, whichever comes first.

Audi has an expansive, nationwide dealer network befitting its place as an established sales leader in the premium space.

BYD offers the Sealion 8 with a six-year/150,000km warranty and an eight-year or up to 160,000km battery warranty. Both terms are competitive for its class.

Service is recommended every 12 months/20,000km with each workshop visit averaging a solid $596 for the first five years (year four is $1360). Accessing a BYD service centre is fairly easy as there are around 70 centres nationwide now.

BYD recommends premium unleaded petrol (95RON) to be used for the Sealion 8.