Audi Q3 vs Hyundai Tucson

What's the difference?

Replacing a popular model is fraught with danger. Existing customers will tell you they love it, while focus groups of non-customers will tell you why they hate it and sometimes carmakers get caught trying to appease both groups.

Sometimes they’ll make it too big or change too much in the search for more sales and ultimately end up removing the elements that made it popular in the first place.

Which is why Audi has been extra careful with some subtle evolution for this new-generation Q3 SUV and Sportback. This isn’t just a popular model for Audi Australia, it has been the best-selling model for the German brand for more than five years, so getting it wrong would be a disaster.

For the first time in Australia, the mid-sized Hyundai Tucson is being offered with a hybrid powertrain – which combines its spritely turbo-powered engine with a fuel efficiency-improving electric motor. And it might be enough to swing you to becoming a hybrid fan.

The new powertrain makes the Tucson a proper competitor against Australia’s darling, the Toyota RAV4 but the Nissan X-Trail e-Power and Kia Sportage remain strong rivals.

This week I’m family-testing the mid-spec Elite Hybrid with the N Line option pack to see how the newly updated Tucson handles family life.