Toyota BZ4X vs Hyundai Tucson

What's the difference?

Toyota finds itself in a very unusual position - playing catch-up.

Usually the Japanese brand dominates any market segment it is in - or at least has one of the more popular offerings. But when it comes to mid-size electric SUVs, Toyota finds its bZ4X trailing well behind several rivals including the BYD Sealion 7, Geely EX5, Kia EV5, Tesla Model Y and Zeekr 7X. 

There’s a very clear reason for this, too. Toyota was late to the party. The brand has taken a very slow approach to the electric vehicle (EV) market, launching its first battery-powered model, the bZ4X SUV, in early 2024.

Up until the start of 2026 and a price drop that coincided with surging petrol prices and a spike in EV demand, the bZ4X was something of a bit-player in the EV market. But with sales up more than 300 per cent in 2026 the time seems perfect to expand, with the bZ4X Touring reaching dealerships.

So is this the right SUV at the right time? Or is it too little too late?

For the first time in Australia, the mid-sized Hyundai Tucson is being offered with a hybrid powertrain – which combines its spritely turbo-powered engine with a fuel efficiency-improving electric motor. And it might be enough to swing you to becoming a hybrid fan.

The new powertrain makes the Tucson a proper competitor against Australia’s darling, the Toyota RAV4 but the Nissan X-Trail e-Power and Kia Sportage remain strong rivals.

This week I’m family-testing the mid-spec Elite Hybrid with the N Line option pack to see how the newly updated Tucson handles family life.