Jaecoo J7 vs BYD Sealion 6

What's the difference?

VS
Jaecoo J7
Jaecoo J7

$27,990 - $49,190

2025 price

BYD Sealion 6
BYD Sealion 6

$37,989 - $52,490

2024 price

Summary

2025 Jaecoo J7
2024 BYD Sealion 6
Safety Rating

Engine Type
Inline 4, 1.6L

Inline 4, 1.5L
Fuel Type
Premium Unleaded Petrol

Premium Unleaded/Electric
Fuel Efficiency
7.0L/100km (combined)

1.1L/100km (combined)
Seating
5

5
Dislikes
  • Average driving experience
  • Lack of physical buttons inside
  • No spare for the PHEV

  • PHEVs require consistent charging
  • Questions over long-term ownership experience
  • No spare wheel/tyre
2025 Jaecoo J7 Summary

Yep, it’s yet another new brand. And, yes, it’s from China.

You can be forgiven for not keeping up with the influx of new car brands in recent years, even as a professional I can find it challenging at times. But that’s why we’re here, to help you determine which brands to pay attention to and which ones you can probably ignore.

So which one is Jaecoo?

Well, the good news for the brand is that it comes from one of China’s biggest and most successful car companies, Chery, which has been a leading exporter for more than two decades, so it has a reasonable understanding of international markets.

Jaecoo is designed to be a separate, stand-alone brand from Chery, and in Australia will be sold at specific Omoda-Jaecoo dealerships (as the Omoda 5 is also spun-off into yet another ‘new’ brand). The Jaecoo J7 we’re driving here is its first model, a mid-size SUV that will compete directly against the likes of the BYD Sealion 6, Toyota RAV4, Hyundai Tucson and more.

Because despite management referring to Jaecoo as a “luxury” brand and calling the J7 a “premium SUV” that’s all within the context of the Chery universe. Jaecoo is simply a more premium alternative to Chery, not a true luxury brand that will challenge the likes of Lexus, Mercedes-Benz and the rest on quality and, as you’ll soon see, price.

We’ve already sampled the entry-level J7 2WD but now we’re getting to experience the 4WD and range-topping SHS, which stands for Super Hybrid System, but is better known as a plug-in hybrid. The SHS is the model we spent the most time in and that’s what we’ll focus on in this review.

Chery/Jaecoo executives say that what it calls ‘new elites’ - people that are “moving up in the world” and are looking for a “fashionable” and “cool” car - are the target market. But as we’ll explain, the market for the J7 is likely to be much broader than just the fashionable elite and cool kids.

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2024 BYD Sealion 6 Summary

BYD has made a big impact in a short space of time in Australia and the arrival of this all-new mid-size SUV opens the door for an even bigger future.

BYD has taken the fight to Tesla in the electric vehicle contest, and while still some margin behind the American brand the Atto 3 and Seal remain amongst the most popular rivals to the Model 3 and Y, respectively.

At the same time it has out-sold established brands including Honda, Skoda and Renault, as well as fellow Chinese newcomers LDV and Chery

Now BYD has its sights set on upsetting the established order in one of the biggest segments in the Australian market - mid-size SUVs.

The Sealion 6 is not a name that rolls off the tongue but it does leave an impression, as does the car, as we discovered when we drove it.

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Deep dive comparison

2025 Jaecoo J7 2024 BYD Sealion 6

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