What's the difference?
Things that have had a name change AFTER they’ve become famous…
Okay… there’s Kanye West’s switch to Ye, Twitter’s rebranding to X and now this – the Audi Q8 e-tron.
As the brand’s first production EV, it used to be known simply as Audi e-tron. But that was confusing, because – Porsche Taycan-based GT and RS sports sedans aside – every electrified vehicle that the company has made before and since wears e-tron as a suffix.
Beyond new badging, the Q8 e-tron also brings a facelift and improvements underneath, to better challenge the BMW iX, Jaguar I-Pace and Mercedes EQC and EQE large electric SUVs, among others.
How does the Ingolstadt EV fare? Let’s find out.
This is a Lotus - but it’s not like any Lotus you’ve ever known.
In fact, forget everything you know about Lotus, the British brand previously famous for small, lightweight sports cars is now evolving into something very different. Very, very different.
Under the control of Chinese automotive giant Geely since 2017, Lotus will shed its past and focus its future on all-electric, luxury vehicles like the Eletre we’re testing here.
The Eletre is a full-size luxury electric SUV designed to take on the likes of the Audi SQ8 e-tron, BMW iX and Mercedes-AMG EQE on the electric side, while also trying to lure buyers away from the likes of the Bentley Bentayga and Lamborghini Urus.
So, how does this radically different Lotus measure up to the brand’s reputation and stack up against its would-be competitors? Read on to find out…
The Audi Q8 e-tron ushers in welcome improvements to an already likeable and capable large luxury SUV.
But it is also feeling dated compared to newer and fresher rivals like the BMW iX, isn’t as good to drive as the best, offers disappointing range for the size of the new battery, and prices are creeping up for what is essentially a half-decade-old EV.
The name change isn’t enough. What the Q8 e-tron really needs is a massive leap in its Vorsprung durch Technik in a rapidly evolving electrified landscape.
Very good… but far from great.
So, how does this radically different Lotus measure up to the brand’s reputation and stack up against its would-be competitors in the final summation? It doesn’t reset the benchmark in any area or stand out head and shoulders above its competition, but crucially for Lotus (and its overlords at Geely) it doesn’t feel behind its rivals.
For the Lotus diehards this is an unrecognisable addition to the brand’s legacy of great sports cars. But this new version of the brand is looking to reach fresh customers and the Eletre will likely grab their eye with its dramatic looks.
It’s a highly competitive luxury, performance SUV that should have anyone considering a similar sized Bentley, BMW, Mercedes, or even the Lamborghini taking it for a test drive. It has both elements - luxury and performance - that will appeal to those looking for something special.
The Q8 e-tron looks smaller than it actually is, with the SUV wagon’s length/width/height/wheelbase numbers measuring in at 4915/1937/1633mm/2928mm, respectively.
The Sportback version is slightly lower at 1619mm.
You’ll need a keen eye to spot the difference between the old e-tron and new Q8 e-tron, with almost all of the visual changes reserved for the front end.
For starters, there’s a new, two-dimensional four-ring logo that looks larger and flatter than before, sitting within a sleeker and slimmer grille treatment that now takes in the restyled headlights. Along with the redesigned bumper, the effect serves to broaden the SUV’s stance.
The effect also suggests improved aerodynamics, aided by small air foils near the wheel arches and a fully-clad underbody section.
Otherwise, aside from the odd inclusion of the make-model name on the B-pillar and minor trim updates out back, the Q8 e-tron keeps the same, contemporary appearance of its predecessor. Which is no bad thing.
And there are even fewer changes inside.
The design of an electric SUV is, by its very existence, interesting as it’s something a Lotus has never been before. This is the brand’s new flagship SUV, designed to take on the likes of everything from the Bentley Bentayga to the BMW iX and even the Lamborghini Urus, so it needs to make a statement.
The design is influenced by the Evija electric hypercar, which Lotus built to kick-start its Geely era, but goes a step further with its angular design. It certainly looks more closely related to the Lamborghini SUV than any Lotus you’ve seen before.
It’s different, it looks special and will likely turn heads, but to be blunt, if you’re a Lotus lover who has an affection for the Elise, Exige and the like then this really isn’t for you.
This is a modern evolution for Lotus, created to appeal to new customers with its edgy exterior design, utterly modern interior look and premium finish.
One disappointment is the way the plethora of safety sensors and cameras can disturb the lines of the car, making it look like an unfinished prototype from some angles.
More than merely good enough.
Entry and egress are easy thanks to a lofty ride height and wide-opening doors. Once sat, you’ll discover Audi has not changed anything much inside compared to the old e-tron. Frankly, very little needed to.
You’ll still find a strikingly stylish and upmarket cabin offering sufficient space for five people, a commanding driving position, superbly supportive front seats that are a boon when long-distance driving, plenty of storage options, ample ventilation and suitably moody lighting.
While not the most modern dash on the market when contrasted to the vast ‘hyper’ screens of some rivals, the Q8 e-tron’s remains very architectural in appearance and presentation.
Trim and material quality are certainly up to brand expectations. Practicality remains a priority, with lots of storage areas within the dash, console and door cards.
There are no fewer than three screens – a 12.3-inch digital instrument cluster Audi calls 'Virtual Cockpit', a 10.1-inch central multimedia display with haptic feedback and an 8.6-inch unit for climate control.
While they may seem daunting at first, a little familiarisation means most users will find them easy to operate.
Kudos, too, to the super-clear markings in the instrumentation, as well as the very satisfying tactile sensations of using the quality switchgear and controls. Typical Audi thoroughness here.
The same applies to the Q8 e-tron’s roomy and pleasantly-presented back seat area, with intelligently designed seating offering a nicely angled backrest as well as supportive cushion.
Three people can fit across without too much pain, though two is better, as the folding centre armrest and other amenities like air vents and climate control systems can be better-accessed and enjoyed.
You can see, smell and feel where your money’s gone inside. This is a quiet, isolated and cocooning experience, whether cruising on the motorway or stuck in heavy urban traffic. As you’d expect from a luxury SUV.
About the only real jarring aspect are the $3500 virtual exterior mirrors, created to improve aero performance. Their door-mounted screens are set low, outside the natural visual eyeline of the driver, creating confusion and adding precious extra seconds of eyes not on the road ahead. They’re irritating to the point of frustration.
Otherwise, the Q8 e-tron gets the job done inside, with cargo capacity at a reasonable 569 litres in the SUV wagon and 528L in the Sportback. And there’s even a 62L tub in the frunk up front to store the cables that also come standard with the EV.
Audi interior and packaging expertise strikes again.
The modern and premium design carries over into the cabin, with the model we were testing finished in grey leather and Alcantra with gold highlights. Which, along with the fact there’s leather and carpet inside, makes this feel more polished and luxurious than any previous Lotus.
But once you look beyond that you notice it’s not quite as practical as such a large SUV could be. Yes, there are a couple of cupholders in the centre console, but one is quite small and not practical for most cups/bottles.
There’s a small shelf for the wireless smartphone charging pad and the centre console box, but aside from that, there’s no other significant storage space in the front.
On the plus side the seats are comfortable and supportive, which is also true of those in the rear. The space in the rear is excellent, with plenty of head and knee room that will allow four adults to travel in comfort (adding a fifth to the middle seat would be a squeeze).
Those in the back also get access to the small screen that allows them to adjust not only the climate control but also the front seats. The rear seats also recline and there’s a pair of cupholders and USB-C ports.
The Lotus Eletre has a generous 688-litre boot, which is wide and deep. However, it comes at the expense of a spare tyre, with only a puncture repair kit provided.
First thing’s first. The Q8 e-tron has very little in common with the existing Q8 petrol, diesel and SQ8 high-performance models.
These, along with the larger Q7, have internal combustion engines.
However, keep in mind all leverage variations of the same 'MLB Evo' architecture that first saw the light of day all the way back in 2015. So, no spring chickens here.
But as it currently also serves Bentley, Lamborghini and Porsche SUVs, we’re talking about a classy set of components, anyway. Plus, the pre-facelift model was only rolled out on the world market in 2019.
For now, only a single variant is here, known as the Q8 e-tron 55, meaning the previous, smaller-battery 50 and flagship SQ8 aren’t here yet. That will happen sometime during 2024.
As before, there’s the choice of a traditional SUV wagon or more-popular BMW X6-style Sportback SUV coupe.
Prices start at $153,900 (all prices are before on-road costs) for the former and $165,900 for the latter, and that’s a jump of nearly $8K and $9K respectively over their old e-tron-as-a-noun-rather-than-an-adjective predecessors.
At least the Q8 e-tron is well equipped.
On the safety front, you’ll find about 40 driver assistance systems, backed up by a plethora of cameras, radar sensors and ultrasonic sensors to help keep the SUV as secure as possible.
These include a 360-degree camera system, adaptive cruise control, lane-support systems, rear cross-traffic assist and Autonomous Emergency Braking (AEB).
More on safety further down below.
All models also include adaptive air suspension with a variable ride height range of 76mm, a drive-mode selector that switches between normal and sport settings, LED headlights with auto high beams, keyless entry/start, front and rear climate control, heated and powered front seats and adjustable regenerative braking paddles on the steering wheel.
There's also a head-up display, three digital screens including electronic instrumentation and a central touchscreen with haptic feedback, satellite navigation, Android Auto, wireless Apple CarPlay, digital radio, wireless smartphone charging, four USB-C ports, an electric tailgate with gesture control, roof rails and 20-inch alloy wheels – with a space-saver spare wheel to boot.
Plus, an undisclosed number of Launch Edition SUVs from $165,900 are also available, adding Audi’s S line exterior styling touches, 21-inch wheels, sports front seats, a racier steering wheel, electric steering column adjustment and more.
Note that the base Q8 e-tron 55 does not include leather upholstery (it’s synthetic material instead) or a sunroof as standard.
Pricing and spec, then, are generally in-line with the luxury Euro EV SUV competition, which is to say, a bit on the exxy side.
Let’s check out the changes.
The Eletre is one of many electric vehicles to fall victim to the fluctuating market, receiving an enormous price cut before it officially went on sale in Australia.
The range was meant to start at $239,000, but the decision makers changed their minds and slashed it by a whopping $49,100 so the ‘entry-level’ Eletre is priced from $189,900, plus on-road costs.
The Eletre S, which is the subject of this review, also received a major price cut, dropping to $229,990 from its original $269,000, while the range-topping Eletre R is now priced from $279,990 rather than $315,000 as first announced by the brand.
As for what you get for that money, the Eletre comes standard with a range of premium equipment, befitting Geely’s aspirations for the Lotus brand. This includes matrix LED headlights, two-tone paint with a black contrasting roof, 20-inch alloy wheels, air suspension, keyless entry and start, a key card with NFC (Near-Field Communication) function, four-zone climate control, eight-way power adjustable front seats and heated front seats.
There’s also a KEF premium sound system, in-built eSIM card with 5G capability, a wireless charging pad as well as a 12.6-inch digital instrument panel and a 15.10-inch OLED central multimedia screen.
Stepping up to the Eletre S adds more goodies including 22-inch 10-spoke alloy wheels, an 'Active Aero Pack', 64-colour ambient lighting, automatic parking assist and a 23-speaker KEF 3D surround sound system.
At the top of the range, the Eletre R gets a more potent dual-motor powertrain, two-speed transmission, unique 22-inch alloys and a 'Quartz' interior theme.
Tech-overload alert. As per its predecessor, the Q8 e-tron 55 continues with two electric motors – one on each axle – for ‘quattro’ all-wheel drive.
Upgraded internals are said to improve efficiency substantially. Both are induction/asynchronous motors, mated to a single-gear two-stage ratio planetary transmission.
In the 55 model, the dual-motor set-up delivers a combined 300kW of power and 664Nm of torque, for a healthy 0-100km/h sprint-time of 5.6 seconds, on the way to a 200km/h top speed.
That’s impressive, given the lightest Q8 e-tron 55 tips the scales from 2595kg. That said, the Audi’s power-to-weight ratio is an equally strong 116kg/tonne.
Other updates include more direct steering, stiffer front suspension and retuned chassis controls.
Suspension is a five-link arrangement all-around, with adaptive air suspension featuring an electronically controlled with continuously variable adaptive damping system.
As mentioned earlier, there are three Eletre models, with the base model and S sharing the same powertrain, while the R gets a unique set-up.
The Eletre and Eletre S punch out a very healthy 450kW/710Nm from the dual motors that provide all-wheel drive traction. Despite being a full-size SUV, the two 450kW models are able to run 0-100km/h in only 4.5 seconds.
The Eletre R gets more powerful motors that make a staggering 675kW/985Nm, and crucially also get a two-speed transmission, which helps with acceleration. Lotus claims it has enough performance for the Eletre R to launch from 0-100km/h in just 2.9 seconds, a hugely impressive time for such a big and luxurious vehicle.
The good news is that the lithium-ion battery pack size rises from 95kWh to 114kWh, and is accompanied by faster DC charging capability, due to a jump from 150kW to 170kW.
While far from the class best, this cuts down charging times by a considerable margin.
The claimed driving range is 454km, while average consumption is a disappointing 25.6kWh/100km. The Q8 e-tron’s trip computer during our run in it recorded a mid-to-high 20s readout, by the way.
Despite the different powertrains, all three Eletre models have the same 111kWh battery but the driving range varies across each one.
The entry-grade model has a claimed WLTP range of between 535-600km, the Eletre S drops to 490-535km and the Eletre R can travel between 410-450km on a single charge.
On test we found those claims to be optimistic, certainly on the higher end, and especially if you head out of the urban environment and don’t maximise the regenerative braking to keep the battery topping up.
For decades, Audi used the advertising tagline ‘Vorsprung durch Technik’ – which means Progress through Technology in its native German – to highlight how advanced its vehicles are.
So, how has the Q8 e-tron advanced over its predecessor?
Right from the get-go, there’s so much to dig about the electric Audi SUV, especially if you’re new to luxury EVs.
To start with, it’s as quiet as you’d expect, even by luxury brand standards. As the Audi accelerates, the sense of momentum is somewhat masked by how refined and civilised your progress is.
Watch that, though. You could get a speeding fine more easily than you expect!
Anyway, with 664Nm of torque coming on instantly, there’s certainly no shortage of it, backed up by enough muscle for effortless and instantaneous overtaking. This sort of motoring can become highly addictive.
Similarly, a low centre of gravity, combined with a beautifully modulated electric power steering and the quattro AWD set-up, provides pleasing agility combined with reassuring roadholding. Even when you’re pressing on, the Q8 e-tron corners and grip with confidence and control.
So far, so good. Especially considering the air suspension is further cushioning your sense of speed, with excellent bump absorption for an isolated ride.
That’s on the standard 20-inch alloys spec. Riding on the larger wheels, there is a bit more firmness, as well as some road-noise intrusion.
Plus, it doesn’t take long to realise the Q8 e-tron is a very heavy vehicle. Though undeniably quick and athletic, changing directions in a hurry means that the SUV can feel a bit unwieldy.
Throttle response at higher velocities can seem a little muted and, over certain crests and humps when travelling fast, there is a sense that the driver really needs to have their wits about them.
Best to take it a bit easier, then, and enjoy the serenity the Audi EV SUV delivers in more typical and restrained travelling scenarios.
There is so much that the Q8 e-tron brings, and driving it normally really does reveal a sophisticated, comfortable, dependable and high-quality grand-touring experience.
Push a bit harder, though, and some cracks show up.
The challenge for Lotus, and its competitors, is to make its cars stand out from the pack despite the increasing similarities in performance brought on by electric powertrains.
Whereas in the past we could have assessed the difference between a Lotus-built V8 compared to a BMW manufactured V8 or even a Mercedes-Benz V12, these days all the electric models produce the same quiet, effortless punch.
So, it creates a generic driving experience in some regards, when what you’re hoping for at this end of the market is something special and different. And it’s important to note I don’t use the term ‘generic’ in a negative sense, but simply the Eletre has similar driving characteristics to the electric models from BMW, Mercedes-AMG and others.
Where it does give a hint to Lotus’ heritage is in its handling, where the combination of the air suspension with adaptive dampers, torque vectoring (by braking) and the British brand’s decades of experience combine to create a surprisingly direct and responsive SUV.
You won’t mistake it for an Emira, Exige or Elise, but the Eletre does have dynamic ability a cut above your average luxury SUV.
Tested way back in 2019 but updated in September, 2023, the e-tron/Q8 e-tron range scored a maximum five-star ANCAP crash-test rating.
There is no shortage of safety equipment – with passive and active, driver-assist-heavy technologies designed to avoid an accident, with full surround-view cameras also providing an extra level of security.
Standard kit includes Audi’s 'Pre-Sense front' and 'Pre-Sense rear', offering AEB, cross-traffic alert and active lane-keep assistance tech, as well as adaptive cruise control with full stop/go, eight airbags (dual front as well as side and curtain airbags for all outboard occupants), hill-descent control, anti-lock brakes, electronic brake-force distribution, brake-assist, electronic stability control, traction control and tyre pressure monitors.
The AEB system can detect pedestrians and cyclists between 10km/h and 85km/h, and even at night, while for other motor vehicles that increases to 250km/h (an upper velocity more relevant for the coming SQ8 e-tron). The active lane warning operations is from 65-250km/h.
Both outboard rear seats feature ISOFIX child-seat latches, along with three top tethers for straps.
Another major change for this new era is massive upgrades in terms of safety technology. The Eletre is packed with an array of cameras and sensors to help you avoid an accident.
There are 34 in total - four Lidar, six radar, seven HD cameras and 12 ultrasonic sensors. This all feeds a raft of features, including 'Highway Assist', which makes the Eletre the first Lotus to drive itself.
However, as part of the price cut, the Lidar hardware is removed from the entry-level model from the MY25 built examples onwards. However, if you option the Highway Assist package, they are fitted again in order for the system to work.
Standard on all Australian models is the 'Lotus Pilot Pack' which includes all the safety items that have become so common in recent years, including adaptive cruise control, autonomous emergency braking, rear cross-traffic alert, blind-spot monitoring, driver monitoring and traffic sign information.
Neither ANCAP nor Euro NCAP have tested the Eletre, as the safety authority rarely tests such expensive vehicles.
The airbag count is seven - front, front side, side curtain and far side (front centre) - and there are three top tether point and two ISOFIX positions for child seats across the second row.
Audi provides a five-year/unlimited kilometre warranty as well as six-years’ worth of free roadside assistance, which is nothing unusual these days, while the battery warranty is eight years or 160,000km.
The first six years of scheduled servicing is free, too. Intervals are every two years/30,000km (whichever comes first).
Plus, owners also receive six years of complimentary access to Chargefox’s network.
As for its ownership credentials, Lotus doesn’t offer capped price servicing, so you’ll need to discuss the on-going maintenance costs for your Eletre.
On the plus side, the new model is covered by a five-year/150,000km warranty for the car, with an eight-year/200,000km warranty for the battery.