Audi Q8 E-Tron vs BMW X6

What's the difference?

Things that have had a name change AFTER they’ve become famous…

Okay… there’s Kanye West’s switch to Ye, Twitter’s rebranding to X and now this – the Audi Q8 e-tron.

As the brand’s first production EV, it used to be known simply as Audi e-tron. But that was confusing, because – Porsche Taycan-based GT and RS sports sedans aside ­– every electrified vehicle that the company has made before and since wears e-tron as a suffix.

Beyond new badging, the Q8 e-tron also brings a facelift and improvements underneath, to better challenge the BMW iX, Jaguar I-Pace and Mercedes EQC and EQE large electric SUVs, among others.

How does the Ingolstadt EV fare? Let’s find out.

First launched in 2008, the BMW X6 created history (and a new car category) with its coupe styling on an SUV framework.

It was a polarising effort but one that opened up the SUV market for those wanting the size and presence of an SUV without compromising on the sporty styling of a smaller car.

The 2024 X6 has had a facelift and that brings a more athletic and robust kerb-side appeal that might swing a few fence sitters onto the side of liking it.

The already pleasant interior has been polished with extra customisations available on trims and accents. The technology has seen the biggest upgrade and it now features a more streamlined mild-hybrid component to the engine. It all positions the X6 well and truly within the rank of luxury.

For the last week I’ve been driving the mid-spec xDrive40i M Sport variant to see how the facelifted model holds its own against rivals, the Audi Q8 55 TFSI Dynamic Black and Mercedes-Benz GLE450 4Matic Coupe.