BMW i Series vs BMW 3 Series

What's the difference?

The thing that really grabs you from behind the wheel of a car like this is just how far EVs have come. The fact you can get a ridiculous range and have a really, really good time on the right twisting road is a pretty good deal and solidifies the fact EVs like this one are the future.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

Note: The author, Andrew Chesterton, is a co-owner of Smart As Media, a content agency and media distribution service with a number of automotive brands among its clients. When producing content for CarsGuide, he does so in accordance with the CarsGuide Editorial Guidelines and Code of Ethics, and the views and opinions expressed in this article are solely those of the author.

I thoroughly enjoyed my time in the BMW 320i M Sport. It’s fun to drive and I felt connected to what the car was doing on the road. The harder ride may not appeal to some but I didn’t mind it. The cosy back seat and boot mean it will probably suit a smaller family best and one which doesn’t have to worry about carrying a lot of gear around regularly, but it suited my needs just fine.

I reckon this is a car for those drivers who don’t want to compromise on performance but still have a kid or two. If you’re after the cushioned comfort of a Merc, this won’t appeal but I didn't want to give this one back and happily give it a firm 8/10.

My son liked the sports car looks and enjoyed the amenities in his row. He gives it a 10/10.

It's hard to talk about the design of the BMW iX3 without spending some time at the front end. This is a bold, bold take on a BMW grille, and one that is entirely devoid of chrome or metallic lashings.

That’s not to say it’s boring. The iX3 has a light theme that runs inside and outside, the latter of which is called the Iconic Glow exterior package, which replaces the physical embellishments with white lighting that frames the kidney grille and the other inserts. It looks very cool and very modern.

In the cabin, the lighting theme continues, this time under the dash inserts that illuminate from within. But that’s not what really draws your eye.

That honour goes to the Panoramic Vision, which replaces the traditional driver’s screen with a pillar-to-pillar display that stretches the width of the cabin and displays all your key driving info.  It seems like a strange thing to get your head around but it felt natural almost immediately, with everything you might need (including a g-meter in its sportiest mode) on display.

Also new is the funky and chunky BMW steering wheel, which reminds me a little of one of those double-sided lizards, in that it can be hard at times to figure out which way is up, and which features 'Shy Tech' (features and controls stay out of sight until the driver or passenger needs them).

All in all, I like the space. There are just enough traditional-feeling elements mixed with new tech to make it feel futuristic and familiar.

Sharper than its predecessor, the new 320i has LED everything with the rear lights being longer and curving around to the sides of the car.

The classic 'kidney' grille is darkened and more pronounced, with the black panelling extending to the rear to create an unapologetically sporty presence. A presence that’s accentuated by the twin exhausts.

The batcave interior with its black headliner, black seats… black everything, looks smart and stylish.

You do have a fair bit of harder touchpoints throughout but the customisable ambient lighting helps to soften the overall effect.

With its 2068mm width, 4709mm length and 1435mm height, the sedan makes its presence known without feeling cumbersome to manoeuvre. Urban dwellers need not fear their local car park!

The BMW iX3 is 4782mm in length, 1895mm in width, 1635mm in height and it rides on a 2897mm wheelbase.

It doesn't feel huge, but there's certainly enough space in the back seat for me. At 175 centimetres I have enough knee and headroom sitting behind my own driving position, plus you can adjust the angles of the rear backrest to get a little more comfy.

But while the front seat feels very modern, the rear is more a traditional back seat experience. Back seat riders get their own air vents and temperature controls, twin USB-C charge ports and a pull-down divider with twin cupholders, but that's about it.

The auto-opening boot reveals a 520-litre luggage space (1750 with the seats folded), all of which is unencumbered by charging cables and the like, which are housed in the 58-litre frunk.

Towing and electric vehicles are never the greatest of matches, such is the drain on the battery, but the iX3 can be fitted with a standard tow ball, unlocking a braked trailer capacity of 2000kg.

For such a sleek looking sedan, it’s generous up front with plenty of head and legroom.

You can adjust the seat to sit quite low and both front seats have extendable under-thigh supports, which should excite taller drivers. 

My 189cm (6’2”) brother has the 328i and is very comfortable but taller front passengers will encroach on back seat passenger comfort.

The front seats are quite firm on the backside, they also lack adjustable lumbar support, so expect to stretch the kinks out on a longer trip.

The amenities and tech feel well thought out and easy enough to use. The 12.3-inch touchscreen multimedia system looks great and has the best-looking graphics I’ve sampled.

The BMW system is intuitive to use once you get used to it. If you’re not interested in using the touchscreen, you can also utilise the rotary-wheel for menu selections.

There’s also Bluetooth connectivity, wireless Apple CarPlay and Android Auto plus built-in satellite navigation.

The 12.3-inch digital instrument panel is customisable and the information displayed simply but you won’t really look at it because of the head-up display.

Front occupants enjoy a wireless charging pad for their smart phone, a USB-A and USB-C port plus a 12-volt socket. Rear passengers get a couple of USB-C ports, too.

The storage is good for this size sedan but overall passenger room takes priority, but the glove box and middle console will suffice for everyday use.

While it may not excite others, I love the big bottle holders in the doors. They’re large enough for my big 1.5L bottle and angled for easy access. These are found in the rear doors as well.

Back seat passengers enjoy climate control, directional air vents, two cupholders, netted map pockets and reading lights.

My six-year old was happy with the amenities and lower ground clearance because he felt comfortable and had his independence.

The boot offers a good capacity of 480L and the aperture isn’t too narrow, so you can comfortably access items if they roll to the back.

I had plenty of room for my little family’s needs but if you’re a larger family, you may need to get strategic with gear storage.

Being a base model, you do miss out on a powered tailgate, which is a shame but not too much of an issue given this is a sedan and the lid isn’t heavy.

There’s also no spare tyre or even a puncture repair kit but you have run-flats, so you should be able to limp to a service centre if need be.

There are seven variants for the BMW 3 Series sedan and our model is the base model for the petrol variants.

There is a plug-in hybrid version, the 330e, if you’re after a more fuel-efficient option but it will up the price by about $20K.

As it stands the 320i M Sport is $78,900, before on-road costs. Our model has been finished in 'M Brooklyn Grey', which adds $1539 to the price.

That puts it at a similar price point as its rivals. You get a well-specified package with the M Sport but it doesn’t have the same sense of cushioned comfort as the Merc does, but more on that later.

Still, the sporty and streamlined interior is headlined by BMW’s dual 12.3-inch screens that sit propped on the dash like a futuristic cockpit.

The mix of synthetic leather and cloth seats are electric and have adjustable side bolsters for when you want to go hard in a turn.

The interior also boasts a sunroof and wireless Apple CarPlay and wired Android Auto. There are some other highlights like the 18-inch alloy wheels, leather steering wheel and the crystal-clear head-up display, to name a few. 

We’ll focus on the 50 xDrive, as that’s the one we’ve driven, and because the powertrain is a peach. Its twin-motor all-wheel drive set-up delivers a total 345kW and 645Nm, which is a lot. And because there is no traditional transmission to step through, and because all that oomph arrives at once, it feels plenty punchy indeed.

BMW says the sprint to 100km/h takes 4.9 seconds, and we believe them. Top speed is a claimed 210km/h.

The 320i M Sport has the ‘baby’ engine in the 3 Series line-up but the 2.0-litre, four-cylinder turbo-petrol powertrain still delivers on power with a maximum output of 135kW/300Nm. 

This is a rear-wheel drive and has an eight-speed auto-transmission which delivers very smooth gear changes.

Despite having the smaller engine, it can still go from 0-100km/h in just 7.4 seconds.

As we mentioned at the top of this review, this is another big plus for the iX3. Its massive 108.7kWh net NMC battery delivers a maximum driving range of 805km, which is frankly ridiculous. To get it, you need to engage Efficiency Max, which dulls the drive experience, but that is an impressive number all the same. Engage the sportier settings and the figure drops to more like 650km-plus. 

Charging is 22kW AC and an impressive 400kW DC – or 300kW in the upcoming 40 model — which means a 10 to 80 per cent charge in 21 minutes when plugged into the fastest of chargers.

BMW says to expect 15.1-17.1kWh/100km in terms of energy usage on the WLTP cycle.

In a world with rising fuel prices, the efficiency of this decently powered sedan should excite you.

The official combined fuel cycle is 6.5L/100km. Real world testing saw my figure at 7.4L/100km after a mix of open-road and urban driving this week.

I thought that was great for how hard I drove it and for the power, you won’t be wincing when you put your foot down. I would expect it to be higher in an urban setting.

The 320i has a 59L fuel tank and based on the official combined cycle figure, you should get just over 900km of driving range, which is great, especially if you do 'roadies' like me!

BMW spent a lot of time describing this car as being of revolutionary importance to the brand. It was designed as an EV from its inception, but is also the flag bearer for the New Class gen of cars, and so it has all sorts of features and tech that will roll out across the rest of the BMW range.

Does it feel overly revolutionary from behind the wheel? Not really. I mean, it drives forwards and backwards, and turns around corners when you move the wheel, all of which is to be expected.

But it does mostly feel very BMW, which I think is what they meant. The Jekyll-Hyde nature of the iX3 becomes apparent the moment you engage its sportiest driving modes and flatten your foot. This is proper push-you-back-in-your-seat acceleration that feels slightly more violent than the iX3's claimed zero-to-100km/h time suggests.

Then there's the flip side of that coin. Engage Efficiency Max and you can seemingly drive forever (or at least more than 800km), sipping battery juice and riding in peace, quiet and comfort. 

But at its core, and no matter the drive mode, it feels like a BMW. Crucial to that is a thing the brand calls the Heart of Joy, which sounds utterly sci-fi but really is a computer brain that works on traction and power to make sure you never lose grip.

If you've ever been in a car where the traction control light is flashing on a dash, you'll know what usually happens is it cuts engine power until you find grip, and it gives you power again, then cuts it, then gives it to you as required to find the grip, and it can give you that kind of jerky, stop-starty kind of feeling.

The iX3 doesn't do that. Instead, it plays with traction and is far more subtle without ever cutting power, and gives you the feeling of being able to tip into a corner and then power out without ever feeling like you're going to lose grip, or power.

The bigger electric motor is at the rear axle, which delivers most of your performance unless you need extra grip. So, when you are powering out of a bend, it feels a lot like a rear-wheel drive car and really well sorted from behind the wheel.

If that's the driver's side of the equation, the other side of it is pretty good, too. We took to the town at city speeds, and it was super comfortable, quiet and absorbed most of the road imperfections pretty easily.

Interestingly, the suspension isn't high-tech. There's nothing adaptive about it, and there's no air cushioning or anything like that. But it feels well tuned, and is pretty comfortable, even on dodgier road surfaces, while still delivering a sense of connection.

My favorite kind of mid-size SUVs are ones that have that dual nature. Something that has space for the family and all of their things, but also something that can be a fair bit of fun on the right twisting road, and this one absolutely nails that brief. It is a hoot to drive on twisty stuff. 

Downsides? Well, you can't entirely disguise more than two tonnes of weight. If you're going downhill, especially on a twistier road, you can feel the weight around you, especially when you go to pull up in a hurry, despite the strong-biting brakes.

The other thing is the steering, which is direct and lovely but quite light. It doesn't have that meaty heft some BMWs offer, and as a result, it can be interesting to place the vehicle. You can find yourself a bit further over in the lane, or further away from an apex than you're expecting, because your light inputs have really shifted the vehicle. 

But BMW has nailed the brief here. Do keep an eye out for the cheaper one that's coming, though. It could be a bang-for-bucks, rear-drive bargain.

There's a lot that I like about how this performs but a highlight is how eagerly the car responds when you accelerate.

However, it’s not unbridled power. There’s no bucking at the front or shuddering through the steering wheel. It’s controlled but still very fun.

The lower centre of gravity and coupe-like height of this does mean it handles corners well and the bolstered seats hold you firmly into place, meaning you can be free to drive this a little harder than you might normally. Which I did and can confirm it handles itself well.

This has the M Sport suspension, which means it’s stiff, but you feel very connected to the road.

You do get a lot of talk-back from bumps in the road but unless you hit a big pothole, you never feel rattled by them.

But it is a harder ride than other luxury models, which doesn’t bother me as I like the handling, but if you want limo-like comfort, look elsewhere.

The cabin is very nice to spend a lot of time in and relatively quiet, even at higher speeds.

The 11.4m turning circle and sleek dimensions makes it very handy to park, even in tight car parks. The nose is long but the front and rear parking sensors take out any ‘will I make it’ moments and the super clear reversing camera is great. 

The safety list includes a suite of features and the following come as standard: adaptive cruise control, auto emergency braking (operational from 5.0-210km/h), blind-spot monitoring, speed sign recognition, forward collision warning, SOS emergency call button, daytime running lights and rear cross-traffic alert.

I like the intelligent seatbelt reminder and that the bonnet is considered 'active', meaning it will lift up and away from the engine if the sensors detect that a pedestrian has been hit.

However, I have to call out the lane departure and keeping aids. It’s a hit or miss system and I tested it extensively this week once I noticed it.

You can customise the sensitivity levels and even on the highest sensitivity, it works too sporadically for my liking. BMW should improve this system for future instalments.

The 3 Series has been awarded a maximum five-star ANCAP safety rating but it was done a while ago in 2019. It only has seven airbags and is missing the newer front centre airbag. 

There are ISOFIX child seat mounts on the outboard seats and three top tether anchor points but the back seat is a bit too narrow to comfortably fit three child seats side by side.

You'll be able to fit a 0-4 rearward facing child seat but may struggle if you're a tall family.

BMW offers a five-year, unlimited kilometre warranty, which is about right for the traditional premium players, but off the pace elsewhere. The traction battery is then covered for eight years or 160,000km.

The service intervals are condition based, rather than timed, and BMW sells a pre-paid package for the iX3 which is $1614 for four years, or $2420 for six years.

You can upgrade either to what BMW calls Service Inclusive Plus, which includes high-wear stuff like brake discs and pads and it is $5535 for four years or $6615 for six years.

There are around 50 BMW dealers across Australia covering mainly cities and key regional centres.

The 320i comes with a five-year/unlimited km warranty, which is standard for this class.

You can choose between a three- or five-year capped-priced servicing plan. The five-year plan costs just $2150, or $430 a year, which is competitive for this class.

Like other BMWs, servicing intervals are condition-based, with the car letting you know when it needs to be serviced.