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CarsGuide Editorial Code of Ethics

We know that for most of us, a car purchase is the second biggest investment we’re ever likely to

Our aim is to provide accurate and informative reviews which are independent of the manufacturer
to help you make the right choices when buying and selling cars.

Our team of journalists seeks to deliver unbiased vehicle assessment, with review scores
based on suitability for intended function and comparisons against other vehicles.

The vehicles our journalists use for evaluation are generally provided by manufacturers.

Often our journalists attend events as a guest of vehicle manufacturers or suppliers, with travel,
accommodation and meals also generally provided. Where this is the case, it will be disclosed in the
story from 2019 onwards.

As a business, we rely on advertisers, but these advertisers do not have an influence over our review
outcomes or scores.

When we produce content and there is commercial interest, we do not conceal this relationship. If any content has been paid for or has been sponsored by a third party, we will be up front in identifying it as such. ‘Sponsored by’ is used to describe content that is editorially independent content written and edited by the journalists and editors of CarsGuide, which has received paid sponsorship by a third party. While the third party sponsor may provide suggestions regarding the content they sponsor, CarsGuide is not obliged to accept any suggestions provided by the third party sponsor. The third party sponsor is also not shown a copy of the content for prior approval’.

We also respect the MEAA Journalist Code of Ethics.


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