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Lamborghini's Aventador S is the last living link to supercars of old. Wild-looking bedroom-poster material, gigantic anti-socially loud V12 that actually spits flame and the kind of performance that will rustle the jimmies of even a seasoned supercar driver.
It harks back to a time when supercars actually sucked, but it didn't matter because they were proof you had both the money and patience to nurse it into life and then wring its neck, because that was the only way it made any sense. While the Huracan is a thoroughly modern supercar, the Aventador is an unashamed, unabashed, hairy-chested, head-banging, rock ape.
It might not be as tribal as Ford vs Holden, but there’s a rivalry between BMW and Mercedes-Benz that occasionally becomes more obvious - the launch of the new Mercedes E-Class only months after the BMW 5 Series being one of those times.
But Mercedes has done something different. Instead of multiple variants and electric cars under the E-Class banner, Australia gets just one, the E300.
Is it enough to tackle the big Bavarian sedan in the sales race? We attended the Australian launch just north of Melbourne to find out.
The Aventador isn't the best car you can buy for the money and truth be told, it isn't the best Lamborghini, which is a bit tough when you remember the only other car they make at the moment is the V10 Huracan. But it's all about the theatre as much as being a very capable supercar.
I'm not a Lamborghini fanboy, but I completely get the Aventador. It's a because-we-can car, just like the Murcielago, Diablo and Countach before it. But unlike those cars, it's thoroughly modern and with the upgrades introduced to the S, it's faster, harder and enormously entertaining.
As the last of a dying breed it delivers on everything a Lamborghini should - amazing looks, nutty price tag and an engine that excites not just driver and passenger but anyone with a heartbeat. It's by far the most charismatic car you can buy, no matter how many zeroes are on the cheque.
The E-Class is stacked with kit, looks great, and is an effective and comfortable way to get around in built-up areas or across the countryside.
While it’s not the most dynamically engaging - it’s pipped by its Bavarian rival there - it offers more comfort-oriented features than most, and the cabin is a pleasant place to spend a day driving.
If you're disposed towards stumping up the asking price, the extra outlay for the 'Plus Package' will probably be most relevant to you if you’re covering long distances due to the Airmatic suspension.
Otherwise, even a simple-spec E300 provides a step up from what you might expect from an executive sedan.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.
Asking if there's anything interesting about a Lamborghini design is kind of like asking if the sun is warm.
While there are some geese out there in the corners of the internet who think Audi has ruined Lamborghini styling, there is absolutely nothing shy about the Aventador. It's an incredible looking machine and, if I may say so, shouldn't be had in black because you miss a lot of the madder details.
This car is all about the experience.
It might look close to the deck in the photos, but however low you think it is, it's lower. The roofline barely makes it to the bottom of a Mazda CX-5's windows - you need your wits about you in this car because people just don't see you.
It is absolutely spectacular - people stop and point, one chap sprinted an easy 200 metres to take a photo of it in the Sydney CBD. Hello, if you're reading.
Inside is pretty tight indeed. It's amazing to think that a car 4.8 metres long (a Hyundai Santa Fe is 4.7 metres) struggles to contain two people over six feet tall. My six foot two photographer's head left an impression in the headlining. It's a tiny cabin. It's not a bad one though, it even has a cupholder on the rear bulkhead behind the seats.
The centre console is covered in Audi-based switchgear and is all the better for it, even if it is starting to look a bit old (those bits are from a pre-facelift B8 A4). The alloy gearshift paddles are fixed to the column and are brilliant to look at and touch, while the digital dashboard - which changes with the driving mode - is fantastic even if the reversing camera is awful.
Evolution rather than revolution is obvious when it comes to the E-Class’ styling, but that’s in Mercedes’ best interests, because it’s still a good-looking thing, and being a bit subtle is warranted in the executive sedan game.
The biggest changes come in the headlights and tail-lights. Up-front there are now more than one million pixels in the LED headlights, which have adaptive high beam as standard and are more connected to the grille via black trim, as has been seen in EQ electric models.
Underneath, the bumper now features an AMG-style 'A-wing' apron as part of the 'AMG Line' exterior package as standard. A set of 20-inch AMG alloys are also included.
To the rear, and the digital tail-lights feature a Mercedes-Benz star motif, making its lighting signature now more recognisable from behind.
The German Rainbow is well-represented with mostly shades of grey, black, or white available, though 'Verde Silver Metallic' is a slightly retro green, and 'Nautic Blue Metallic' is a subtle and classy tone.
The daring ‘Manufaktur’ shade of 'Patagonia Red Metallic' is a $2500 option, as is 'Opalite White Bright' while 'Alpine Grey Solid' is $2900.
Yes, well. There's not a lot of space because a V12 is not just big all on its own, all the ancillaries to support it rob a lot of the remaining space. Having said that, there's room in the front for soft bags with a 180-litre front boot, space for two people inside, a cupholder and a glove box.
And the doors open up into the sky rather than out like a normal car's. Who cares if it's impractical, it's hardly something that's going to stop someone buying one.
Inside, the E-Class should feel familiar to anyone who’s spent time in a recent Benz, though the Superscreen might be the main point of difference. It’s an immediately comfortable place, though, with a relatively visually busy cabin.
The seats and their adjustability mean most drivers and passengers, regardless of height and size, should feel supported (and ideally relaxed), while touch-points are mostly either leather upholstery or digital screens.
The steering wheel, also seen in plenty of other Mercedes models, is a bit of a let-down, however, with its haptic touch pads on a slightly busy two-tier layout. This millennial found it irritating, surely too will the usually older E-Class buyer.
There are a few other small annoyances, one being that the MBUX Assistant sometimes won’t hear a command, or that not everything seems to be able to be controlled by it. The climate control vent positions are electrically adjustable to certain pre-sets through the menu, but the MBUX Assistant isn’t able to do this for you.
And while the driver display and central multimedia screen are fairly user-friendly, it’s not always immediately apparent what the quickest way to find some information or a setting is.
Our test car was fitted with the 'Plus Package', which means four-zone climate control available to the rear seats, which my 180cm-tall self found spacious with plenty of headroom, kneeroom, and even a fair bit of room under the driver’s seat.
Behind the rear seats, there’s a generous 540 litres of boot space, exactly the same capacity as the previous generation E-Class.
As with any Italian supercar, the price-to-feature ratio is rather higher than your average humdrum hatchback. A 'naked' Aventador S starts at a horse-spooking $789,425 and basically has no direct competition. Ferrari's F12 is front-mid engined and any other V12 is either a decidedly different Rolls Royce-type machine or super-expensive niche manufacturer (yes, niche compared to Lamborghini) like Pagani. They're a rare very breed, Lambo knows it, and here we are a sneeze-on-the-spec sheet away from $800,000.
So you have to keep two things in mind when rating a car's value for money at this level. The first is that there isn't any real rival in a pure sense, and if there was, it would be the same price and have the same spec. That's not excusing it, by the way, it's an explanation.
Anyway.
For your eight hundy you get 20-inch front wheels and 21-inch rears, climate control, cruise control, 7.0-inch screen (backed by an older version of Audi's MMI), four-speaker stereo with Bluetooth and USB, car cover, bi-xenon headlights, carbon ceramic brakes, electric seats, windows and mirrors, leather trim, sat nav, keyless entry and start, four-wheel steering, leather trim, digital dashboard, power folding and heated mirrors, active rear wing and active suspension.
The number of out-of-the-box options is staggering and if you're keen to really get on it, you can commission your own options when it comes to trim and paint and wheels. Let's just say that as far as the interior went, our car had almost $29,000 of Alcantara, steering wheel and yellow. The telemetry system, heated seats, some extra branding and front and reversing camera (uh-huh) added up to $24,000, the cameras almost half that total.
With all the bits and bobs, the test car we had was a sobering $910,825 before on-roads.
While cross-shopping the E-Class and a BMW 5 Series would normally be relatively easy, the Merc’s $131,500 starting price, before on-road costs, puts it plenty north of the base 520i, the only petrol one available, at $114,900. The electric i5 eDrive40 starts from $155,900, more than $20K over the Mercedes.
But the E-Class is stacked with features as standard, and while there are a couple of option packs, Mercedes Australia has tried to streamline the most popular features and specifications into the E300.
Its $131,500 price gets you a tech-heavy sedan with Merc’s latest 'MBUX' system housed in a visually impressive, if perhaps unnecessary, 'Superscreen' dash.
The dual-screen set-up incorporates a main 14.4-inch central multimedia touchscreen and a 12.3-inch display for the passenger, allowing the driver to keep, for example, a map visible while a passenger sorts out media or comfort settings.
The system is also designed to avoid taking users through sub-menus, though can be bypassed by wireless Android Auto or Apple CarPlay.
It also features a selfie camera mounted to the dash, which is disabled for the Australian market at present. Mercedes-Benz Australia hopes to change this soon.
Mercedes also plans to allow the MBUX system to learn what settings and functions will be most useful to the driver under certain conditions, but currently users are able to manually create so-called ‘Routines’ such as setting the climate control and seats to warm up if it’s below a certain temperature, and can even adjust the ambient lighting to a warmer colour.
More automation comes in the brand’s MBUX ‘Hey Mercedes’ system, which can now respond to commands without the driver needing to say “Hey Mercedes”.
Heated and vented front seats, leather upholstery, wireless phone charging, and a 17-speaker Burmester sound system with Dolby Atmos 4D sound are also standard - the latter being a clever feature that positions different elements of the audio, usually music, to give a 360-degree feeling, as well as turning bassier tones into a physical vibration via “tactile transducers” in each front seat’s backrest. Good for bassline junkies, then (apologies to Mr. Rascal).
With the $9400 'Plus Package', the E-Class also comes with 'Airmatic' suspension and rear-axle steering (which I’ll touch more on later), power-closing doors, 'Urban Guard' to monitor your vehicle while it’s parked, an illuminated grille up front, a more capable version of the MBUX 'Interior Assistant', four-zone climate control and Mercedes’ 'Digital Light' function, which uses the more-than one-million pixels in the headlights to project onto the road or surface in front of you when turning the car off or in driving situations to alert road users of potential danger.
A $6200 'Energising Package' adds multicontour front seats with comfort headrests, upgraded climate controls with 'Air-Balance' and fragrances, upgraded seat heating with armrest heating for the front occupants and heated seats for the rear.
The Aventador S is powered by Automobili Lamborghini's 6.5-litre V12. You know it's a V12 because there's a plate on top of the engine (which you can see through the optional glass cover) that says so, and handily, tells you the cylinder firing order. That's a neat touch.
Buried deep in the middle of the car, this monster engine develops an astonishing 544kW (30kW up on the standard Aventador) and 690Nm. Its dry sump means the engine sits lower in the car. The gearbox is slung across the back between the rear wheels - the rear pushrod suspension actually sits on top of and across the gearbox - and is apparently brand new.
The transmission is known as an ISR (Independent Shift Rod) and has seven forward speeds and still just the one clutch. Power goes through all four wheels to the road, but it's clear the rears get the lion's share.
The 0-100km/h time is the same as the standard car, which kind of tells you that 2.9 seconds is about as quick as you can go on road tyres when you don't have four electric motors with torque from zero rpm.
This lone E-Class variant is powered by a turbocharged 2.0-litre engine pumping out 190kW and 400Nm, assisted by a 48-volt battery system. Under EQ boost, an extra 17kW and 205Nm is available for a short time.
It’s hooked up to a nine-speed auto that drives the rear wheels, and it’s all pretty traditional… for 2024, that is.
Mercedes says the E300 is able to hit 100km/h in a respectable 6.3 seconds.
Hilariously, the official figure is 16.9L/100km. I doubled it without trying. Simple as that. If you're buying this car thinking it will be easy on the juice, you're insane.
Cheeringly, Lambo has at least tried, the V12 going silent when you sit at the lights, the best thing being the way it bursts back into life when you lift off the brake.
If you have the time available, it takes 90 litres of premium unleaded to fill the tank.
Mercedes claims the E-Class drinks 7.2L/100km on the combined cycle, and though we weren’t able to test that properly at the pump on the launch program, the trip computer showed up to 9.4L/100km after some quite spirited driving, which gradually averaged out to about 8.6L/100km in the afternoon once some more calm, E-Class-appropriate distance had been covered.
With its 50L fuel tank, the E-Class should theoretically be able to cover 694km on a single tank if the 7.2L/100km is achieved, though realistically it would be much less, 550-600km depending on driving style.
In Strada or Street mode, awful. Everything is slow and doughy, particularly the gearshift which goes looking for a gear like dog looking for a stick you didn't throw, but instead hid behind your back. The low-speed ride is nothing less than terrible, fidgeting over every single lump and bump and is only slightly more appealing than being dragged along behind.
The gearbox is really the worst bit about it. Automotive history is littered with cars that laboured along with a single clutch semi-auto: Alfa Romeo 156, BMW's E60 M5 and today the Citroen Cactus is stuck with just such a dud transmission.
Like that old M5, however, there's a trick to making the gearbox work for you - show absolutely no mercy.
Switch the selector up to Sport, get off the highway or major arterial road and head for the hills. Or better still, a clear race track. Then the Aventador goes from a pain in the rear to a glorious, roaring, completely unhinged and unhinging battle cruiser. This car is all about the experience, from the second you lay eyes on it to the moment you put it to bed.
This isn't an everyday supercar and it's absurd to think Lamborghini thinks it is.
First up, there's the obvious entry point with those wacky doors. While it's tricky to get in, if you're under six feet and reasonably mobile, stick your backside in, keep your head down and you're in. If you've been clever, you've specified the glass engine cover so you can see out the back but the huge wing mirrors are surprisingly effective.
Has someone thoughtlessly parked the car in a tight spot? No trouble, the four wheel steer makes the car absurdly manoeuvrable given its extravagant length and width.
As we've already established, it's not much fun at low speeds, waiting until about 70km/h before things start to make a bit more sense. This isn't an everyday supercar and it's absurd to think Lamborghini thinks it is. It just isn't.
The old Aventador was not the most capable of machines but made up for it with its overall belligerence. The new S takes that aggro and dials it up. When you move the drive mode to Sport you are basically unleashing hell. You can pretend to be super-masculine and switch to Corsa (race) mode, but it's all about getting the car straight and getting you around the track in the most efficient way possible. Sport is where it's at if you want to have fun.
The Aventador is about being seen, but not before you've been heard - from two postcodes away. It really is utterly glorious when you have a stretch of road to yourself. The V12 revs furiously to its 8400rpm redline and the wallop of the upshift is accompanied with a fantastic bark and a burst of blue flame. And these aren't the best bits.
Approach a corner, stomp on the colossal carbon ceramic brakes and the exhaust erupts in a combination of bangs and pops and growls that puts a smile on even the most hardened car-hater's face. The fact it steers into corners with just a demure roll of the wrist, aided and abetted by that funky four-wheel steering system. It's just brilliant, addictive and truth be told, it gets under your skin.
While the E-Class has taken fairly sizeable steps in terms of its tech, it remains a fairly traditional car from behind the wheel, save for a few small changes like its mild-hybrid system and rear-wheel steering.
It’s still a petrol-powered rear-drive sedan, and it feels built more for eating up highway kilometres than it does tackling twisty turns. But that’s okay, because it will still do the latter.
Comfort is the main focus, clearly, for the E300, and the big Merc does it well. We weren’t offered a car without Airmatic air suspension on the launch, but the E-Class doesn’t seem like it would be particularly rough without it.
With it, however, large bumps and minor road annoyances only make their way into the cabin in the sense that you’re aware of them, but not bothered by them.
That slight dulling of feedback does extend to the steering wheel however, where, despite the rear-wheel steering making the car more nimble, the feedback to the driver is less encouraging of eager driving.
While 190kW on paper doesn’t seem like enough, the E-Class makes do with its meagre engine quite well - and even though it can seem like it’s working a bit too hard at times, the E-Class’ natural state isn’t responding to a planted foot, so it’s unlikely to be a daily bother.
Engine noise, as well as wind and road noise are suitably dulled by the E300’s NVH fitout, too.
The tuning of its drive modes, in particular Comfort and Sport, seemed well-judged on our drive loop, with the option to set the 'Individual' mode to a custom configuration, most elements in Comfort while the drivetrain is set to Sport is particularly helpful when on gentle, high-speed country roads.
If you do start to approach the limits of the big sedan’s capability, it’ll let you know fairly early on. The heavy E-Class isn’t prone to sudden lurching or poor handling, and isn’t much phased by mid-corner bumps.
It’s not as dynamically engaging as some rivals, particularly the 5 Series, but it does appear to be a better provider of cross-country comfort.
The Aventador doesn't have an ANCAP safety rating but the carbon chassis also comes with four airbags, ABS, stability and traction controls.
ANCAP hasn’t had a go at crash-testing the E-Class yet, and it might not given the relatively small number that will be sold here compared to volume models, but Mercedes’ track record with safety is pretty stellar, and it’s extremely rare for a Mercedes to not cop the maximum five stars.
In the new E300 there are 11 airbags - plenty for a sedan. Mercedes lists front airbags, knee bags and pelvic/thorax airbags for the driver and front passenger, side bags for the rear and a front centre airbag.
It also comes with a fairly extensive suite of safety tech, including the usual ABS, lane-keep assist, blind spot monitoring and surround-view parking cameras.
But on top of that, there’s also ‘Evasive Steering Assist’, semi-automated cruise control with sign recognition, distance assist for following leading vehicles and can even project light arrows onto the road if leaving your lane, when 'Digital Lights' are optioned.
The E-Class also has a function if an imminent collision is detected in which it can, depending on the type of collision, take occupant protection measures. In the case of a side-on collision, the E-Class can “move an affected front occupant towards the centre of the car” before impact.
In an unexpected twist, you'll get a three-year/100,000km warranty and the option to increase to four years ($11,600!) or five years ($22,200!)(!). Having recovered from typing that, given the cost of something going wrong, that's probably money well-spent.
The E-Class comes with Mercedes’ fairly industry standard five-year, unlimited kilometre warranty, though Mercedes-Benz Australia was unable to confirm exact servicing pricing on the launch.
It does however list pricing for the E-Class on its website for a three-service pack at $3325, four at $4535, and five at $6800, the latter averaging out to $1360 each.
This could increase with the new generation car, and Mercedes doesn’t list estimated serving pricing for new E-Classes yet in its booking system (I checked with one of the test cars).
Servicing intervals are every 12 months or 25,000km, whichever comes first.