Subaru Impreza vs Alfa Romeo Giulietta

What's the difference?

The 2024 Impreza delivers on all the key things which have made the nameplate so well regarded for the last 30-odd years.

The issue is, buyer expectations have moved on. Hatchbacks need to do more than ever to compete with small SUVs, and with today’s fuel prices it’s far more valuable to offer hybrid rather than all-wheel drive.

This is why, despite the sixth-generation Impreza being a tidy high-tech offering with an admirable commitment to safety, I think it will ultimately continue to shrink its market share. This Impreza really is one for the fans.

So much right and some things not quite right – the Giulietta has the Alfa Romeo mix of highs and lows which the brand is famous for. There’s no mistaking that this is a unique and sexy looking car, with the practicality of a five-door hatch plus impressive handling and performance.  More heart than head decision here though it seems, but romantic Alfa enthusiasts should adore it.

Over the years the Impreza has changed in its design and intention so much.

Once known primarily for its sporty sedan variants, today’s Impreza is a far more contemporary hatchback, forgoing the once wagon-like shape for something with the traditional bubble silhouette to align with its rivals.

For better or worse, it also syncs up with the rest of Subaru’s range, with the brand’s current design language on full show, but it also barely evolves from the previous-generation version from the outside.

It trades the chunky square light fittings from the previous car for something a bit more refined this time around, with a similar look and feel to the WRX and Outback.

Inside also gets a similar fit-out to other Subarus in the range, complete with a raised centre console, shapely dash, and the same huge screen from the Crosstrek and Outback which dominates the space and helps simplify things compared to the busy interior and multiple screens of the previous car.

It’s a cosy space with chunky comfortable seats and the signature bumper car steering wheel is a stand-out bit of Subaru design.

Even the base car with its plastic trimmed wheel and basic cloth trims in the door is basic in an almost refreshing way, but unlike some rivals manages to be comfortable, too, thanks to soft trims for your elbows in the doors.

Alfa Romeo couldn't design a boring car even if it was handed a picture of a Toyota Camry and told to copy it or else. The Giulietta is no exception.

There's the deep 'V' grille shared with the new Giulia sedan and 4C sports cars that make up the current Alfa model line-up. There's the bug-eye headlights with pretty inset LEDs and the chiselled bonnet, a side profile which looks like that of a mini Porsche Cayenne and a cute-but-tough bottom with its elegant taillights and twin exhausts.

The latest update brought a honeycomb mesh grille and a slightly different design to the headlight and LED foglight surrounds. The tail pipes were also given a styling tweak, so too were the alloy wheels.

Despite its coupe looks it's actually a five-door hatch with ‘hidden' handles for the rear doors.

The cabin saw new materials and finishes added. The Veloce had the Alfa Romeo logo stitched into the integrated headrests, shiny sports pedals, and lashings of faux carbon fibre trim on the doors and dash.

You can tell a Veloce from the outside by the red Brembo brake calipers behind the front wheels, 18-inch alloys, its chunkier exhaust tips poking out of the diffuser, red pin-striping to the front and rear bumpers, and the black window surrounds.

Okay, how big or small is it? Here's some dimensions for you. The Guilietta is 4351mm long, 1798mm wide, 1465mm tall and the Veloce with its sports suspension is 9mm lower than the others with 102mm of ground clearance.

Compared to say a Mazda3 hatch the Giulietta is 109mm shorter end-to-end and only 3mm wider. But if you're considering an Giulietta why are you looking at the Mazda3 anyway? That would be sensible - Like comparing Cancer Council hats to top hats.

Living up to the adventure-ready Subaru promise, the Impreza's interior is quite functional.

Even though many controls have moved to the big central screen, there are individual buttons for temperature adjustment and a permanent touch function for fan speed on the lower third of the screen.

It would be nice to see a full set of physical buttons for climate functions, but this seems like a decent compromise.

Elsewhere there are large bottle holders in each door with a small accompanying pocket, two more rigid bottle holders in the centre console, a small tray behind them, and a huge armrest console box.

Under the multimedia screen there is a bay with a wireless phone charger, but like the Crosstrek, it is finished in a hard plastic material, which means your phone will easy slide around and out of the charging area in the corners, which seems like an oversight.

Adjustability is great, even in the base car, with flexible seats and a wide range of movement for the wheel, letting you easily find a suitable seating position. Width in the cabin is okay, but headroom is excellent.

The back seat offers a solid amount of room for myself behind my own seating position, at 182cm tall, but the middle position is no good for an adult thanks to the presence of a large raise in the floor to allow for the all-wheel drive system underneath.

Amenities for rear passengers are only okay in the base car, with a large bottle holder in the door and a further two in a drop-down centre armrest. There are no adjustable rear air vents or USB power outlets in the L, but outlets are added in the R and S.

Boot space is on the small side, with only 291 litres (VDA) on offer. The high floor means a limited amount of space with the luggage cover in place, although I was surprised to find we could fit the full three-piece CarsGuide luggage set once it was removed, so long as you’re okay not being able to see out the rear window.

Under the floor, the Impreza sports a space-saver spare wheel - a must-have for long-distance regional travellers.

Beautiful things tend to favour form over function. The Giuletta tries to do both and succeeds…but also fails in places.

Successes first: despite its coupe looks it's actually a five-door hatch with ‘hidden' handles for the rear doors placed up at window level near the C-pillar. So good is the two-door disguise that our photographer climbed into the back seat through the front door.

Rear legroom is a bit tight back there and at 191cm I can sit behind my driving position but I'd hate for me to be sitting behind me because my knees are digging hard into the seat back.

Headroom isn't much chop either and I literally can't sit in the back seat and hold my head high – a combination of that sloping roofline and the optional double sunroof reduces the head space.

A major practicality fail is the lack of storage throughout the cabin.

Ordering drive-thru is possibly out of the question.

My wife's phone kept mysteriously appearing in the footwell every time we left it in the glove box, like there was a tear in the time-space fabric, but then we realised it was slipping through a gap.

There's no centre armrest storage bin in the front – actually there's no centre armrest. There is a pop-up hidey-hole on the dash but with only enough room for a pair of sunglasses.

The two cup holders in the front are small. It's safe to say that unless you have somebody with hands at the ready, ordering drive-thru is possibly out of the question.

Or if you have long arms and can reach the fold down armrest in the back there are two decent sized cup holders along with a small storage space. There are no bottle holders any of the doors, but there is fortunately room for a phone and wallet because there isn't space for them anywhere else.

But wait, the Giulietta is saved from a total storage fail by a large-for-the-class 350-litre boot. That's 70 litres bigger than a Toyota Corolla's and only 14 litres less than the Mazda3.  We could fit the pram, the shopping and the rest of the gear which goes with a military operation such as a trip to the park with a toddler in there.

The 2016 update saw the Giulietta variants renamed. There's the entry grade $29,990 Super Manual which has a six-speed manual gearbox, then buyers can step up to the Super TCT with a six-speed dual clutch automatic transmission for $34,900 and then there's our test car – the Veloce for $41,990. There's 10 paint colours at your disposal from the colour of our car (Alfa Red) to Perla Moonlight. Only Alfa White comes at no extra cost, the rest are a $500 option.

The Veloce collects the same features as the Super TCT such as a 6.5-inch touch screen, with sat nav, front and rear parking sensors, three drive modes and then adds bi-xenon headlights, 18-inch alloys, leather and Alcantara seats, a flat-bottomed steering wheel, the big exhaust tips and the sports diffuser, tinted rear glass and then less cosmetic features such as sports suspension and launch control.

There's no reversing camera which is disappointing, considering they come standard on some cars half the price.

At this price you'd shop the Veloce against a BMW 120i hatch for $41,900, a Volkswagen Golf GTI for $43,490 or possibly a high-end Mazda3 SP 25 Astina for $37,040.

The Impreza is equipped with just one engine and transmission for its sixth-generation, a 2.0-litre (FB20) four-cylinder horizontally-opposed ‘boxer’ engine mated to a continuously variable automatic transmission, driving all four wheels via the brand’s signature ‘symmetrical’ permanent all-wheel drive system.

The FB series is a development of the successful EJ series engines which lasted from 1989-2021. This more recent engine has new material science, heads, and seals which have helped the brand push service intervals out to 12 months rather than six, and should address issues which the older engines developed over time.

Power is on-par, but not a stand-out in the segment, with peak outputs of 115kW/196Nm.

The Giulietta Veloce has a 1.75-litre four-cylinder turbo-petrol engine which produce 177kW of power and 340Nm of torque. It's a great engine that lets loose a wonderful scream when pushed hard and the little grunts it makes when it changes gear when driving around normally sound like a giant enjoying his food.

The transmission is a dual-clutch auto which Alfa calls a TCT or twin-clutch transmission. I'm not a fan of them regardless of the brand of car they're in but the Alfa version is better than most of the others in its smoothness at lower speeds and decisiveness.

There's so much potential here for a great driving experience.

What about the Giulietta's reliability over time? This version of the car is less than two months old so we can only comment on what it offers as a brand-new vehicle, but you'll find good context in our used review of the earlier 2011-2014 Giulietta.

One issue with having a non-turbo, non-hybrid 2.0-litre engine with all-wheel drive is relatively high fuel consumption. The Impreza has an official combined cycle fuel consumption figure of 7.5L/100km which is less than impressive in today’s market of hybrids and downsized turbocharged engines.

In my week of mostly stop-start city driving, the test example drank 11.1L/100km, which is disappointing.

Mercifully, it is capable of running on 91RON unleaded. For those who care, the CO2 output is officially 170g/km which is well above the 140g/km it would need to be at to avoid the wrath of incoming vehicle emissions regulations.

Alfa Romeo says you should see your Veloce drink at a rate of 6.8L/100km during combined driving, but the dash showed more than double that during mainly urban driving while  channelling  Enzo Ferrari.

Have you driven a Subaru in the last 10 years? The drive experience here is pretty much uniform with the rest of the automaker’s range.

This means a lot of very appealing traits. For example, the new Impreza has a comfortable, compliant ride, really nicely weighted steering, and solid handling even on slippery surfaces courtesy of the all-wheel drive system.

The FB series engine also has a good bit of pull fairly early in the RPM range which makes it deceptively spritely, although power really hollows out the more you push it.

This makes it nice to drive around town, but less impressive when it comes to overtaking on the freeway.

This is reinforced by the continuously variable automatic which lends the engine a thrashy, rubbery character when pushed, but is nice and predictable at lower speeds.

The rev-happy engine is also quite noisy when a lot is asked of it, and like a lot of Japanese cars, but Subarus in particular, tyre roar picks up in the cabin above 80km/h.

It’s a comfortable and family-friendly drive, and I particularly like the way the plethora of active safety systems sit by the wayside and don’t interfere with the overall experience.

It is just a bit of a shame it doesn’t move the drive experience forward by a huge amount. The current Impreza doesn’t feel meaningfully different from the fifth-generation version which debuted in 2016.

There's so much potential here for a great driving experience such as the accurate and direct steering and great suspension which provides a comfortable ride and great handling, only for all to be let down by turbo lag which kills the responsiveness in the car.

Of the three steering modes: Dynamic, Natural and All Weather, the Dynamic setting was kept on almost always with the other two just feeling too lethargic.

The Giulietta is front-wheel drive and there's a lot of torque being sent to those wheels, but unlike a stack of Alfas in the past there's next to no torque steer. That said, our hill start test on a wet night saw those front wheels scrambling for traction as it accelerated up the slope. Cornering grip from the tyres is excellent, however.

There's some Alfa Romeo ergonomic issues in the cabin we've gotten used to over the years, but just because you're accustomed to something doesn't mean it's okay. For example, the cramped driver's footwell with the brake and accelerator pedals so close that it's easy to hit both at the same time.

Such is the intensity of the spray from both the window washer and the headlight washers it's like you're captaining a fishing trawler that's hit a massive wave at sea.

The indicator and wiper stalks are also so far from the steering wheel rim that they're almost out of reach – I don't think I have small hands, nobody's ever pointed them out or laughed at them.

And speaking of wipers, the Giulietta is obsessed with keeping itself clean. Pull the wiper stalk towards you to clean the windows and such is the intensity of the spray from both the window washer and the headlight washers it's like you're captaining a fishing trawler that's hit a massive wave at sea. Put the car into reverse and the rear wiper starts squirting and washing.

For Christmas I want Alfa to upgrade their media unit or bin it – the UConnect system disconnected my phone without prompting and isn't intuitive to use.

The Alfa Romeo Giulietta has been given the maximum five-star ANCAP rating. It doesn't have the advanced safety technology such as AEB and lane keeping assistance which is now standard on any small hatches for a lot less money.

For child and baby seats there's two top tether and two ISIOFIX points in the back seat.

Subaru offers its fairly standard five-year and unlimited kilometre warranty on the Impreza, with 12 months of roadside assist included.

There is also a five-year fixed-price service program covering the first 75,000km, although it’s nowhere near as affordable as the Corolla or i30, coming in at an average annual cost of $464.64.

The Impreza needs to be serviced once every 12 months or 15,000km, whichever occurs first.

The Giulietta is covered by Alfa Romeo's three year/150,000km warranty. Servicing is recommended at 12month/15,000km intervals with a major service every two years. Alfa Romeo doesn't have capped price servicing but there is Mopar Vehicle Protection which customers can purchase with the vehicle for $1995.