Tesla Model 3 vs BMW IX1
What's the difference?

Tesla Model 3

$54,900 - $80,900

2026 price

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BMW IX1

$49,880 - $82,900

2023 price

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Maserati Quattroporte

Mazda 6

Mazda Cx-6E

Mercedes-Benz A200

Mercedes-Benz C-Class

Mercedes-Benz C43

Mercedes-Benz C63

Mercedes-Benz CLS-Class

Mercedes-Benz E-Class

Mercedes-Benz EQ-Class

Mercedes-Benz EQS

Mercedes-Benz S-Class

Renault Megane E-Tech

Renault Scenic E-Tech

Summary

2026 Tesla Model 3

2023 BMW IX1

By James Cleary

By Byron Mathioudakis

Safety Rating

Electric motor type

Permanent Magnet

Electric motor type

Electromagnetically Excited

Vehicle type

Battery Electric

Vehicle type

Battery Electric

Electric range

750 km

Electric range

440 km

Energy consumption

13.6 kWh/100km

18.2 kWh/100km

Battery capacity

75.00 kWh

67.00 kWh

Seating

Likes

Safety
Energy efficiency
Cabin environment

Surprising value for money
Impressive design inside and out
Decent road manners

Dislikes

No spare tyre
FSD unconvincing
Average ownership proposition

Could use stronger single-pedal braking tech
Some road/tyre noise intrusion
Hides its ‘EV-ness’ with regular ICE X1 styling

2026 Tesla Model 3 Summary

It’s been in Australia since 2019 and despite the arrival of a comprehensively upgraded version in late 2023, the Tesla Model 3’s once gargantuan popularity has been declining in recent years.

A seemingly never-ending influx of pure-electric alternatives, primarily from China, has eroded the mid-size sedan’s positioning as the go-to, best-value EV choice.

But to its credit Tesla has again evolved the Model 3 proposition with the introduction of this Long Range Rear-Wheel Drive grade in October last year, at the time positioning it as “the longest-range EV in Australia”.

Since then, Tesla has adjusted the model grade name to Premium Long Range Rear-Wheel Drive.

Some additional tweaks, made in response to customer feedback, also illustrates the EV pioneer’s determination to step up in the face of increasingly fierce competition.

So, does this latest Model 3 do enough to earn a spot on your electric vehicle shopping list? We spent a week behind the wheel to find out.

@carsguide.com.au ‘Dog Mode’ in the Tesla Model 3 is a life-saver for four-legged friends in the summer heat.🐾 #tesla #model3 #ev #cartok #doggosdoingthings ♬ original sound - CarsGuide.com.au

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2023 BMW IX1 Summary

The world is full of shock brand announcements.

Remember the time Coke suddenly changed its cola recipe? Or when Apple decided to take on Nokia with iPhone? Nobody saw those coming.

We all know how the latter turned out and even the former eventually became a marketing masterstroke.

Now here's another super-surprise – a German electric luxury SUV that’s actually comparatively inexpensive. And not stingily equipped. Yep, we’re talking about the iX1.

Based on the really rather impressive third-generation X1, it decisively undercuts similarly-specified rivals from Mercedes-Benz (EQA, EQB) and Genesis (GV60).

But is the Bavarian EV SUV worth paying that little bit extra for against (only very slightly) cheaper alternatives like the Hyundai Ioniq 5, Kia EV6, Tesla Model Y, Polestar 2 and Volvo XC40 Recharge?

Let’s see.

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Deep dive comparison

2026 Tesla Model 3 2023 BMW IX1

Verdict

Tesla has done enough with the introduction of this Premium Long Range RWD variant to keep the Model 3’s head well and truly above water in an increasingly competitive segment. After more than six years it still looks good, with a pleasant cabin environment, plenty of performance and leading energy efficiency. Safety is top-shelf and it stands up well in terms of practicality and driving dynamics.

That said, the ownership proposition is average, the determination to make so many functions screen-based is frustrating and the optional Full Self-Driving system is unconvincing. With the Model S and Model Y now discontinued globally it will be interesting to see how the Model 3 continues to evolve.

Verdict

BMW is a true EV pioneer, as the 2014 i3 and subsequent models prove. There’s never been one that we didn’t like. The only problem was that all were expensive. And at times, prohibitively so.

Astoundingly, the iX1 breaks that cycle, comparatively speaking, while impressing us with its design, quality, packaging, dynamics and equipment levels.

As it stands, the xDrive30 is one of the most convincing and best-value medium-sized luxury SUV EVs on the market right now.

Who’d have thought it from a BMW?

Tesla Model 3 vs BMW IX1 What's the difference?

Summary

Deep dive comparison

Verdict

Verdict

Tesla Model 3 vs BMW IX1
What's the difference?