Hyundai Kona vs Subaru XV

What's the difference?

The Hyundai Kona is the Korean car giant’s best-selling model in Australia, by a reasonably comfortable margin. And in 2025 it managed to battle its way to the top of the ludicrously competitive ‘Small SUV under $45K’ new-vehicle sales category.

Chery’s breakthrough Tiggo 4 Pro, GWM’s Haval Jolion, the MG ZS and close to 20 other well-credited segment rivals can all dream on because currently the Kona has their measure.

So, what’s all that about? Why are so many Aussie SUV buyers choosing to put a Kona in the driveway?

In an attempt to answer that question we slotted a Kona Hybrid into the CarsGuide garage, in this case a new mid-spec Elite version, to explore its relative strengths and weaknesses.

So, if you’re in the market for a compact SUV, with the Kona on your shortlist (and odds are it already is) stay with us for a detailed examination.

Subaru has always been a good fit for Australia.

Since the '90s, when the brand made a big splash with its rally derived Impreza and Liberty, Subaru’s rugged appeal has suited Australia’s tough conditions and recreationally adventurous buyers.

Cars like the Forester and Outback solidified the brand’s place amongst SUVs before SUVs were really a thing, and the XV is the logical progression of the Impreza range, slotting nicely into the brand's offerings of lifted all-wheel-drive wagons.

It’s been a few years since the XV launched, however, so can its latest 2021 update keep it in the fight in a quickly evolving and notoriously competitive segment against many newer rivals? We’ve taken a look at the whole range to find out.