Cupra Born vs Alfa Romeo Junior

What's the difference?

The Cupra Born has so much going for it. An appealing price, long range, and super cool design chief among them.

I think the main thing holding it back will be that it doesn’t quite have the same out-and-out performance people have come to expect from a ‘hot hatch’ in the era of cars like the VW Golf R.

Importantly though, it delivers huge dollops of fun and driver engagement, something that's quite rare in the electric era.

The Alfa Romeo Junior is a cute car that’s charming and smile-inducing. It deserves to sell well but ultimately this will come down to whether the Australian public is receptive.

There is plenty of competition out there and if you're wanting something design-led, it's hard to look past this without spending much more money.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

To stand out, any new brand should make a statement when it comes to design, and Cupra goes above and beyond to grab people’s attention.

It needs to, because Cupra is faced with the task of standing apart from its Volkswagen Group stablemates, especially the likes of Audi and Skoda.

One look at the Born, and it’s clear the brand has done an admirable job of separating its aggro hatch from the more tame Volkswagen ID.3 with which it shares its underpinnings.

I love its pugnacious face, which is designed to pierce air resistance in a similar fashion to the face of the Kia EV6, complete with its frowny light profile, bronze Cupra typeface, and dimples on the bonnet.

At the side, there’s the choice of almost Tesla-like sweeping aero designs for the standard 19-inch wheel option, or complex 80s rally-inspired wheels for the 20-inch Performance Pack hoops. The square beltline is perhaps the only spot where you can clearly see the Born’s relation to its ID.3 cousin, but I think the contrast flourish on the C-Pillar, which interrupts the roofline and makes it look more coupe-like, is a masterful touch.

This piece also wears a fishscale-like pattern, which is a motif that works its way through the entire car. In fact, the pattern is more than just theme-work for the Born specifically, but a deliberate pattern to interrupt plain plastics, which goes a long way to making sure no matter where you look, there’s a visual appeal to every corner of this car.

The inside continues this thoughtful and genuine ethos. Any area where a normal car would use a fake leather, or even plastic textured to look like leather, has been presented in a completely different way. The driver-focused instrument console, for example, is clad in a padded neoprene material, which is not only honest, but gives the interior a very modern look and feel.

The recycled seat materials offer a similar touch, and are comfortable in their bucket arrangement, too, and the neoprene finish continues here as a contrasting trim.

The colour palette is rich, with vivid blues, deep reds, a light smattering of tame silver rather than chrome, while the Cupra Bronze permeates to the car’s badges and highlights touches throughout.

This tone won’t be for everyone, and if you don’t like it, or the colour schemes, or even the car itself, that’s fine by Cupra. It wants to be controversial, and for a niche set of buyers, and says this contrast is the point of its design choices. If the amount of Borns sold before the car even landed is anything to go by, they’re on to something.

This is such a cute and tiny car with Alfa Romeo trying its hardest to sandwich all of its hallmark design traits in. It’s certainly a busy design on the outside which I don’t love right now, but I imagine I’ll grow to like it with time.

At the front there’s a special grille as standard that features Alfa Romeo script, plus an offset license plate and cool matrix LED headlights with the company’s ‘3+3’ lighting signature.

Around the side the 18-inch alloy wheels have a flower petal-like design, hidden second-row door handles, as well as a hidden serpent (Biscione) easter egg that’s laser etched into the C-pillar.

The rear of the Junior is my least favourite angle. It tries too hard to look more like a hatchback than a crossover SUV with the slanted rear window and the big black slab where the tail-lights are.

The twin exhaust pipes are a cute look, however, especially given the engine doesn’t scream performance credentials on paper.

Inside there’s an obvious attempt at making the cabin look and feel driver-oriented and sporty.

I like the seats which have a red section that runs down the backrest and onto the seat base. It helps break up the black finishes nicely.

Speaking of, however, there's a sea of black finishes throughout the rest of the cabin. I’d like to see some more silver or chrome accents as the glossy piano black may not age well.

There is interior ambient lighting around the cabin with a customisable colour, which looks great in low-light situations. It particularly pops in the large circular air vents which flank the dashboard and are shaped like cloverleaves.

If you look closely you may notice the Junior shares a lot of its physical switchgear with the related Jeep Avenger. Examples include the steering wheel buttons, gear selector, starter button and the physical climate control switches.

While there’s an argument to say that this cheapens the feel of the Junior, I’m thankful there is physical switchgear in this car to begin with. Plus, the Junior does look different enough as it is.

Thanks to the Born’s VW Group all-electric MEB underpinnings, which are designed to make the most of interior space, the Born is much bigger on the inside than you might assume.

Clever packaging means a tall roof, glasshouse window structure, and a significant amount of adjustability and comfort for the front seats, with the clever digital instrument panel which is distilled to a handful of elements, and rides atop the column itself, so it moves as the driver adjusts it to maintain visibility.

The large touchscreen is oriented toward the driver, and has nice clear easy to use elements, although it is unfortunate the volume, temperature, and fan speed controls are a touch-based panel, and not easy-to-operate dials.

The rear seat offers impressive room, even behind my own seating position, and there’s sufficient headroom for me also, at 182cm tall. The cool recycled trim and comfortable seats continue to the rear row, although this car’s main practicality downside also resides here.

Opting for either pack will remove the rear seat, instead providing you with an odd cutout between the rear seats, and a drop-down armrest with a ski-port behind. Very European.

The boot measures 385 litres (VDA) which is relatively large for a hatchback, and it offers a nice low floor, impressive considering the motor is mounted below on the rear axle, although there’s no additional frunk storage for the Born.

The front seats in the Junior are very comfortable for longer drives. The driver’s seat in particular offers six ways of electric adjustability and a massage function. You don’t see features like that very often on a tiny SUV.

Ahead of the driver there’s a leather-wrapped steering wheel. It’s surprisingly slim which makes it nice to hold. There are also paddle shifters on the back which could be more pronounced.

As standard there’s a 10.25-inch digital instrument cluster which emulates analogue dials for the tachometer and speedometer. While the screen is high-res and clear, it’s interesting that Alfa Romeo chose to emulate dials in a digital way rather than just have physical ones, especially because you can’t change their appearance.

There’s a section in the middle that has a few different informative pages you can cycle through. I’d love to see more configurability given there’s limitless possibilities with a screen.

Moving across there’s another 10.25-inch screen for the central multimedia system. It certainly makes up for the lack of configurability in the digital instrument cluster and you can create and customise five different home page screens with a vast array of widgets. It’s fairly clever though at some point it feels like overkill.

There aren’t many menus or sub-menus to get lost in, however, the home button took me a while to locate. It’s above the touchscreen in a small pod of physical buttons alongside the hazard lights and door lock switch.

Underneath the touchscreen there’s a wireless phone charger, plus USB-C and USB-A charger ports.

The engine start button is mounted prominently on the centre tunnel with the lightswitch-like gear selector directly behind it. It’s mounted a little too close to the centre armrest which means craning my arm like a T-Rex to use it.

Other amenities up front include a deep console area with configurable cupholders, a sliding centre armrest with a cubby, as well as a tiny glovebox.

It’s very clear the second row of the Junior isn’t the focus. At 182cm tall I need to splay my legs on either side of the driver’s seat in my desired driving position. Despite this, toe room and headroom is adequate, even with the optional sunroof.

The second row isn’t a place anyone would want to spend too long in. Kids would likely suit better, plus there are top-tether points on all three rear seats and ISOFIX mounting points on the outboard rear seats.

Amenities are limited to a single USB-C port in the second row. There are no air vents or centre armrest. You need to make your own entertainment.

At the back there’s a hands-free power tailgate, which is rare for a vehicle of this size. Once it’s open, the available boot space is decent, especially for such a small car. There’s 415L of boot space with the rear seats upright.

The area itself is fine. There’s no load lip which allows you to get things in and out with ease, plus there’s a two-tier boot floor, allowing you to stow items under the floor away for prying eyes.

In terms of boot-related amenities there’s a 12V socket, a light and some hooks. It’s fairly standard back there.

Unfortunately there’s no spare wheel as standard in the Junior line-up. Instead there’s a tyre repair kit which is not super handy if you have a tyre blow out.

Thankfully you can purchase a space-saver spare wheel for the Junior Ibrida for $314 as a genuine accessory. It would be better if this came as standard given there’s the space for it.

The Junior Ibrida is the “entry-level” variant and has an asking price of $45,900 before on-road costs, which is fairly steep for such a small vehicle.

Depending on what you class as a rival for this car you can either see it as good or poor value. It’s cheaper than the likes of the Lexus LBX and around the same price as a related Peugeot 2008.

However, Chinese rivals like the Chery Tiggo 4 and the MG ZS, albeit slightly larger, are virtually half the price. But they lack the primo Alfa badge.

Despite this, the Junior comes fully loaded as standard in Australia so there’s plenty of kit.

Standard equipment includes 18-inch alloy wheels, matrix LED headlights, a hands-free power tailgate, two-tone black roof, dual 10.25-inch screens, wireless Apple CarPlay and Android Auto, wireless charger, single-zone climate control, heated front seats, as well as black cloth and synthetic leather upholstery.

The only options available include a sunroof and premium paint. Both of these cost $1990 each.

The Cupra Born is interesting, in that it’s a rear-wheel drive hatchback. This provides both fun driving dynamics as well as a hike in efficiency, and in Australia, we get only the most powerful motor setup available.

This is a unit that produces a peak of 170kW under boost mode, and 310Nm of torque. This is approaching Golf GTI levels of power output, to give you an idea, although the Born is also some 400kg heavier, blunting its hot hatch potential somewhat.

The Junior Ibrida is powered by a 1.2-litre turbocharged three-cylinder petrol engine with 48V mild-hybrid assistance.

In the six-speed dual-clutch transmission is a 21kW electric motor that’s fed by a 0.9kWh lithium-ion battery pack.

It’s worth noting that this is the exact same engine set-up that features in a growing number of Peugeot models locally, including hybrid versions of the 2008, 3008, 5008, 308 and 408.

Total system outputs are 107kW and 230Nm which is far from class-leading. Alfa Romeo claims the 0-100km/h sprint takes 8.9 seconds.

The Born’s astounding 511km driving range is afforded by its enormous 82kWh battery, which is more like the size of battery you would see in a much larger vehicle such as a Kia EV6 for example.

Thankfully though it’s not all brute force via capacity, this car is also reasonably energy efficient, with an official rating of 17kWh/100km.

Not all EVs can hit the WLTP numbers due to many variables from wheel size, tyre composition, and even temperature management, but even enthusiastically driving the demo cars on our launch saw numbers between 17 - 23kWh/100km. Nothing outrageous by any means. 

Expect a more thorough evaluation of the Born’s range and efficiency when we’re able to test one for a longer period of time at a later date.

When it comes to charging, the Born’s DC charger maxes out at 170kW, allowing a 10-80 per cent top up time of roughly 30 minutes.

Meanwhile its AC inverter tops out at 11kW for a slow charging time of roughly six hours from 10 - 100 per cent.

The Born uses a Euro-standard Type 2 CCS charging connector. Unfortunately, there’s no V2L function this time around.

The Junior Ibrida has a claimed fuel consumption of just 4.1L/100km, which is solid for a mild-hybrid vehicle.

There’s a 44L fuel tank which requires a minimum of 95 RON premium unleaded petrol.

During our 200km drive loop on the launch which consisted of mixed and spirited drive, we returned an average of 5.4L/100km. However, during one section with fewer twists and turns we saw an average of 4.0L/100km, which is incredible.

Using our as-tested fuel consumption there’s a theoretical range of 815km.

We’ve come to understand hot hatchbacks in certain terms, and these are defined by lightweight design, firm suspension, and over-sized engines in the front, usually driving the front wheels.

But the Born flips pretty much the whole formula upside down. It’s heavy, rear-wheel drive, not as powerful as perhaps it could be, and has comparatively forgiving suspension.

In fact, the Born has one of the most supple suspension tunes for an electric car in this price bracket, being much more comfortable and adept at absorbing rough conditions than a Model 3 or a Polestar 2 for example.

When it comes to power, it’s instantly responsive, as any EV should be, but in a straight line you won’t be outrunning even a base Model 3, or even a Golf GTI.

Whether it’s truly a hot hatch then will depend on how you define this concept, because so long as you don’t care about straight-line speed, the Cupra Born is an absolute blast.

Unexpectedly, this unusual formula works. The Born is a car with a completely different character to every other EV at this price. Rather than being tight and locked-down, the Born feels much more free and fun, with its ride and particularly its steering combining with the rear-drive push to make for a playful little car, with an organic feel to its feedback.

Again, unlike a lot of electric cars, the Born’s flexible approach to the road results in a car which demands much more from the driver. The traction control computer doesn’t conspire with the electric motors and brakes to sanitise the experience, this car will let you make mistakes within reason.

It’s possible to eke out a cheeky slide if you push it, for example, and the way the weight of the battery shifts the car around is more entertaining than unsettling, like it is in some small electric SUVs.

Even the regenerative braking is comparatively hands-off. It doesn’t have the single-pedal driving experience that some EV adopters are after, instead it will gradually taper speed off, relying on the driver to actually use the blended braking on the brake pedal itself, even when the car is set to the most aggressive ‘B’ mode. Again, this means the driver has to actually drive the car, jabbing the brakes in on sharp corners.

Starting up the Junior Ibrida, the turbo three-cylinder engine roars to life with an off-beat, thrum-y sound.

If the engine is bone cold, it’ll stay on to get the fluids up to operating temperature. Once this happens it will happily switch off.

Initial acceleration is typically done on electric power alone and if you don’t press the accelerator too hard it’ll stay in EV mode at city speeds. It’s very electric-heavy for a car that’s technically only a 48V mild-hybrid.

At many points the engine switches off at speeds up to 80km/h, especially if you’re travelling on flat ground. Even at 100-110km/h, it’ll switch off if coasting.

Something to note is the electric motor is part of the six-speed dual-clutch transmission which means you can sometimes feel gear changes even when driving in EV mode. You do get used to this.

A positive of the electric motor being in the dual-clutch is it helps iron out awkward pauses and jerks that this type of transmission typically presents. It’s still not perfect though.

If you press the accelerator harder or the battery charge gets lower, it’ll inevitably fire up the three-cylinder engine. It makes a rorty note during acceleration which is fun to listen to.

The transition from electric to petrol is generally seamless. There can be a slight shudder when the three-cylinder first fires up at low revs, but I’ve experienced much worse in other cars.

There’s only one setting for regenerative braking, which is fairly strong and almost one-pedal-driving like. It takes a bit to get used to the feeling. You do still need to put your foot on the brake pedal to come to a complete stop.

With the combination of the petrol engine and electric motor, acceleration is far from break-neck but it’s far from slow. The fact it doesn’t have much power actually makes this car more endearing, especially because it’s rewarding to drive.

The steering in the Junior is communicative and direct. It's a joy to take corners in as the feel errs more on the lighter side. It almost has a Mini-like go-kart feel as the car feels so nimble.

Additionally, the ride is composed and settled, even at higher speeds on rough roads, which is rare for small vehicles. This is likely because the Junior only has 18-inch alloy wheels with a decent amount of tyre sidewall, rather than the low-profile 20-inch units that are offered in the Veloce Elettrica overseas.

On the highway the Junior’s cabin is surprisingly quiet. You can’t hear the three-cylinder once you’ve reached your set speed and there’s also minimal wind/tyre noise.

Lastly, the safety systems do a good job at working but not being annoying. The worst culprit is the intelligent speed limit assist which chimes when you go over the signposted speed limit.

If it does grate you too much, you can easily switch it off in a dedicated advanced driver assist system (ADAS) menu that can be reached via a shortcut button near the hazard lights. It’s as easy as that.

The Alfa Romeo Junior hasn’t been crash-tested by ANCAP or Euro NCAP just yet.

Standard safety kit includes six airbags, autonomous emergency braking (AEB), blind-spot monitoring, lane-keep assist, adaptive cruise control, front, side and rear parking sensors, as well as a reversing camera.

Some features missing from the line-up include rear cross-traffic alert, plus a proper surround-view camera. With the latter, however, the reversing camera stitches together when reversing to create a surround-view image, much like Peugeots.

Junior owners get 12 months of complimentary access to connected services which allows for things like SOS emergency calling and live traffic satellite navigation, plus a range of remote functionality through a companion smartphone app.

Cupra offers the Born with a five-year and unlimited kilometre warranty, as well as the choice of either a three- or five-year service pack. Interestingly, the three year pack, at $999, is the same price as it is for combustion vehicles in Cupra’s range, while the five-year pack is some $400 cheaper at $1590. Either way, this pack pricing isn’t outrageous when you break it down by annual cost, but many rivals in the electric space are offering free or very cheap servicing over the same period.

Like other Alfa Romeos, the Junior is covered by a five-year, unlimited-kilometre warranty.

There’s also five years of roadside assistance as standard. An additional 12 months of coverage can be added for the lifetime of the vehicle every time you service at an authorised Alfa Romeo dealer.

Logbook servicing is required every 12 months or 15,000km, whichever comes first. The first five services are capped and total $3105.84, which averages out to around $620 each.

This seems pretty expensive for such a small car, but it's only a touch pricier than the Lexus LBX.

It’s clear maintaining this vehicle with its dual-clutch automatic transmission and mild-hybrid components is costly in the long run.