What's the difference?
Coupes are back.
Heading into the second half of the 2020s, buyers of affordable sports cars seem better-served for choice than when the current BMW 2 Series Coupe surfaced earlier this decade.
Mazda’s MX-5 keeps gently evolving. Toyota and Subaru have rejuvenated their respective firecracker 86/BRZ twins. The glorious Nissan Z is as evocative as it is entertaining. The recent Ford Mustang revamp serves rousing American muscle car. The reborn Honda Prelude looms as a hybrid hero. And even Audi’s TT is set for resurrection soon.
All reinvigorate the genre. Just like the (G42) 2 Series Coupe, the third in the series since 2007, released during 2021 and facelifted in 2024.
Here we revisit the M240i xDrive, our favourite version (sorry, M2 owners), to see if it remains the definitive brand experience.
Think of a Mercedes-AMG and the first words that spring to mind are probably not - understated, efficient and restrained. And yet those are probably the best words to describe the all-new C 43.
Of course, before we go any further it’s important to note that the C 43, even in its previous six-cylinder guise, was never meant to be as wild, raucous or powerful as the C63 flagship - that’s simply not its role in the AMG line-up.
But even so, this new model is a dive into fresh territory for the brand and puts a very different spin on the AMG sports sedan as we know it.
This is a four-cylinder model, complete with a Formula One-derived electric turbocharger, so it lacks the sound and fury you expect from something carrying the ‘AMG’ badge - but that doesn’t mean it’s a bad car, as we’ll explain.
It may be expensive for a small coupe. And EVs have reframed performance standards to the detriment of most internal combustion engine sports cars like this – at least for acceleration times. But the M240i xDrive Coupe is far more than just about numbers, imbuing the soul and spirit of what makes this brand’s vehicles so enjoyable and memorable to drive.
A unique and most-welcome survivor today, the MY25 makeover takes all that, and improves the interior, to be at the heart of what BMW has traditionally done best (styling aside). We found parting with it at the end of our term very difficult.
The new AMG C 43 may lack the drama and excitement we’ve come to expect from the German performance brand, but that doesn’t mean it’s a bad car. Yes, it could be more extroverted and the ride could be improved, but this is still a sharp-looking sports sedan with loads of punch.
This is a car that speaks to its times, with ever-stricter emissions regulations making it harder and harder for car companies to produce loud, wild and charismatic cars. So Mercedes-AMG has worked within those boundaries and come up with a car that retains at least some of those core elements that has made the brand so desirable over the years.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.