What's the difference?
Toyota’s smallest SUV has picked up a few subtle styling and tech tweaks as part of a minor model year update.
It goes up against familiar names like the Nissan Juke and Kia Stonic in the light SUV segment, as well as hybrid rivals like the newer Suzuki Fronx and Chery Tiggo 4.
But does the Toyota still have enough appeal this late in its life cycle?
Hybrids are yesterday’s news.
If you’re looking for a combination powertrain in 2025 you want a ‘Super Hybrid’. This is the Chinese car industry’s term for what is more commonly known as a plug-in hybrid, but they are all the rage among car brands as they rush to simultaneously cut emissions and keep buyers.
The Geely Starray EM-i is the latest addition to a growing number of Super Hybrids available in Australia, joining the BYD Sealion 6, MG HS, Jaecoo J7, Omoda 9 and the Mitsubishi Outlander PHEV (which doesn’t have the fancy name but has the same tech).
This is Geely’s second entry into the Australian market, following the similar-sized but all-electric EX5 earlier this year. While it’s a new brand to Australia, Geely is an automotive giant, it’s so big in China it has been able to expand its global reach. Its parent company, also called Geely, has an ownership stake in Volvo, Polestar, Lotus, Zeekr, Proton, Smart, Lynk & Co. and Aston Martin.
But none of that really matters when you’re buying a car. So, how does the Starray stack up on its own merits? Is it a compelling new addition or just another forgettable offering in an increasingly crowded mid-size SUV market?
The Toyota Yaris Cross Urban is a city-savvy SUV that’s easy to park, nimble in traffic, and relatively fun to drive. It’s cute as a button on the outside, but the cabin doesn’t quite match the price, and some of the tech feels a little behind the times compared to rivals. The hybrid powertrain definitely earns it points but is it worth the jump in price over its rivals? A hesitant yes, because who doesn't like efficiency? But it needs a cabin upgrade to stay truly competitive in our market.
While it has a few quirks and flaws, there is a lot to like about the Starray. For starters, the value it offers at its price point is excellent and will really put pressure on its competition. The design may lack flair, but it does have a roomy cabin with a good multimedia system, so it’s family friendly and easy to live with.
Yes, it could do with some refinement of its on-road manners and driver assistance features, but for the value it offers and the frugal powertrain, it will no doubt find plenty of buyers who enjoy its substance and not just its memorable name.
Note: CarsGuide attended this event as a guest of the manufacturer, with meals and accomodation provided.