Polestar 4 vs BMW IX1

What's the difference?

Polestar finally has more than one offering in its Australian model range. Following the Polestar 2 sedan that arrived in late 2021, and the recently launched Polestar 3 large SUV, the Geely-owned marque has just launched the model that is expected to be its top seller.

The Polestar 4 is a medium coupe-style SUV with liftback vibes, and it is set to line up against some of the most popular EVs on the market, including the Tesla Model Y.

Although, as Polestar execs claim, and the price suggests, it’s a more premium offering than the Tesla.

It is loaded with new technology, including a digital rear-view camera that replaces a traditional rear windscreen, which will either appeal to, or alienate buyers. Probably the former given the appeal of new tech to EV buyers.

But can the Polestar 4 snatch attention away from Tesla and the other solid electric SUVs of a similar size? Read on to find out.

The world is full of shock brand announcements.

Remember the time Coke suddenly changed its cola recipe? Or when Apple decided to take on Nokia with iPhone? Nobody saw those coming.

We all know how the latter turned out and even the former eventually became a marketing masterstroke.

Now here's another super-surprise – a German electric luxury SUV that’s actually comparatively inexpensive. And not stingily equipped. Yep, we’re talking about the iX1.

Based on the really rather impressive third-generation X1, it decisively undercuts similarly-specified rivals from Mercedes-Benz (EQA, EQB) and Genesis (GV60).

But is the Bavarian EV SUV worth paying that little bit extra for against (only very slightly) cheaper alternatives like the Hyundai Ioniq 5, Kia EV6, Tesla Model Y, Polestar 2 and Volvo XC40 Recharge?

Let’s see.