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Bad boys, bad boys, wotcha gonna do? Well, for a start, they're going to don some suave kit and help Jaguar sell the F-Type Coupe to the US as part of the brand's Super Bowl campaign. And the first teaser shows they've got some top-shelf baddies lined up as part of the 'British Villains' theme.
First off the leash is screen and theatre legend Ben Kingsley -- with a shelf of Oscar, Grammy, BAFTA, Golden Globe and SAG awards, but most recently seen as the Mandarin in Iron Man 3.
The Kingsley teaser is titled Rendesvous: The Set-Up, which suggests we could see a series of several pieces before we get to the Super Bowl in February. But its moody start gives little else away. "So they're coming ... all the usual suspects," Kingsley intones. "Oh -- and one new one. You'll be hearing from us." (Cue ominous laugh).
The F-Type gets a quick cameo in the teaser as well, suggesting that we're going to see some blasting action in the finished piece. This promises to be one of those times when it's good to be bad.
This reporter is on Twitter: @KarlaPincott
Watch the desktop version of the 2014 Jaguar Super Bowl teaser ad here.
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