Nissan Ariya vs Cupra Tavascan

What's the difference?

I can see how the Nissan Ariya would have changed the game if it launched in Australia back in 2022.

While it is a solid car that’s quiet, comfort-oriented and tech-heavy, there’s now little separating it from the competition apart from the fact it has a Nissan badge and a cracking aftersales package. This is disappointing as we’ve waited a long time for this car to arrive.

Note: CarsGuide attended this event as a guest of the manufacturer, with accomodation meals provided.

Like most Cupras, the Tavascan is affordable, stylish, practical, fun to drive and just that little bit different.

And it is clear the Volkswagen Group is trying hard to make the brand a success. That it can bring that formula to the medium EV SUV market with as much aplomb might just be enough to lure more than a few would-be Model Y buyers Barcelona’s way.

Definitely one to strongly consider.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

Back when the Ariya was revealed, it started a new design language for Nissan, but five years later almost every model in the Japanese carmaker’s line-up has taken some element of this car’s design.

What this means is while the Ariya was unique, it now doesn’t stand out from the crowd as much as it once did. This doesn’t help given there are now so many competitors out there.

However, in person the exterior of this car is stunning. I’m particularly a fan of the two-tone copper paint available on the Advance+ and Evolve e-4orce.

At the front there is a slim and striking LED lighting set-up that stands out, plus the gloss black faux grille is an interesting take on the brand’s ‘V-Motion’ grille. It has illuminated sections that are only noticeable in dark conditions.

Around the side the Ariya appears to be a lot more coupe-like than you’d expect. There’s a body line that runs from the A-pillar all the way to the tailgate. It gives the car a floating roof effect, which is a current design trend.

Other notable design elements on the side include the charge flap on the passenger side front quarter panel, aero covers for the alloy wheels, and an extensive use of gloss black around the wheel arches and door sills. It’ll be interesting to see how the latter hold up in the long run.

At the back there isn’t a whole heap going on beyond the large rear spoiler, which is intricately designed and there to improve aerodynamics.

There’s also a full-width LED light bar for the tail-lights, which is sandwiched by a Nissan wordmark badge. These lighting set-ups are so common now that they’re a little cliche.

Inside, the Ariya is befitting of its flagship status for the Nissan brand. In the top-spec Evolve trim with the blue Nappa leather upholstery and suede dash highlights. I don’t think it pairs well with every exterior paint colour, but it still looks great.

This also isn’t to belittle the lesser trims. While they have darker interiors, this is likely more preferable for many buyers as they’re less out there. The materials, at least in the Advance+, are still at a high quality.

The steering wheel is leather-wrapped and feels buttery soft in the hand. While I loathe the fact there are gloss-black covers over the physical buttons on the steering wheel, it’s still a step in the right direction.

Ahead of the driver are dual 12.3-inch screens across the line-up. It took me a while to notice there’s a wave between the screens as it’s covered by the steering wheel rim. The touchscreen is incrementally closer so you can reach it more easily.

Another major element of the Ariya’s interior design is the centre console. In the Advance+ and Evolve it has electric sliding adjustment, allowing you to customise the position to your desire.

The use of the faux wood trim looks premium, especially because you don’t expect there to be haptic buttons on it. This helps for a clean, button-less look.

Although this mid-sized SUV is full of German VW Group DNA underneath, there are unique Cupra styling elements that do strive to evoke Spanish expression.

Designed in Barcelona, standout points include an insectoid trio of LEDs making up the headlights and tail-lights, an aggressive nose featuring a V-shaped bonnet bulge and lower-bumper treatment, a rising swage line in profile and pronounced rear diffuser.

While we appreciate the Tavascan’s styling flourishes, with the Manga-esque vent ‘eyes’, copper trim and floating wing-look upper dash-pad all gelling together nicely, the unique central spine design looks downmarket if not cheap, with an alien look and sheeny reptilian scale finish. There are too many things going on at once.

Built on the VW Group’s MEB EV architecture, the Cupra shares its platform with the VW ID.4, Skoda Enyaq and Audi Q4 e-tron SUVs within the VW Group, providing a sound engineering base, but also a tall, narrow appearance when seen rear-on.

Maybe that’s why the Tavascan achieves such an impressive drag coefficiency of 0.26.

Dimensions are 4644mm (length), 1861mm (width), 1597mm (height) and 2766mm (wheelbase), while ground clearance is a low 154mm.

For a so-called “Coupe Utility Vehicle” (CUV), all translate to quite acceptable interior space and practicality.

This car is built on a dedicated electric architecture which theoretically gives it many benefits as there’s no space needed for a combustion engine, nor its transmission or driveline components.

While the Ariya benefits from this by pushing the wheels to the extremities, it underwhelms in others. More on this in a bit.

As standard the driver’s seat is mounted very high. I’m 182cm tall and in the seat's lowest position I was only a few centimetres off my hair tickling the roofliner. While this is nice from a forward visibility standpoint, I instinctively want to sit lower in the cabin.

Despite this, the front seats are deliciously comfortable. They offer plenty of electric adjustability, allowing you to find your desired seating position. Depending on the trim they’re heated and ventilated, which is a treat in fickle Melbourne weather.

As noted before, the steering wheel features physical buttons, which is a major plus. They’re clearly labelled and are easy to understand.

Ahead of the driver the digital instrument cluster is classic Nissan. There are a range of informative pages to cycle through, as well as two layouts to choose from. All of them look high-res.

Moving across, the touchscreen multimedia system is also a classic Nissan unit. Almost every Nissan model has a variation of this touchscreen now, which kind of makes the Ariya feel less special.

Thankfully however, the user interface is clear and easy to understand. It’s hard to get lost and even if you do, there are shortcut buttons on the side of the screen.

As standard there’s wireless Apple CarPlay, which is great if you have an iPhone and almost expected nowadays, however Android Auto is only offered in wired form only. This is disappointing from a high-tech flagship.

I appreciate there are haptic buttons for the climate control under the touchscreen. It’s much better than having these functions built into the touchscreen. However, the seat heating/ventilation and the steering wheel heating is in the touchscreen, but you can program it to an automatic mode so it’ll turn on and off with the climate control.

The haptic buttons extend onto the centre console which electrically slides in the Advance+ and Evolve. These ones are for the drive mode and ePedal selection.

Speaking of the centre console, it’s a big bulky unit but it barely offers any storage. Under the centre console lid there’s a wireless charger and a miniscule amount of storage. There’s also a tiny phone-sized slot at the front of the centre console, plus a 12V socket and some USB ports.

It’s disappointing Nissan hasn’t taken better advantage of the flat floor accommodated by the dedicated electric architecture. There’s open space between the driver and passenger, which makes it feel like you’re in dedicated recliners.

As a result of the paltry centre console storage, there are two gloveboxes. One on the passenger side and another in the centre. Both look like they’re sizeable, but that’s just the lid as the actual storage space is a fraction of this.

Moving to the second row I have a decent amount of legroom behind my own driving position. Toe room is negligible however and headroom suffers from the panoramic glass sunroof.

Despite this the second-row bench is still comfortable. It’s laid back, though there’s not much lateral support. This means in the bends you’ll be thrown into the door or into the centre of the car.

There continues to be a flat floor in the second row, plus a minimal hump in the rear bench means you could technically go three-up if you wanted. The limitation at this point is shoulder space.

In terms of amenities there are centre console-mounted air vents, USB-C ports, heated outboard seats (depending on the trim) and a fold-down armrest with cupholders. It’s fairly standard.

From the Advance trim and up there’s a standard hands-free power tailgate. This is handy if you’ve got your hands full.

For the boot space itself, it’s fine but not standout. Two-wheel-drive variants are notably better with 466L of boot space with the rear seats upright. The Evolve e-4orce only has 408L due to the rear electric motor.

As expected there’s no spare tyre at all across the line-up. Instead there’s a tyre repair kit under the boot floor.

No Ariya trim has a front boot.

Now, with all that CUV stuff in mind, the Tavascan manages to look and feel sporty whilst also offering a decent level of family friendly functionality.

Wide doors and a high hip point offer easy entry and egress, in a roomy and accommodating cabin, on seats that are brilliantly comfy and supportive – even in the base Endurance. These are of the integrated ‘tombstone’ variety with bolstered sides to help keep you snug and secure. They’re great.

So is the driving position, with its grippy little wheel, readily accessible switchgear (including the knobs on the spokes), clear view of the modestly sized digital instrumentation pod and angled touchscreen.

After all the criticism that the VW Group’s earlier iterations of this system had garnered – including in other Cupras – the Tavascan’s interface proved to be simple to navigate, fast to respond and pleasant to look at.

Furthermore, even with that rising window line, vision out is AOK and ventilation is fine, too.

The aforementioned central spine’s shape appears to come at the expense of storage, as there’s less of it than expected in an EV SUV. The small glovebox is disappointing. We’re not fans of the driver’s door power window switch bank, necessitating a distracting press of a ‘rear’ button to operate the back windows. And one of the test cars suffered from dash squeaks.

Moving on to the rear, with seating for five, there’s actually ample space for people up to about 180cm tall, while all the usual amenities apply, such as vent outlets, a pair of USB-C ports, a folding armrest with cup holders and overhead lighting. Nothing seems to be missing.

However, there is one important thing missing further back.

Yes, the Tavascan’s boot offers a handy 540 litres of cargo capacity, with a low, wide and flat floor capable of swallowing all sorts of stuff. And, of course, the 60/40 rear backrest fold down, boosting those numbers to between 1579L and 1604L depending on specification.

But, as with almost all EVs, there is no spare wheel. The aforementioned tyre mobility kit is bad news if you experience a severe puncture. Even a space-saver spare would be infinitely preferable.

Kicking off from $60,990 (all prices are before on-road costs) in base Endurance grade, this is a single-motor, rear-wheel-drive (RWD) with a usefully larger battery for better range than almost all competitors above as well as below its price point.

There’s also the flagship VZ with dual motors and all-wheel drive (AWD) from $74,490.

Not cheap, then, but the Endurance is highly competitive when you consider how ably the it traverses the axis of price, size and battery capacity.

Consider that while the Cupra does cost more than France’s superb Renault Megane E-Tech from $54,990, as well as the Kia EV5 (from $56,770), Xpeng G6 ($54,800), Smart #3 ($57,900) and BYD Sealion 7 ($54,990), that all hover from around the mid-$55K mark, it is only a tad exxier than the Model Y RWD from $58,900 and closely related Volkswagen ID.4 from $59,990, and cheaper than the equivalent Ford Mustang Mach E ($64,990), Toyota bZ4X ($66,000), Hyundai Ioniq 5 ($69,800), related Skoda Enyaq ($69,990), Subaru Solterra AWD ($69,990) and Kia EV6 ($72,590).

Note, however, that aside from the #3 and EV5, all are slightly larger than the Barcelonan mid-sizer.

Still, the swoopy Tavascan significantly undercuts other, more-premium Euro-branded propositions with a similar propensity for style, like the Polestar 4, BMW iX2, Volvo XC40 and (also related) Audi Q4 e-tron Sportback. All are well north of $75K.

Such pricing is possible partly due to this being the first Cupra – and only the second Volkswagen Group Australia model after the 2004 Polo Classique sedan – to be made in China, as part of a joint venture with JAC. This model is not built anywhere else on the planet.

Base equipment levels, however, are not quite up to Chinese standards.

The Endurance includes auto entry/start, adaptive cruise control, three-zone climate control, sports front seats, a heated steering wheel, a 15-inch touchscreen with a rear camera, wireless Apple CarPlay and Android Auto, 5.3-inch digital instrumentation, wireless phone charging, a quartet of USB-C ports, a hands-free powered tailgate, front and rear parking sensors, and 19-inch alloys.

Cupra reckons the Interior Package for an additional $4500 will be a popular option, since it adds a surround-view camera, microfibre-trimmed, heated and powered front seats with memory, broader ambient lighting, terrific 12-speaker Sennheiser audio, 20-inch wheels and more.

The VZ, meanwhile, features most of the above and then steps up with the second electric motor, AWD, 21-inch alloys, adaptive dampers, a glass roof (thankfully with a sunshade), adaptive matrix LED headlights.

Another $8K buys the Extreme package, bringing Nappa leather upholstery, racier front seats with ventilation, and unique alloys shod with performance tyres.

Sadly, no Tavascan grade comes with a spare wheel, just a tyre mobility kit.

Unsurprisingly, all boast advanced driver-assist tech, such as autonomous emergency braking (AEB) and lane-support systems, along with a handy vehicle exit warning and seven airbags, including a front-centre item. Find out more in the Safety section below.

Nothing too radical in the specification stakes, then. But Cupra reckons the Tavascan will offer one extra-special benefit that no rival can – and that’s Barcelona-bred design flair – when Aussie deliveries commence in May.

Time to take a closer look.

There are only two electric powertrain configurations available in Australia.

The Ariya Engage and Advance are powered by a single, front-mounted electric motor that produces 160kW of power and 300Nm of torque. The Advance+ bumps the power figure up to 178kW to compensate for the larger battery pack.

The flagship Evolve e-4orce is the only trim with all-wheel drive. It has a dual-motor set-up with total system outputs of 290kW and 600Nm. This trim is claimed to be able to do the 0-100km/h sprint in 5.6 seconds.

Don’t go searching for more boot space under the bonnet – there isn’t any.

Plus, the main electric motor – a permanently excited synchronous unit – is located on the rear axle, driving the rear wheels via a single-speed transmission.

Tipping the scales at 2238kg, the Endurance makes 210kW of power, to offer a power-to-weight ratio of 94kW per tonne, as well as a 0-100km/h sprint time of 6.8 seconds, on the way to a top speed of 180km/h.

Meanwhile, the VZ also has a smaller, asynchronous 80kW/134Nm electric motor over the front axle, channelling up to 30 per cent of the SUV’s total power to the front wheels as traction requires, and upping the combined power maximum to 250kW. Tipping the scales at 2284kg, the VZ offers 109kW/tonne, while the 0-100km/h time slips to 5.5s. Both offer a 545Nm torque maximum.

The 400-volt MEB platform consists of MacPherson-style struts up front and a multi-link rear end. The VZ adds adaptive dampers. Braked towing capacity is 1000kg in Endurance and 1200kg in the VZ.

There are also two battery pack options in Australia.

The Ariya Engage and Advance come with a 63kWh lithium-ion battery with a WLTP claimed range of 385km. This isn’t much for a car that’s around $60,000.

The Advance+ and Evolve e-4orce, on the other hand, get a larger 87kWh lithium-ion battery. WLTP claimed range is 504km and 487km, respectively, which is much more like it for a vehicle of this size.

All variants have a Type 2 CCS combination charge port on the passenger side front quarter panel with a maximum DC charge rate of 130kW. At this rate this will see the battery charge from 10 to 80 per cent in 35 minutes.

AC charging is offered at rates up to 7.4kW on the Engage, Advance and Advance+ trims. 22kW AC charging is optional on the Advance+ and standard on the Evolve e-4orce.

However, thanks to a launch offer for the first 400 vehicles, all Ariyas are getting standard 22kW AC charging, even the ones that typically don’t get it at all. This is a cool offer and an interesting incentive if you are on the fence on actually buying one.

There’s also a free 22kW AC home charger provided as an additional launch offer. You’ll need to install this unit at your own expense.

For energy consumption it depends on the trim level. It ranges between 18.4 and 20.8kWh/100km. During our testing of the Advance+ we saw an average of 14.2kWh and the Evolve e-4orce we saw an average of 18.0kWh/100km. This would give a theoretical range of 613km and 483km, respectively.

It’s worth noting these average energy consumption figures were according to the trip computer and the driving was on higher speed roads on the outskirts of Melbourne.

The Tavascan employs an 82kWh Lithium-ion battery pack, offering a useable capacity of 77kWh.

Mounted down low in the structure to provide extra rigidity as well as balance, it helps the Cupra achieve a near-ideal 49/51 front/rear weight distribution.

The battery is also separated in 12 removable modules for easier repair and parts replacement.

When the accelerator is lifted or in ‘B’ mode, the electric motor acts as a generator to feed energy back into the battery. Three levels of brake energy recuperation is also available via the steering wheel’s paddle-shifters.

Cupra says that the Endurance RWD offers a WLTP range of 540km, while the circa-60kg heavier VZ AWD drops that to 499km, or 463km with the Extreme Package’s grippy high-performance tyres.

Officially, the combined average energy consumption figures are between 15.2 and 16.0kWh/100km in Endurance and between 16.5 and 16.8kWh/100km in the VZ.

Driving around Adelaide and beyond in the beautiful wine country, we managed between 15.0 and 22kWh/100km, as indicated on the Tavascan’s trip computer, which isn’t too bad.

The Cupra features an AC charging capacity of 11kW and DC charging capacity of 135kW.

Charging from empty to full when plugged in at home or work can take nearly 40 hours, or about 12.5hr with an optional 7.4kW wallbox, while a 10-80 per cent top-up using a standard 50kW fast charger needs about 75 minutes, or under half an hour if you find a super-fast 150kW outlet.

We only got to experience Ariya trim levels with the larger 87kWh battery pack at this launch. It’d be interesting to see how trims with the smaller battery pack fare from a comparative standpoint as they’re lighter but offer less range.

With the Ariya Advance+, it has a single electric motor that offers a decent amount of power and torque. It’s probably all that you’d ever need in everyday traffic.

However, it’s far from being a sporty offering – it’s more comfort-oriented – but when you push it, the limitations of it being front-wheel drive become apparent. Traction control cuts power as soon as the corners get too sharp, but thankfully it never feels like this car is out of line.

For more oomph, this is where the flagship Evolve e-4orce comes in with its dual-motor all-wheel-drive set-up. Although 290kW and 600Nm sounds like a lot, it doesn’t provide neck-snapping acceleration. Instead, acceleration intentionally ramps up incrementally to maintain a serene vibe in the cabin.

This isn’t to call this Ariya trim slow, though. It can do 0-100km/h in 5.6 seconds, which is far from a slouch. The way the power piles on though feels nice during rolling acceleration, making it a lovely tourer. If you do lean into the performance this trim offers however, be prepared to pay for it with a higher energy consumption.

There are multiple regenerative braking modes offered in the Ariya. ‘D’ is normal, ‘B’ exaggerates the effects, then ‘ePedal’ is the closest you get to a one-pedal driving mode. All the modes require you to press the brake pedal to come to a complete stop.

Thankfully, there’s no awkward interaction between the regen brakes and the traditional friction brakes. This helps make it feel like a regular car that just happens to be electric.

The steering changes its weight depending on the drive mode. Regardless of this, however, there is a direct feel through the wheel which is confidence-inspiring, especially out on the open road.

As standard the suspension set-up comprises MacPherson strut front and a multi-link rear across the line-up. With the smaller 18-inch wheels across the majority of the line-up there’s plenty of tyre sidewall to play around with, which makes the ride feel composed and comfortable. It balances the line between being too bouncy and too firm nicely.

The top-spec Evolve e-4orce with its larger 20-inch alloy wheels, however, has less tyre sidewall and as a result the ride is much busier. The effects are made worse when you load more people or weight into the car as it becomes very reactive to every road imperfection, especially large bumps.

Lastly in terms of noise, vibration and harshness levels, it’s extremely quiet in the cabin. This is surprising because the lack of a combustion engine typically makes other noises more apparent.

Cupra prides itself as a builder of sporty, stylish and offbeat vehicles, and insists that the Tavascan is no exception.

With its design, interior presentation and powertrain supporting such expectations, the acid test is now how the Tavascan performs out on the road.

The really encouraging news is that, on our launch drive experience at least, Cupra’s coupe SUV serves up sportiness and a whole lot more besides.

Let’s start with performance.

Aided by a fine driving position, the Tavascan almost goes out of its way to normalise the EV operating experience, with the now-familiar VW Group column-mounted gear selector being reassuringly straight forward. You’re not left wondering if this thing is even on.

Choose the default Comfort drive setting, and the Cupra whooshes forward with eager yet measured forcefulness, so you’re spared unpleasant jerkiness. Speed builds up quickly and smoothly as the road opens up ahead. So far, so good.

Need extra muscle for overtaking or joining freeway traffic? There’s ample in reserve, revealing the real-world pace and response that even the least-expensive Tavascan offers. The Endurance is a deceptively brisk machine for the money. And that’s before the sportier driving modes are engaged.

Speaking of which, the steering is simply superb, offering sharp yet progressive cornering capabilities. You feel connected to the car, and that translates into very predictable handling and reassuring roadholding. Cupra is starting to shape up as one of our favourite non-German German-owned brands.

But the biggest shock is the Tavascan’s ride quality.

Now, though wearing 19-inch wheels and on steel springs, Cupra’s sporty leanings meant we expected the base grade to ride with tolerable firmness at best.

Instead, over Adelaide’s suburban streets leading into the hills (and then beyond), the suspension provided a sophisticated blend of suppleness and control, ably dealing with the rough stuff without any real abruptness.

Our only note here is that you can hear the suspension working underneath, in an endearingly old-fashioned mechanical way. Odd, but not to a distracting point.

Plus, while there are three levels of regen-braking assistance, we’d like the option of single-pedal driving capability.

Much the same dynamic flair applies to the Interior Package option that swaps out for 20s, except that the ride is clearly just that little bit firmer. But tyre and road drone do seem to drown out the suspension noise at times, but not to any alarming degree. Just in a typically German-engineered vehicle sort of way. No revelations here.

Switching to the VZ is equally revealing.

As you might expect, the extra power and additional (undisclosed) torque from the front electric motor are immediately obvious, elevating its performance significantly. Point, squirt, shoot. This thing really hustles along.

Yet it is the flagship’s balance and control of the chassis that came as a surprise.

Usually, the additional weight of two motors and 21-inch wheels detract from the driving pleasure of many an EV SUV with their shifting mass and heavier feel, but the VZ seemed to contain those tightly, and instead dishes up speed with agility and finesse.

Better still, the top spec’s standard adaptive dampers also seem to help deliver a supple and isolated ride, soaking up bigger potholes and that sort of thing, in a superior way that – we suspect – even the Endurance on 19s likely could not.

Factor in the beautifully nuanced and thoughtfully-tuned driver-assist tech systems, and – after months of driving at-times infuriating SUVs from China – the Chinese-made Tavascan feels anything but rushed or half-baked.

We’re impressed, at least on this first drive.

Ultimately, even after hours and hours behind the wheel, the Tavascan left us wanting more in a good way, not less. That’s a sure sign that the recipe is fundamentally right.

The Tavascan also delivers an impressive showing on the safety front, scoring a five-star EuroNCAP safety rating.

A whole raft of advanced driver-assist tech is available, including autonomous emergency braking (operable from 5km/h) for pedestrians, cyclists and other vulnerable road users as well as car-to-car, lane departure warning/assist (from 65km/h), rear-cross-traffic alert, blind-spot warning, exiting-vehicle alert tech, adaptive cruise control, a driver-attention monitor and tyre pressure indicators.

There are seven airbags, including dual front, front-side, head and a front-centre item to help mitigate lateral occupant collision injury, as well as rear outboard occupant side and head coverage.

A trio of child-seat anchorage are fitted across the back seat, along with ISOFIX child-seat anchorages in the front passenger seat and two in the rear outboard positions.

Like other Nissans, the Ariya is covered by a 10-year/300,000km warranty, providing you service at authorised Nissan service centres when required. If you don't, there's only five years of coverage.

The battery pack on the other hand is covered by an eight-year/160,000km warranty.

There’s also up to 10 years of roadside assistance if you service at authorised Nissan service centres.

Logbook servicing is required every 12 months or 20,000km, whichever comes first, and the first five services are capped at $299 each.

Overall this is a fairly compelling aftersales package, plus it helps that Nissan has a substantial dealer network around Australia.

Here’s where the Tavascan loses some steam.

Each Tavascan is covered by a five-year/unlimited-kilometre warranty, which is only average nowadays and below the seven and even 10 years that some other EV brands provide. Free roadside assistance is provided for five years.

Service intervals are every two years or 30,000km, at a listed cost of $485 per visit. Alternatively, owners can pre-purchase six-year and 10-year service packages from $1310 and $2190 respectively.

An eight-year/160,000km battery warranty also applies.

Finally, Cupra also provides owners with the option of organising home or workplace AC charging solutions via Jetcharge, offering an $1800 ‘Lite’ or $2300 ‘Maxi’ charger, including installation.

Are all these enough to get the Tavascan over the line for you?