What's the difference?
Okay, this is getting crazy. It feels like barely a week of 2024 is going by without another value-focused, pure-electric SUV hitting the Australian new-car market.
And this is the latest, the Chery Omoda E5, a compact, five-seater with the performance and range to challenge some other relatively recent arrivals.
It joins the internal combustion Omoda 5, variations of which have proliferated in the roughly 18 months it’s been on sale here.
This is CarsGuide’s first look and we’ve assessed everything from value and practicality to safety and driving performance. So, stay with us to see if this EV could be your entree into the world of battery-electric SUVs.
The world is full of shock brand announcements.
Remember the time Coke suddenly changed its cola recipe? Or when Apple decided to take on Nokia with iPhone? Nobody saw those coming.
We all know how the latter turned out and even the former eventually became a marketing masterstroke.
Now here's another super-surprise – a German electric luxury SUV that’s actually comparatively inexpensive. And not stingily equipped. Yep, we’re talking about the iX1.
Based on the really rather impressive third-generation X1, it decisively undercuts similarly-specified rivals from Mercedes-Benz (EQA, EQB) and Genesis (GV60).
But is the Bavarian EV SUV worth paying that little bit extra for against (only very slightly) cheaper alternatives like the Hyundai Ioniq 5, Kia EV6, Tesla Model Y, Polestar 2 and Volvo XC40 Recharge?
Let’s see.
The Chery Omoda E5 gets solid ticks for value, practicality, performance, efficiency and a great ownership promise.
But its suspension compliance isn’t in line with class standards and some of its safety assist features aren’t as refined as they should be. Both of which matter in a car likely to be used by families day-to-day. Its price and specification are strong drawcards and that will get it over the line for many. But we think this Omoda E5 would still benefit from some judicious fine-tuning.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.
BMW is a true EV pioneer, as the 2014 i3 and subsequent models prove. There’s never been one that we didn’t like. The only problem was that all were expensive. And at times, prohibitively so.
Astoundingly, the iX1 breaks that cycle, comparatively speaking, while impressing us with its design, quality, packaging, dynamics and equipment levels.
As it stands, the xDrive30 is one of the most convincing and best-value medium-sized luxury SUV EVs on the market right now.
Who’d have thought it from a BMW?
While retaining the fundamental shape of its internal combustion siblings the Omoda E5 does away with the petrol-powered car’s huge, rear-sloping grille, replacing it with a wrap-around forward-pointing nose proudly branded with the model name and hiding a pop-out battery charging port door.
The rear is more or less unchanged save for some detail tweaks to the bumper design, with a more noticeable change being the addition of aero-inspired 18-inch rims which I for one like a lot.
Parts of the interior are markedly different to combustion Omoda models with the front of the cabin dominated by an enlarged twin-screen array, both 12.3-inch, one covering multimedia and another in front of the driver for instrumentation.
The gearshift has also been moved to a steering column stalk which frees up additional space in the centre console.
Soft touch materials on the dash and upper part of the doors is a high quality touch often missing in this part of the market and overall this Omoda E5 has a contemporary exterior design (without necessarily breaking new ground) while the interior exudes a suitably techy vibe.
Arguably the prettiest new BMW SUV you can buy today, the well-proportioned iX1 is nearly impossible to spot over its almost-identical ICE (U11) X1 siblings.
Besides the badging, look for some blue trim bits and pieces inside and out, along with additional digital touchpoints inside.
And while both ride on the same all-new platform that’s resulted in a substantially larger body compared to previous X1 generations, the EV version seems a bit more slammed.
Dimensionally, the iX1 mirrors today’s X1 at 4500mm long and 1845mm wide, and still sits on the same 2692mm wheelbase, but is 26mm shorter at 1616mm tall and offers 35mm less ground clearance at 170mm.
Result? These plus a bunch of aero enhancements mean the slipperiest iX1 manages a Cd of just 0.26, according to BMW.
And, inevitably, the extra size equals more space inside.
There’s plenty of space up front for the driver and co-pilot, the sleek, twin-screen dashtop array increasing the feeling of space and openness.
And when it comes to storage, there’s plenty with decent bins in the doors that have enough room for a medium-size bottle, a good-size glove box, two cupholders in the top of the centre console, a lidded (and cooled) storage box between the seats as well as a lower shelf under the upper ‘flying buttress’ part of the console unit.
For power and connectivity there are USB-A and -C inputs, located on the passenger side of the lower console, a USB-A plug in the mirror unit for a dashcam, a 12-volt socket and a wireless charging pad.
Move to the rear and at 183cm tall I have more than enough head and legroom behind the driver’s seat set to my position. That said, my legs sit up at a fairly steep angle, missing out on much support from the seat cushion.
Three full-size adults will be a short journey-only tight squeeze in the back, although a trio of up to mid-teenage kids will be fine.
For storage, again, there are bins in the doors with room for bottles, there’s a pair of cupholders in the fold-down centre armrest and map pockets in the front seat backs.
USB-A and -C jacks are onboard for power and adjustable ventilation for back-seaters is always a welcome addition.
Boot capacity with all seats up is 300 litres to the cargo cover which is appreciably less than its key competitors all of which hover around the 450-litre mark.
That number rises to 1079 litres with the 60/40 split-folding second row backrest lowered and there’s a 19-litre frunk in the nose. And Chery deserves a big pat on the back for including a full-sized spare wheel because the Omoda E5 is the only EV on the market that does.
And if you need to hook up that box trailer for a trip to the tip the E5 is rated to tow a 750kg unbraked trailer.
BMW also says the iX1’s cabin is almost as roomy in some ways as the larger X3.
Large doors allow for easy entry and egress, onto sumptuous front seats that provide exceptional comfort and support even on longer journeys.
Surrounded by an expansive feeling of space, the interior feels light and airy, as well as fresh, inviting and premium looking – something previous-gen X1s were rarely accused of being.
We’re talking on-brand stuff here, beginning with the excellent driving position, ahead of a crisp and attractive dash that’s pleasing to behold. Push-button starting and a small toggle lever operates the transmission.
An ever-so-slightly curved (towards the driver in the best-BMW old-school way) rectangular binnacle houses two digital displays – a 10.25-inch one ahead of the driver offering an array of configurable electronic dials, as well as a 10.7-inch multimedia touchscreen.
BMW pioneered the multimedia controller more than 20 years ago with iDrive, and this descendent of that system reveals all that expertise gained by being intuitive to operate and quick to respond to commands once familiarised. Which shouldn’t take too long.
It’s all very-EV centric, as the industry inexorably moves to total electrification, but there were a couple of voice-command errors in the iX1, revealing that such systems are still far from perfect. BMW does provide audio volume and climate hard buttons, thankfully, so the basics are looked after.
Speaking of which, the iX1 offers decent levels of vision out, superb ventilation and ample storage in the doors, on the dash and between the front seats. And, as we’ve noted previously in BMWs, the upright smartphone charger is a clever idea. Keeps it in position and is handy to glance at.
Out back, backrest comfort and support is A-OK, and even with the optional sunroof, our test iX1 provided sufficient space for taller bodies, while expected items like ventilation grilles, USB ports and cupholders are fitted.
Note that, though the 40/20/40-split backrests recline slightly, they do not slide as per in the ICE X1, as this is a desirable option.
Nor is the cargo capacity as good in the iX1, due to the inevitable space demanded by that rear-axle-mounted electric motor and battery pack. For the record, ranges from 490 litres to 1495L instead of 540-1527L. Plus, there’s no spare tyre, with just a tyre repair kit fitted.
These aside, the iX1’s spacious and inviting interior remains one of the compact SUV segment’s best.
The Omoda E5 is offered in two grades, the entry-level BX at $42,990 and the top-spec EX at $45,990, both prices before on-road costs.
That undercuts the BYD Atto 3 ($44,499 - $47,499), overlaps the MG ZS EV line-up ($39,990 - $49,990) and sits well under the (non-N Line) Hyundai Kona Electric range ($54,000 - $68,000).
And aside from the safety and performance tech we’ll get to shortly, the BX offers up a handy standard equipment list.
Highlights include fabric trim (with synthetic leather accents), dual-zone climate control air, twin 12.3-inch screens covering multimedia and instrumentation, built-in sat nav, six-speaker Sony audio (with digital radio), wireless (and wired) Android Auto and Apple CarPlay, a ‘Hello Omoda’ voice command function, wireless device charging, alloy wheels, all LED exterior lights, rain-sensing wipers plus keyless entry and start as well as power folding and heated exterior mirrors.
The EX adds more fruit including full synthetic leather trim, power front seats, ambient lighting, a heated synthetic leather trimmed steering wheel, eight-speaker Sony audio, a power sunroof, power tailgate, a 360-degree camera view, sequential rear indicators and puddle lamps.
Those included features stack up well for the category and the Omoda E5’s specific competitors.
For now, only a single iX1 grade is available, dubbed xDrive30, starting from $84,900 (all prices are before on-road costs).
Most buyers seem to be choosing the no-cost-extra racier 'M Sport' pack over the more-conservatively presented 'xLine'.
Both come complete with double-the-usual AC charging capability (22kW), twin-motor all-wheel drive, a 67kWh battery, variable-ratio steering and adaptive dampers as standard.
In contrast, the Mercedes EQB 350 4Matic equivalent starts from over $107,000 (though a less-expensive single-motor front-drive version comes in from nearly $89,000), and both with a slower 11kW charger. Genesis’ advanced GV60, meanwhile, kicks off from nearly $108K.
We cannot remember BMW ever going so hard on comparative value in Australia, though how it responds to the sensational (though admittedly smaller) Volvo EX30’s $59,990 ask remains to be seen.
Anyway, the iX1 is no bare-bones special.
Besides the aforementioned twin electric motors, AWD, 22kW AC charger and (non-driver-configurable) adaptive dampers, there are goodies like keyless entry/start, a digital key with ultra-wide-band tech, a 10.7-inch multimedia touchscreen, a digital instrumentation cluster, ‘Hey, BMW!’ voice control, a head-up display, sat-nav with augmented reality view, dual-zone climate control, ‘Veganza’ artificial leather, a reversing camera, digital radio, Apple CarPlay/Android Auto connectivity, wireless phone charging, a powered tailgate, roof rails and 19-inch alloy wheels.
On the safety front, you’ll find driver-assist tech like autonomous emergency braking (AEB), lane-support systems, adaptive cruise control, adaptive LED headlights and automatic parking assist. More on those in the safety section below.
Need more but want to think less? BMW’s new and simplified option packs bundles key features like a panoramic sunroof, metallic paint (normally $1500 on its own), Harman Kardon audio upgrade, lumbar massaging front seats and alternative interior trims in a reasonably-priced $4700 'Enhancement Pack'.
There are several others bundles available, too, as well as a handy 22kW BMW AC Wallbox from $1199, not including installation, that cuts down home-charging from over 33 hours using the regular mains to around 3.5 hours.
And don’t worry, BMW diehards. You can still spend tens of thousands of dollars more via the company’s endlessly extensive options list. The Germans aren’t foolish.
Unlike in the iX3’s Hyundai, Kia or Genesis rivals, which use a pure EV skateboard platform and offer no internal combustion engine (ICE) alternatives on this architecture, there is no V2L Vehicle-to-Load capability. In other words, you cannot charge appliances or power your home in an electrical blackout scenario.
The Omoda E5 is powered by a single permanent magnet synchronous electric motor in the nose driving the front wheels through a single-speed reduction gear transmission.
Outputs of 150kW/340Nm are solid without being spectacular for a car of this size and close to 1.8-tonne weight.
The iX1 boasts BMW’s fifth-generation EV drive system, known as eDrive 5.0 (M170SF).
Being an xDrive30, there are two electric motors fitted – one on each axle to provide all-wheel drive. Both are electrically excited synchronous motor set-ups.
Drive is predominantly to the front wheels via a single-speed reduction gear transmission, unless extra traction is required, in which case the rear motor kicks in to power the back axle.
Combined with the aid of an overboost function, they deliver 230kW of power and 494Nm of torque, for a 0-100km/h sprint time of 5.6 seconds, on the way to a 180km/h top speed.
Tipping the scales at 2010kg, the xDrive30 provides a power-to-weight ratio of 114kW per tonne, which is a healthy number.
Suspension is via MacPherson-style struts up front and an independent three-link design out back.
If you care, towing limits are 1200kg braked and 750kg unbraked, with a 570kg maximum payload.
The Omoda E5 is powered by a 61kWh lithium iron phosphate battery and it can accept an 80kW DC charge which translates to a 30-80 per cent charge time of around 28 minutes.
And the Type 2 port in the centre of the nose makes charging a breeze, allowing you to park in front of a charger without having to think about which side of the car the plug has to go into.
Connect to AC at the E5’s maximum 9.9kW capacity and you’ll be looking at a 10-100 per cent charge time in excess of 30 hours.
Official energy consumption on the WLTP combined (urban/extra-urban) cycle is 15.5kWh/100km and claimed range is a handy 430km.
Over a mix of urban, suburban and freeway running on test we saw a real-world average of 16.8kWh/100km which is roughly what you’d expect for a reasonably rapid electric SUV of this size.
BMW says the xDrive30 consumes an average of 18.3kWh/100km.
On the launch drive program, the vehicle displayed 21.3kWh/100km. That included some spirited highway and mountain-road driving conditions.
Fitted with a 67kWh lithium-ion battery pack with a useable 65kWh, the iX1 offers an ADR 81/02-rated range of 400km.
This means a relatively common 50kW DC public charger with a CCS Combo 2 socket will need about 65 minutes to replenish the battery from 10 to 80 per cent or about half an hour with a 150kW charger.
If neither are available, you'll require about 34 hours to charge to 100 per cent maximum using the normal household powerpoint plug. Or, as mentioned earlier, a 22kW AC Wallbox cuts that down to about 3.5 hours.
Each iX1 includes a three-year subscription with Chargefox.
Chery says the Omoda E5 will accelerate from 0-100km/h in 7.6 seconds which is pretty rapid and there’s plenty of thrust from a standing start and for dodgem car-style city manoeuvring. There’s also ample oomph for safe highway cruising and overtaking.
There are three powertrain modes - Eco / Normal / Sport - with the latter adding some extra urgency but there’s not a dramatic difference between the three.
The column-mounted gear selector is in the style of a Mercedes lever rather than a rotary controller and it initially takes conscious effort to avoid flicking it like an oversize indicator stalk.
Once settled in, though, it becomes second-nature and its location frees up extra space for storage in the console between the front seats.
Chery says it spent eight months on local testing and development of the suspension tune, powertrain integration and safety assistance systems and we believe the car could be better in aspects of all three.
The Omoda 5 rides on a platform designed to accommodate combustion and electric propulsion from day one and the front-wheel-drive E5 is suspended by struts at the front and multi-links at the rear.
It takes a lot to manage close to 1.8 tonnes of mass in a relatively small car. Walking the tightrope between body control and ride comfort is tricky with a beefy battery onboard and the E5’s around town ride is best described as jittery, upset by even moderately rough surfaces, although things improve as road speed rises.
The 18-inch rims are shod with 215/55 Kumho PS71 EV rubber and despite its relatively stubby sidewall we’ve driven this tyre on other cars without issue, so it’s likely not the culprit.
Steering weight can be adjusted but road feel is modest and quick cornering isn’t the E5’s forte. But it’s not that kind of car. Urban duties rather than slicing through a favourite set of corners will be its more likely primary purpose, and for that, the steering’s fine.
Then, no matter which drive mode you’ve selected, or the level of regen braking, it’s hard to be 100 per cent smooth with accelerator and brake inputs. They can be sharp on application and lift-off.
And when it comes to assist systems, lane-keeping intervention when using cruise control is abrupt and annoying. The centring function can be switched off but, ideally, you shouldn’t have to.
And likewise, the driver attention warning is intrusive. To the point where it fired an alert at times where I was looking directly at the road ahead. Again, it can be turned off (which is what I’d do 100 per cent of the time) but the calibration could be better.
Physical braking is by vented discs at the front and solid rotors at the rear and three levels of regen braking are available. Snag is you have to work through multiple screen options to get to the point where you can adjust it. Wheel-mounted paddles would be far more effective but the bean counters must have won the arm wrestle with engineering.
Once you apply the most aggressive regen level, even it is relatively low-key, so no i-Pedal-style single-pedal driving here.
In terms of miscellaneous observations, strategic inclusion of acoustic glass on the EX grade seems worthwhile as the mild highway wind noise we noticed on the BX wasn’t apparent in the top-spec model.
And the lack of a conventional dial for audio volume control is a miss. Far safer to quickly adjust a dial than sliders or buttons (even on the steering wheel).
Interesting to note Euro NCAP is lining up to make inclusion of physical controls for things like audio volume, turn signals, hazard lights, wipers and the horn mandatory for a maximum five-star safety assessment from 2026 onwards.
One of the best things about the iX1 xDrive30 is that it has just enough EV smoothness, refinement and speed to feel special, yet still drives and behaves as a BMW should.
Which hasn't always been the case with previous-gen X1s.
It helps that, from the driver’s seat, everything falls into place: the bracing seats, thoughtfully positioned relative to all controls; and the overall sporty/quality ambience that puts you into the brand mindset.
Select Drive, and the iX1 leaps away sweetly and silently, accompanied by an electric motor whir that's quite pleasing. At speed, acceleration is instant for fast overtaking and there’s plenty more in reserve if you really need to hustle along.
For a 2.0-tonne compact SUV, the steering is remarkably responsive, providing nimble yet secure handling. Maybe it’s all the low-slung weight and near-50:50 weight distribution, but the iX1 displays impressive cornering and road grip. It’s an enjoyable drive.
Initially, novices might find the brakes a bit sudden, but they’re actually pretty progressive once you get used to them, and they feel and stop with a more natural pedal feel than many hybrids we’ve experienced. Again, BMW has tuned the xDrive30 to feel inclusive.
Speaking of the stoppers, there are no paddle shifters to control the amount of single-pedal off-accelerator braking as per many other EVs, but putting the transmission from ‘D’ to ‘B’ brings a decent level of deceleration if not a full stop – as if you’re lighting resting your foot on the pedal. We’d like the option of a heavier self-braking function, though.
The launch program avoided city roads and heavy traffic, but we still found plenty of bad, pot-holed surfaces to favourably judge the adaptive dampers’ ability to help soak up the bumps.
While not super-soft or supple, the suspension is cushy enough for a comfy ride. And certainly better than many past BMW SUVs.
A bit too much road and tyre noise intrusion aside, the xDrive30 is dynamically very sorted indeed.
Which, when you consider all the other positive aspects of the iX1, you end up with a BMW offering an impressively broad band of capabilities.
It’s rapid, nimble and reactive to driver inputs, as you’d expect an SUV from this brand to be, without the compromise of harshness or discomfort.
What it’s like around town in a peak-hour crawl, or how far you can really get from a fully-charged battery, is something we’ll find out when we can conduct a full road test, so please watch this space.
Until then, as it stands, things are looking promising indeed for the xDrive30. Especially factoring in the value pricing.
Petrol powered versions of the Omoda 5 received a maximum five-star ANCAP score from testing in 2023, but the E5 isn’t included in that assessment.
Chery expects an ANCAP rating for the E5 by the end of the year and is anticipating a five-star result.
Active (crash avoidance) tech highlights include auto emergency braking (AEB), lane keeping assist, adaptive cruise control, blind-spot monitoring, rear cross-traffic alert, rear AEB, driver monitoring, tyre pressure monitoring, front and rear proximity sensors and a range of other alerts, warnings and assists.
Those other features consist of forward collision warning, lane keeping assist, lane departure warning and prevention, ‘Traffic Jam Assist’, ‘Lane Change Assist’, ‘Door Opening Warning’, ‘Speed Control Assist’, ‘Intelligent Headlamp Control’ and ‘Smart High beam’.
Having said all that, there are the features, and then there’s how well they operate, and interestingly Chery has confirmed it has worked to evolve its ‘ADAS’ safety functions on the internal combustion Omoda 5 since its launch around 18 months ago.
And as hinted at in the driving section it could be a similar scenario with this car, especially when it comes to lane keeping and driver monitoring.
If a crash is unavoidable there are seven airbags onboard including a front centre bag to minimise head clash injuries in a side-on crash as well as multi-collision brake which lowers the chances of secondary collisions following an initial impact.
For baby capsules and child seats there are three top tethers and two ISOFIX anchors across the second row.
Overall, the Omoda E5’s safety report card gets more than a pass mark but there’s room for improvement.
ANCAP awarded the X1 petrol versions a five-star rating in 2022, based on the European NCAP result. No separate iX1 figure is as-yet available.
The iX1 comes with many of the latest driver-assist safety tech features, including AEB with day/night pedestrian and cyclist detection. This system is operational from 5.0km/h.
You'll also find front and rear cross-traffic alert, secondary collision avoidance braking, as well as a blind-spot monitor, lane-departure warning and swerve-assist systems, speed assist tech like adaptive cruise control with full-stop/go functionality, stability and traction controls, anti-lock brakes with brake-assist and a drowsy driver alert.
The lane support systems start from 60km/h and the driver monitoring system kicks in from 70km/h.
Along with dual-front airbags, the front-seat occupants have side chest and side pelvis airbag protection, as well as an airbag between them to help mitigate lateral-impact injuries while outboard rear-seat occupants have side head airbags (also called curtain airbags) coverage. The total airbag count is seven.
ISOFIX child-seat latches are fitted to outboard rear seat positions, while a trio of top tethers for straps are included across the back bench.
Chery covers the Omoda E5 with a seven-year/unlimited km warranty, which is ahead of the mainstream market norm, with a separate eight-year/unlimited km warranty for the drive battery; again, ahead of the pack.
You’ll also pick up seven years roadside assist (if you service the car at a Chery dealership) and the brand’s seven-year capped-price servicing program is super-competitive.
The scheduled service interval is 12 months/20,000km, which is shorter in terms of time than many EVs which stretch the interval to two years. But each workshop visit averages around $227 and that’s sharp.
Last year, BMW introduced a five-year/unlimited kilometre warranty with all its products, finally catching up with the industry warranty average after a protracted period of just a three-year coverage.
While there’s no capped-price servicing, you can pre-purchase a number of service bundles, to help save a bit more money further down the track.
There's a choice of 'Basic' or 'Plus' packages, in four or six-year (both with unlimited kilometre) programs, known as 'Service Inclusive'. They cost $1263/$4784 and $1800/$5784, respectively. 'Plus' covers brake pads/discs and wiper blade rubbers.
Note, however, that roadside assistance remains at three years.
Keep in mind, too, that BMW vehicles have a self-diagnosis feature that varies the service intervals according to how they’re used as well as wear and tear.
Our advice is to keep making an appointment annually or at about every 10,000km, just to be on the safe side.