Mitsubishi Motors Australia (MMAL) has added a new entry-level ES variant to its high-selling ASX small SUV range, dropping the opening price tag to $23,490 plus on-road costs.
Opting for a continuously variable transmission (CVT) ups pricing to $25,490 for the ES, while ticking the 'Advanced Driver Assist Systems' option pack brings the price to $26,990.
The latter includes a number of safety technologies including forward collision mitigation (FCM), lane departure warning (LDW), blind spot warning (BSW), lane change assist, rear cross traffic alert (RCTA) and more.
Meanwhile, Mitsubishi has streamlined the rest of the ASX range by dropping top-spec XLS grades and any all-wheel-drive variants, instead offering just LS and Exceed grades above the new ES.
Pricing for the LS has increased by $2990 to $27,990, and the new Exceed tops the line-up at $30,990.
The LS and Exceed grades are offered exclusively with a CVT, with the entire range powered by the carry-over 2.0-litre four-cylinder petrol engine mated to a front-wheel-drive drivetrain.
Standard kit has been boosted on the LS, now featuring two-tone 18-inch alloy wheels, microsuede seats and leather-look bolsters, and both forward collision warning (FCW) and lane departure warning (LDW) are fitted out of the box.
The range-topping Exceed gains a panoramic glass roof, LED mood lighting and heated front seats as well as standard blind sport warning (BSW), lane change assist (LCA) and rear cross-traffic alert.
While the ASX's model-year update represents a minor change to specification, MMAL chief executive officer John Signoriello said he was confident the new range would be more attractive to buyers.
"ASX is a perennial favourite with SUV shoppers so we've taken the time to introduce meaningful improvements without altering ASX's winning formula," he said.
"As such, we've sharpened ASX's value proposition by introducing a new entry-level ES range – complete with ADAS safety option.
"We're confident buyers will agree the ASX range is even more attractive with Mitsubishi's 2019 updates."
2019 Mitsubishi ASX list pricing
Mitsubishi ASX ES – manual – $23,490
Mitsubishi ASX ES – automatic – $25,490
Mitsubishi ASX ES with ADAS option – automatic – $26,990
Mitsubishi ASX LS – automatic – $27,990
Mitsubishi ASX Exceed – automatic – $30,990
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