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Is China saving the wagon? The Neta SS electric wagon looks like it could make waves overseas, but what about Australia?

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The Neta SS should be closely related to the Neta S sedan, about the size of a BMW 5 Series.
The Neta SS should be closely related to the Neta S sedan, about the size of a BMW 5 Series.

While wagons lose market traction here in Australia and plenty of other markets around the world, Europe and parts of China seem to remain a bastion for the long-roof, and this incoming electric car from a (relatively) little-known brand is a new example.

The Neta SS, from a brand with no presence in Australia - at least for now, is set to arrive in China in the near future if its imminent debut at the Beijing Auto Show in April is anything to go by.

But expectations of the model becoming an international focus rather than a domestically popular model in China are a headline, with the brand’s CEO pointing to expansion into Europe.

CarNewsChina reports the brand is setting its sight on the EU, with its parent company Hozon Auto’s CEO Zhang Yong having told Chinese media he believes there’s a strong chance for the Neta brand to be competitive in Europe.

"We will start selling in Europe in the first quarter of next year. I expect the local market to give us some surprises. I think we have a chance in the European market with the competitiveness of our products," Zhang told China Daily in 2023.

According to CarNewsChina, the Neta SS wagon is based on the same platform and underpinnings as the Neta S sedan, and will likely use the same mechanicals.


For reference, the top-spec variant boasts a 340kW powertrain that allows the sedan a 650km claimed range - though likely tested under the relatively lenient CLTC standard.

The wagon should also arrive with similar dimensions to the sedan, being 4980mm long, 1980mm wide, and 1450mm tall with a 2980mm wheelbase.

CarNewsChina says the brand is targeting a figure of 100,000 international sales in 2024, having sold 127,496 EVs in 2023 including its home market.

Chris Thompson
Journalist
Racing video games, car-spotting on road trips, and helping wash the family VL Calais Turbo as a kid were all early indicators that an interest in cars would stay present in Chris’ life, but loading up his 1990 VW Golf GTI Mk2 and moving from hometown Brisbane to work in automotive publishing in Melbourne ensured cars would be a constant. With a few years as MOTOR Magazine’s first digital journalist under his belt, followed by a stint as a staff journalist for Wheels Magazine, Chris’ career already speaks to a passion for anything with four wheels, especially the 1989 Mazda MX-5 he currently owns. From spending entire weeks dissecting the dynamic abilities of sports cars to weighing up the practical options for car buyers from all walks of life, Chris’ love for writing and talking about cars means if you’ve got a motoring question, he can give you an answer.
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