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2025 Toyota RAV4 takes shape: New version of popular family SUV approaches, so what should you expect from the Mazda CX-5 rival?

Previous RAV4 life cycles suggest a new gen is on the horizon, but will it look like this? (Image: Kolesa.ru)

A new generation of Toyota RAV4 is likely just around the corner, with past generations of the immensely popular SUV having undergone whole life cycles similar to the age the current model is reaching.

This means, of course, we’re going to start seeing more digital renders, like the one above by artists at Russia’s Kolesa.ru, guessing what the 2025 Toyota RAV4 might look like based on either inside info or simple estimations.

A new generation of RAV4 could reach the market by as early as mid-2025, if a rough five- to seven-year lifespan as previous generations have undergone is to be followed, though don’t expect changes to be as drastic as those between the previous and current models.

Toyota’s New Global Architecture (TNGA) platform used by most of its current models is still being used for new models across Toyota and Lexus, which points to a high chance the next-gen RAV4 will be built on the existing (and highly praised) TNGA-K platform.

This also means big changes to the existing drivetrains will be unlikely, with the brand expected to simply lean further into hybrid and phase out the petrol-only versions of the model. The hybrid is already immensely popular in Australia, accounting for the vast majority of new RAV4 sales.

A new generation of RAV4 could reach the market by as early as mid-2025.

In addition, Toyota Australia is increasingly interested in plug-in hybrid (PHEV) technology, with Toyota Australia's Vice President of Sales and Marketing Sean Hanley telling CarsGuide numerous times he expects to see PHEVs take off in Australia over the next two years in particular.

A plug-in variant of the RAV4, the RAV4 Prime, is available in other markets, and could make its way to Australia if a similar variant is introduced in the next generation.

What’s unclear is how much Toyota will be willing to change the design of one of its most globally successful models, with some of the brand’s more niche models taking on relatively bold new designs.

What’s unclear is how much Toyota will be willing to change the design of one of its most globally successful models, with some of the brand’s more niche models taking on relatively bold new designs.

Kolesa.ru has gone with a more conservative ‘if it ain’t broke, don’t fix it’ approach to its estimation according to the render seen above, which looks almost close enough to the current design to be an update of the current generation.

While it’s reasonable to expect Toyota to incorporate more of its updated design language into the mid-size SUV, it would also be surprising to see Toyota dramatically change the styling of a model that still sells strongly with its existing design.

Chris Thompson
Journalist
Racing video games, car-spotting on road trips, and helping wash the family VL Calais Turbo as a kid were all early indicators that an interest in cars would stay present in Chris’ life, but loading up his 1990 VW Golf GTI Mk2 and moving from hometown Brisbane to work in automotive publishing in Melbourne ensured cars would be a constant. With a few years as MOTOR Magazine’s first digital journalist under his belt, followed by a stint as a staff journalist for Wheels Magazine, Chris’ career already speaks to a passion for anything with four wheels, especially the 1989 Mazda MX-5 he currently owns. From spending entire weeks dissecting the dynamic abilities of sports cars to weighing up the practical options for car buyers from all walks of life, Chris’ love for writing and talking about cars means if you’ve got a motoring question, he can give you an answer.
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