BMW M240I vs MG MG4 Urban

What's the difference?

When BMW is on a roll, the world needs to watch out.

And, as our Thundernight metallic-hued M240i so literally demonstrates, its purple patch continues after a string of modern marvels like the latest 4 Series and iX, distilling the essence of compact sports coupe and luxury cruiser with dizzying confidence.

Joining the pantheon of back-catalogue greats like the 2002ti and 330Ci, we're missing it already now that the keys have been returned. Isn't that the true sign of the quintessential BMW experience?

The MG4 Urban is not only the right car at the right time, perfectly catering to buyers looking to avoid rising petrol prices, it’s also a welcome return-to-form for MG as a brand.

MG is seemingly at its best when it sticks to small cars. It has traditionally excelled with the MG3 and ZS, smaller, more affordable products that keep expectations in check and can win over customers looking for the best bang-for-their-buck rather than simply the best car.

That’s not to say the MG4 Urban isn’t a good car. It offers tremendous value for money, excellent interior space and drives nicely, so anyone who has been considering making the switch to an EV should seriously consider this new arrival.

Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.

What is happening with BMW design? It's as if the Germans have run out of ideas.

Though we're eternally grateful it exists, the G42 is the least pretty of the three 1 and 2 Series coupe generations, as well as the most aggressively styled. All the usual macho tropes are present – cab-backward long-bonnet/short boot silhouette with an exaggerated dash-to-axle ratio, huge front air intakes, bulging bonnet and diffuser-heavy rear end.

There's also a beady eyed look to this M240i, with its squinty headlights and angry tail-light shapes further piling on the attitude. It's a far cry from the simple elegance of the E82 original, let alone the classic E30 of the Eighties. We wonder how much extra the M2 version will be when it surfaces later on.

That said, the G42's design is in keeping with something wearing an M-something-something prefix. In the optional purple of our press car, it certainly turns heads. That said, in the Bangle era, BMWs didn't have to rely on paint to do that.

Bangle, by the way, refers to BMW's late '90s/early '00s head designer Chris Bangle, an American with a bold aesthetic, scant regard for tradition and a taste for the controversial. His effect on vehicle styling, starting with the 2001 7 Series, is still felt today.

Dimensionally speaking, comparing the length/width/height/wheelbase measurements of the M240i (4548mm/1838mm/1404mm/2741mm) with a 2000 E46 330Ci (4488mm/1757mm/1369mm/2725mm) shows how today's coupe is palpably larger.

Over the previous (F22) 2 Series, the newcomer is 105mm longer, 64mm wider and 28mm lower; the wheelbase has been stretched by 51mm, while the front and rear tracks are 63mm and 35mm further out, respectively. Result? More space inside for today's lucky occupants.

MG says the design inspiration for the MG4 Urban came from the $100,000 Cyberster. While there are certainly a lot of differences between that roadster and this hatchback, the air-intakes and wheel design are indeed very similar. And I guess the badge is the same too, so there’s that…

But, comparing it to the Cyberster misses the point. What makes the MG4 Urban’s design more interesting is the bits you can’t see. While it shares the same name as the MG4 Hatch, this car has almost nothing in common with it. That’s because this new MG4 Urban is based on the brand’s newer EV underpinnings that debuted on the MGS5 EV.

That means the MG4 Urban is front-wheel drive, whereas the hatch is rear-wheel drive, and because of the way the battery is integrated into the chassis, it creates not only a bigger hatchback but also one with a different shape.

The Urban is more ‘cab forward’ (to use design parlance) meaning a shorter bonnet, which creates more cabin room. It also means there is more boot space because the powertrain is located up front.

MG does a good job with cabin presentation too. It’s another step forward for the brand, improving the overall level of fit and finish from its earlier models, to create a cabin that looks modern and doesn’t feel like it has been built to a price.

Interior dimensions may not be paramount to most coupe purchasers, but a stylish one with quality fittings and generous equipment levels certainly is, and here the M240i is bang-on brand.

For a compact two door, the M240i is pleasingly accessible. Long doors and a tallish roof help entry/egress, into a 2+2 cabin that obviously prioritises front-seat occupants. And it does that exceedingly well.

There's space to stretch – even if you're two metres tall – up front, as long as the rear seats aren't occupied, as a result of generous leg and shoulder room, while headroom should also be sufficient, even with the sunroof fitted. We're talking about a small coupe, remember, so that's impressive.

Vision out isn't as bad as you might imagine, either, due to the airiness that the elongated side windows provide. There are blind spots, though, with the B-pillar being the worst, but at least the extensive camera and sensor network surrounding the car provide reassuring back-up.

The handsome M Sport front seat option ($2000 extra) look like they mean business, providing all the comfort, support and adjustment most occupants will ever need. They're firm enough when you need them yet restfully supple all the time. Backed up by a multitude of electronics, both buckets will brace people of pretty much all sizes, while the driver has the luxury of two memory settings that also take in mirror positions.

Remember how the new 2 Series comes via Mexico? You'd never know it wasn't built in Germany, from the solid build quality and expensive materials to the extremely welcome absence of squeaks and rattles. No area exposed to the occupants looks or feels cheap.

Also meeting expectations is the dashboard itself, which is essentially a scaled-down replica of every recently released BMW – futuristic and fabulous iX aside – since the current (G20) 3 Series in 2018 broke the Bangle-era curse of disappointing new-millennial models.

If you're hoping for a return to classic analogue instrument dials, forget it. The M240i's instruments are modish electronic items, providing plenty of vehicle and driving data, and supported by an excellent head-up display. Like the switches and buttons, they're easy to fathom, with little familiarisation required.

As we've said repeatedly in other BMW reviews, the iDrive multimedia controller is amongst the best in the business, responding instantly to inputs. The other basics – ventilation, storage, driving position – are also first class. Nothing to complain about here. The company is on a good thing and it's sticking with it.

Accessing the rear seats is aided by electrified front seats that slowly whir forward, to provide a big-enough aperture for your medium-build 178cm tall tester to squeeze in.

Once sat, with legs splayed apart, there's just enough space for another person of similar height and proportions, as well as surprisingly decent levels of vision thanks to the narrow front bucket seats and extended rear glass area, to offset any feelings of claustrophobia.

BMW has also provided several welcome amenities, including face-pointed rear vents with full single-zone temperature control to serve two occupants back there, armrests (with the centre fold-down item also packing in a pair of cupholders), reading lights and coat hooks.

Sadly, however, the rear windows do not retract, and the thick door pillars are fixed, so you cannot enjoy a pillarless hardtop experience. That's what the M4 coupe (and convertible too) is for.

While rear-seat space is adequate, with enough room for shoulders, thighs and feet if the front-seat occupants don't mind raising the cushion a little, the backrest is too upright to be considered comfortable on longer journeys. At least the low cushion is scalloped enough to provide some support, though, again, not over extended periods.

That rear backrest folds, by the way, to a 40/20/40 split, providing access into the 390-litre boot while still able to accommodate a single passenger. The lid opens up and wide, offering up a long, flat and wide space for storage. Along with a 12V outlet and tie-down hooks, you'll find a tyre-repair kit, since no spare wheel is carried.

As I just mentioned, the cabin is bigger than the other MG4, which creates good space in both seating rows. 

Up front they’ve placed the gear selector on the steering column to create space for more storage in the centre of the car. That means there’s plenty of shelves, cubbies and cup holders to take care of your small (and not so small) items, spread across the cabin.

As for the boot, the switch to a front motor and a smaller rear suspension means a 382-litre boot with all seats up and 1266L if you drop the back seats. Plus there’s a 98L underfloor storage spot, in place of a spare wheel (with a puncture repair kit included instead).

The design of the key controls are simple and easy to use, with a digital display for the instruments ahead of the driver and a 12.8-inch multimedia screen in the centre of the dashboard.

Navigating the menus is relatively straightforward but in a victory for user-friendliness, MG has listened to feedback (and incoming Chinese government regulations) and added some physical controls. There are buttons and a dial for the air-conditioning system and a volume knob for the sound system.

MG made its reputation in Australia by selling some of the most-affordable models on the market, filling the hole left by mainstream brands like Toyota, Hyundai and Mazda as they increased the entry-level prices in their respective line-ups. Something MG itself tried with the HS, QS and U9, as it expanded beyond the once-popular MG3, MG5 and ZS.

The MG4 Urban is a return to form in that sense for MG, with this new small car starting at just $31,990 drive-away. For context, the MG4 Hatch starts at $37,990 drive-away, so this is a much cheaper proposition. That starting price is for the MG4 Urban Standard Range, the Extended Range variant is priced from $34,990 drive-away.

That pricing does not feel accidental from MG Australia, despite what they may suggest when pressed. That’s because the new BYD Atto 2, the direct rival to the Urban, starts at $31,990 plus on-road costs. Even so, BYD has the last laugh, because it offers both the BYD Atto 1, which starts at $23,990, and the Dolphin, which is priced from $29,990 - to undercut the MG4 Urban, even if neither are considered direct competitors.

In terms of specification, both the Standard Range and Extended Range have the same equipment with the exception of the obvious - a bigger battery, and more power from the motor.

Standard equipment highlights include 17-inch alloy wheels, LED headlights and tail-lights, a leather-wrapped steering wheel, PVC seat upholstery, heated front seats, Bluetooth connectivity with wireless Apple CarPlay and Android Auto, in-built navigation and a six-speaker stereo.

As with all of our current favourite BMWs that aren't electric on full-fledged M cars, the M240i is fitted with a variation of the divine B58 engine – a 2998cc 3.0-litre double overhead cam direct-injection turbo I6. It delivers 285kW at a heady 6500rpm, and 500Nm of torque between a low 1900rpm and 5000rpm.

A kerb weight of 1690kg (200kg more than the 220i equivalent) means the M240i's power to weight ratio is about 169kW/tonne, which may explain why it can manage the 0-100km/h time in 4.3 seconds. V-max is 250km/h.

Power is channelled to all four wheels continuously via an eight-speed M Steptronic transmission, while the AWD system features a differential to help transmit torque to all four wheels more cleanly.

Controlling all those outputs, the M240i's suspension consists of a two-joint spring strut front and a five‑link rear axle arrangement, with M Sport suspension including variable sport steering, additional front axle struts, M Sport brakes, M Sport differential at the rear axle and adaptive M suspension with electronically controlled dampers.

The MG4 Urban Standard Range is powered by a 110kW/250Nm electric motor that drives the front-wheels via a single-speed transmission. The Extended Range has slightly more performance, 118kW and 250Nm, but aside from that they are the same motor.

Over exactly 503km of city, suburban, freeway and performance testing, we managed a credible 9.6 litres per 100km – and that was with the air-con on  constantly and regular visits to the 7000rpm rev limiter. No horses were spared in our quest to properly assess this vehicle.

BMW's official combined-average claim for the Euro 6d-rated M240 is 8.0L/100km flat – and 6.6L and 10.3L in the Extra Urban and Urban runs – for a carbon dioxide emissions average of 185 grams/km.

The small fuel tank swallows just 52 litres of E10, 95 or 98 RON (as tested) premium unleaded petrol, meaning an average of 650km between refills is possible.

The biggest difference between the two MG4 Urban variants is the battery. The Standard Range has a 43kWh battery good for 316km of driving between charging, while the Extended Range gets a bigger 54kWh battery to make it capable of up to 405km.

We didn’t drive the car long enough to get a clear indication of real-world efficiency and range, but it performed well during our drive in suburban Sydney. The steady stop-start traffic gave the battery its best chance to perform well and the early indications are its range is close to claim, at least under the right circumstances. We’ll have to reserve definitive judgement until we’ve had a longer test drive.

What MG was very keen to highlight are the cost savings of buying an EV at a time of sky-high petrol prices. The company made a point that using off-peak electricity, which can be had for just 6c per kW from certain providers, means you can replenish the battery of the MG4 Urban Standard for just $3.44. 

In a word, invigorating.

Stuffing a big old engine in a little-ish car is always an exciting recipe for thrills, and the M240i Coupe does not disappoint.

Press the start button, and the sublime B58 3.0-litre turbo I6 growls into life, setting a rich tone for the level of performance as well as sophistication that's coming.

Even in Eco mode, off-the-line acceleration is stirring, with a hefty shove if you're in a hurry, or a brisk pace if you just long to just take it easy, defined by smooth upshifts from what remains one of the world's greatest-ever automatic transmissions.

That said, Normal is the default operating setting, and here the M240i can take on a Jekyll and Hyde split-personality, that goes well beyond simply possessing a strong throttle response accompanied by a soaring exhaust note. The engine sings sweetly even right up to 7000rpm, while the gearbox is uncanny in its ability to always be in the correct gear, yet will simultaneously hold each ratio in manual mode (via the shifter or paddles) if the driver needs to go hell-for-leather.

Speaking of which, in Sport mode, the 3.0-litre turbo goes into red alert, taking on a louder and more muscular mood, as it roars along with frenetic yet effortless speed. What seems like 90km/h can, in fact, be very much more, and with plenty of extra oomph in reserve.

It's so typical BMW that purists affronted by some of the brand's other niche offerings of late will cry with joy that the art of making a sports coupe has not been lost in Bavaria after all.

And that's before the first turn of that fat little steering wheel. Here the 2 Series Coupe's 3 Series-derived CLAR architecture's DNA is immediately obvious, providing subtle balance and an immersive connection to go with all that bolshy brawn.

The M240i will glide along precisely where pointed, sticking steadfast to the tarmac while cornering at speed without breaking a sweat. That mechanical rear diff helps provide both alacrity and reassuring control. Yes, it remains weighty and planted when punted relentlessly through tight corners, but it's also not as heavy-feeling as before.

Being AWD, there's grip galore to rely on for security, yet the M240i still seems deliberately rear-drive biased in its set-up, so the driver can hang the tail out if wanted with gradual ease in Normal, or with a little more of a sideways flick in Sport. The modes are configurable so the level of engine, steering and suspension responses can be tailored as desired, meaning that in the racy Sport Plus setting, with stability and traction controls on hold, the full oversteer experience is possible if you're game/brave/silly enough.

This car's brilliant performance is also down to incredibly dependable and nuanced braking, adding another layer of driver enjoyment, since it can pull up hard and fast if need be without drama or fuss.

So, it's no surprise to learn that an M-Sport-enhanced BMW can be a deliciously fast and limber along a mountain road.

But the real progress over the old F22 is just how suave and polished the G42 is if you're tired and stressed, isolating its occupants from the rigours of rubbish road surfaces. Kudos to the 'Adaptive M Suspension' and its adaptive dampers for this, for they're standard M240i fare. The resulting cushy ride completely broadens the dynamic bandwidth of this compact sports coupe, making it an everyday commuting proposition.

Ultimately, it's a bit of a struggle to find fault in the 2 Series' drivability and dynamic make-up. The usual Euro luxury car bugbear of too much coarse-chip tyre noise applies, but as this is a sports coupe, that's not such a big deal here. Even wind noise levels are subdued – all the better to drink in that glorious turbo engine wail.

BMW, you got the M240i delightfully right.

What really stood out about the MG4 Hatch is its rear-motor, rear-wheel-drive layout, which made it a very dynamic and almost sporty car. In my 2023 review I called it “a genuinely enjoyable small car to drive".

The MG4 Urban doesn’t quite leave the same impression. Again, we had only a brief and (appropriately) urban test drive around Sydney’s beachside suburbs, but the MG4 Urban proved competent rather than commendable.

But, let’s be honest, unless you’re looking for driving thrills in the wrong place (affordable, city-focused hatchbacks) the MG4 Urban does the job it is required to do. It’s as nice as any other mainstream hatch to drive from Point A to Point B.

The ride could be a little softer and more compliant, with the suspension feeling too firm at times, but with its electric motor it’s a quiet and relaxed driving experience. The electric motor provides adequate performance too, certainly more torque in less time than you’ll get in a petrol-powered hatch.

Curiously, MG Australia executives said the MG4 Urban was locally evaluated and tuned but could only offer a vague mention of ‘holistic’ changes to better suit it to local conditions, rather than pointing to any specific Australia-developed changes to the suspension, steering or powertrain.

It may be small and cheap, but that doesn’t mean MG has cut corners on safety. The MG4 Urban comes equipped with the MG Pilot and a suite of active safety features, including adaptive cruise control, autonomous emergency braking, lane keep assist, blind spot monitoring, driver attention monitoring and speed limit notification.

The latter two are the most evident, as they provide a steady soundtrack of beeps as you drive along. Take your eyes off the road for more than a few seconds as the driver attention system fires up, while the speed sign recognition gets busy in Australia’s ever-changing speed limits.

While MG has undoubtedly improved the sensitivity of some of these systems compared to other models, they are still more active than rival products. Perhaps more concerning, the speed limit recognition repeatedly beeped to tell me I was in a ‘25km/h’ zone, which is simply not a recognised speed limit on Sydney roads.

Like so many other brands, MG needs to further refine these active safety systems in order to make the driving experience more relaxed and less distracting.

MG says the MG4 Urban has secured a five-star rating from Euro NCAP, which is expected to be carried over by ANCAP. 

Trailing all of its main luxury car rivals (except Porsche) by two years, BMW only offers a three-year/unlimited kilometre warranty, as well as three years of roadside assistance.

BMW says its vehicles' servicing is condition-based, depending on how they're driven and other factors, with a dash warning appearing to let the driver/owner know when it's time. We advise servicing your M4 annually or at every 10,000km

No capped-price servicing system is offered. However, as long as the first one is paid for before the first service on a new vehicle, the 'BMW Service Inclusive Basic packages' is available at extra cost, covering scheduled servicing for three years/40,000km or five years/80,000km. A 2 Series should cost from $1700 for the five-year/80.000km package.

The MG4 Urban is covered by the brand’s 10-year/250,000km warranty, as long as you service it at an official MG service centre. If you don’t get your car serviced with the company directly, your warranty reverts to seven-year/unlimited km coverage.

Servicing intervals are every 12 months or 25,000km and will cost you $1366 over the first five years. The cheapest visit is just $149 but the major service, after four years, is a pricey $472, which does push against the idea that EVs are cheaper to service due to less moving parts.