Deepal News
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Exclusive: Chinese brand's safety switch-off clipped by ANCAP: 2026 Deepal S07's five-star rating at risk after allowing safety systems to be disabled
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By Andrew Chesterton · 27 Sep 2025
Deepal's over-the-air update to the S07's safety systems, which allows certain functions to be permanently disabled rather than require them to be turned off every time the vehicle is started, risks falling foul of ANCAP, with the safety body demanding answers ahead of a potential revaluation of the model's safety rating.
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Tesla under attack from new Chinese brand: 2026 Deepal E07 stealing potential Tesla Cybertruck customers in Australia
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By Dom Tripolone · 26 Sep 2025
How Deepal's werid 'Multitruck' is already stealing sales from Tesla's Cybertruck.
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Mammoth range boost for 2026 BYD Atto 3, Geely EX5 and Leapmotor B10 rival: 2026 Deepal S05 to get new long-range variant with up to 620km of range in China, but will it come to Australia?
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By Jack Quick · 31 Jul 2025
China’s Deepal hasn’t launched the S05 small SUV in Australia yet but a new super long-range electric version is reportedly set to be revealed in China tomorrow.
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China's car industry might laid bare: 2026 Xiaomi YU7 eclipses 400,000 orders beating out upgraded Tesla Model Y as new car sales in China double entire yearly Australian market in one month
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By Tom White · 16 Jul 2025
China sells nearly double the entire yearly Australian new car market in just one month
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China's latest 'ute' approved for Oz! 2026 Deepal E07 preparing to launch as a rival to the electric Tesla Cybertruck
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By Dom Tripolone · 19 Jun 2025
China’s latest ‘ute’ cleared for sale in Australia. Newcomer Deepal is entering the great Aussie ute wars, but its entrant is unlike anything on the road.
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Is another Chinese brand ready to launch in Australia? Deepal's premium marque reveals right-hand-drive 2026 Avatr 11 as a new rival to XPeng G6, Zeekr 7X and IM6
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By Tom White · 13 Jun 2025
Yet another premium Chinese brand could be headed to Australia, as the Avatr 11 launches in right-hand drive guise at the Hong Kong motor show.Avatr is the premium electric vehicle arm of Changan which also includes Deepal in its corporate umbrella. The new brand claims to “blend Chinese innovation and European design”.Deepal also made its debut in Hong Kong at the show, but it is already imported to Australia in right-hand drive via the same importer as Subaru and Peugeot, Inchcape.It is not the first time Avatr models have launched in right-hand drive. The is brand already in Thailand where Changan is establishing a manufacturing presence to be a larger domestic player alongside fellow Chinese carmaker, GWM.Like its Deepal cousins, the Avatr 11 is an unusual crossover-style shape, which has an unconventional rear boot aperture and rear deck feature. While it has the ride height of an SUV, its body style is closer to that of a four-door GT car.Electric versions come in rear-wheel drive powered by a 230kW/370Nm motor or an all-wheel drive producing 402kW/687Nm which. They're offered with two battery capacities on an 800-volt architecture, either a 90.38kWh Standard Range with 575km driving range (on the more lenient NEDC measure), or a 116.79kWh Long Range offering 680km of driving range on a single charge.Its 0-100km/h time is 6.6 seconds for the Standard Range, or 6.9 seconds for the long range.Interestingly, there is also now a range-extender hybrid version, which pairs a 1.5-litre four-cylinder engine (115kW) with the base RWD motor.It is equipped with a 39.05kWh battery pack good for up to 225km of EV range (according to Chinese specifications). So far only the fully electric version in rear-wheel drive has been sold in right-hand drive format in Thailand. The all-wheel drive and range-extender variants are still left-hand drive, primarily for the Chinese market.The interior features luxurious trims and a tri-screen layout, consisting of a 10.25-inch digital instrument cluster, a massive 15.6-inch central multimedia touchscreen, and a second 10.25-inch screen for the passenger.The Avatr 11 is not cheap in Thailand, with the base rear-drive version starting from the equivalent of A$100,000, however left-hand-drive Chinese versions start from the equivalent of A$62,500.If it were to land in Australia, you could expect the brand to split the difference, landing at least 15 to 20 per cent more than the Chinese version, but below the Thai version. Other models in the brand’s range yet to be seen in right-hand-drive form include the Avatr 06 sports sedan, Avatr 07 mid-size SUV, and Avatr 12 Grand Tourer.Currently the only Deepal model sold in Australia is the S07 crossover SUV in a single variant, equipped with a 160kW rear-mounted electric motor and 475km of driving range. It costs $53,900, but despite a keen price-tag is struggling to make an impact on the increasingly competitive affordable electric SUV space.The brand has managed to register just 67 units so far this year, well behind its closest rivals, the Geely EX5 (1023 units) and Leapmotor C10 (249 units), although the brand has plans to rapidly follow-up with the S05 small SUV, E07 ute/SUV hybrid, and potentially the range-extender hybrid and off-road-focused G318.The company and its importer have yet to comment on the idea of Avatr launching in Australia, but globally executives have made no secret of its plans to expand, starting with Asia Pacific.
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'Severe overcapacity': Geely boss latest to issue dire warnings about car industry, joining GWM in price-war tussle with BYD - but what does it mean for Aussie car buyers?
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By Tom White · 12 Jun 2025
Geely is latest to issue warning about the unsustainable state of global car market joining GWM and even the Chinese government in concerns about price-cuts and oversupply.

Enough already! Australia has too many car brands - and not all of them will survive | Opinion
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By Stephen Ottley · 09 Jun 2025
Whoever said ‘you can never have too much choice’ clearly never saw the Australian new car market in 2025. The country is being inundated with not only new models, but seemingly new brands every month.In 2025 alone we’ve had the introduction of Cadillac, Deepal, Geely, GMC, Jaecoo, Leapmotor, Omoda and Xpeng to our roads. These join other relatively new arrivals which include (but aren’t limited to) BYD, Chery, Chevrolet, Cupra, JAC and Zeekr, with more reportedly on the way.While competition is great, and certainly there are many very likeable cars from most of these brands, I’m starting to feel like we’ve reached breaking point in Australia. We buy just over one million new cars each year, and that number won’t rise sharply anytime soon, so each new brand only splits the market into even smaller pieces.When you factor in Toyota accounts for around 20 per cent of the market each year, and that too doesn’t look like changing anytime soon, then you have nearly 70 brands fighting over 80 per cent of what’s left. While there’s certainly some major positives to this booming industry, namely the increased competition, especially the brands from China, have slowed down the dramatic price rises we’ve seen post-pandemic. The market was already headed that way before 2020, with many brands working out it makes better financial sense to sell fewer cars but at a higher profit than it does to sell lots of cars for less margin. Without question, a major factor in the growth of Chinese cars in Australia is thanks to the highly competitive pricing strategy brands like MG, GWM, BYD and others have engaged in.These new brands do give choice, but the downside of so much choice is it makes it harder for you, the new car customer, to know what to buy. Obviously we do our best here at CarsGuide to keep you informed, but frankly there are so many new brands - both those with history and reputation and those without - that buying is simply getting more and more complicated.One of the biggest challenges with new brands, as in brands with no history in developed car markets, is that a new model that seems solid and good value now may age terribly and give you no-end of problems. Or, alternatively, it could be great and problem-free - but it’s an expensive gamble to find out.But the cold, hard fact remains, the new car market is only so big and unless all brands not named Toyota prepare for a smaller market share, then not all will survive in all likelihood. In recent years Holden has gone, so too has Chrysler and Citroen, and there are seemingly several more hanging on with shrinking sales numbers. That will almost certainly leave customers facing an uncertain future for parts, servicing, etc, not to mention it will likely tank resale value. So, yes, choice is great, but too much choice can ultimately make life harder for everyone involved. Because at what point do we stop - 80 brands? 100? It may sound silly but at the rate some of these newer brands are multiplying with spin-offs and sister-brands, there appears to be no end in sight - and that’s not necessarily good news…

Save thousands with these new car deals: All the end of financial year deals from car brands in Australia
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By Jack Quick · 01 Jun 2025
It’s EOFY time again!
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All the Chinese car brands in Australia and their models
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By Jack Quick · 27 May 2025
There are more and more Chinese car brands entering the Australian new car market seemingly every day.