Mazda CX-30 vs GWM Cannon

What's the difference?

About to enter its fifth year in market the Mazda CX-30 is holding up well and this GT SP FWD grade delivers solid value relative to its key competitors, of which there are many. It’s also space-efficient, practical and performs well with top-shelf safety, decent refinement and good dynamic ability.

Alternately, it’s crying out for a hybrid powertrain to improve fuel efficiency, the interior form and function is starting to date and while it meets the market the ownership promise could be sharper. But this little SUV is still worthy of a spot on your new-car short list.

The GWM Cannon XSR is a twin-locked 4WD ute that’s reasonable on-road (it’s getting better all the time) and very capable off-road.

It certainly has enough gear onboard – including front and rear diff locks, a snorkel and all-terrain tyres – to be taken seriously as a 4WD, but it could still be better and more refined in other aspects, even at this price-point.

There are some issues with the Cannon’s general driveability but ultimately it has plenty going for it, not least its appeal as an impressive value-for-money purchase.

Mazda continues to follow a disciplined design path with everything from the MX-5 sports car to the BT-50 dual-cab ute sharing key attributes like the brand’s signature trapezoidal grille, simple flowing lines and sleek head- and tail-lights, all wrapped up with a subtle hint of chrome here and there.

Car-spotters with the GT SP on their checklist should look out for 18-inch black metallic rims as well as black exterior trim, including the mirror caps. 

Inside, the CX-30 maintains Mazda’s restrained approach with smooth surfaces integrated across the multi-layer dash and primo leather-trimmed seats.

That said, this car is starting to show its age with the multimedia screen plonked on the top of the dash (in typical Mazda fashion) and a largely conventional instrument cluster.

Yes, the main dial is configurable courtesy of a central 7.0-inch TFT screen, but next to more recent arrivals boasting sleek, often twinned, flat screen displays the CX-30 looks and feels out of touch. 

Functionally, there’s a sensible mix of digital controls and physical buttons (points for audio volume and ventilation dials!), but… the multimedia screen can only be accessed by a rotary controller in the centre console once the car is mobile (it works as a touchscreen when you’re stationary).

Some say touchscreens take your eyes off the road so the controller makes sense, but with a sequential app like Spotify it can take a lot of twirls to get to where you want to go, which upsets concentration and takes your eyes off the road, anyway. I’d prefer the relative ease of a quick press on a screen.

Aside from all that, the materials used are high quality with soft-touch surfaces across key contact points and hard plastics confined to high-wear areas. 

The XSR is 5439mm long (with a 3230mm wheelbase), 1958mm wide and 1893mm high. Official kerb weight is listed as 2230kg.

This is a substantial ute that resembles an amalgamation of Ford Ranger, Isuzu D-Max and Toyota HiLux.

The wide wheel track gives the XSR a squat stance and its snorkel, sports bar, bash plates, chunky all-terrain tyres and red brake calipers add to this ute’s presence.

Inside, a steering-wheel design tweak (it’s now three spokes) and refreshed dashboard layout help to give the cabin a low-key classy look and feel.

It may lack the all-around polish of something like the Ford Ranger, but the XSR’s much lower price negates that perception.

The XSR holds its own in the looks department across the dual cab ute category.

At just under 4.4m long, close to 1.8m wide and little over 1.5m tall (with a 2655mm wheelbase) the CX-30 is in the middle of the pack it competes with in terms of key dimensions.

And space up front is more than adequate, with an impressive feeling of roominess for a relatively small SUV.

For storage, there’s a large lidded box (which doubles as an armrest) between the front seats as well as a pair of cupholders in front of the gear-shifter with a bay for wireless device charging ahead of that.

The glove box is big, there are bins in the doors with room for decent size bottles and a drop-down tray for sunglasses sits overhead.

Move to the rear and the amount of space on offer is surprisingly generous. Sitting behind the driver’s seat, set for my 183cm position, I have plenty of head and legroom, although three full-size adults across the back seat will be an uncomfortable proposition for anything other than short trips. A trio of up to mid-teenage kids will be fine.

Adjustable air vents at the back of the front centre console are a welcome inclusion for back-seaters and storage runs to a map pocket (weirdly, on the back of the front seat only), a pair of cupholders in the fold-down centre armrest and bins in the doors with room for smaller bottles.

In-cabin power and connectivity includes two USB-C outlets and a 12-volt socket in the front centre storage box. No USBs specifically for those in the rear, which is a miss for road trips and no 12V in the boot which can be handy when camping or picnicking.  

Speaking of the boot, cargo volume with the rear seat upright is okay for the class at 317 litres, which expands to a healthy 1479L with the 60/40 split-folding backrest lowered. For comparison the Kia Seltos coughs up 433L with the rear seat upright.

The space is illuminated, there are tie-down anchors to help secure loose loads and there’s a space-saver spare sitting under the floor.

And if you’re keen on towing a tinnie or similar you’re good to go for a 1200kg braked trailer (600kg unbraked).

The XSR’s five-seat interior is neat and spacious but there are parts, such as some buttons, dials and switches, that feel a bit flimsy and cheap.

Up front there are two USB ports, a wireless charging pad, a 12V plug and a deep centre console.

The new 12.3-inch touchscreen multimedia system includes wireless Apple CarPlay and Android Auto and has been improved by increments.

The front seats are power adjustable (driver’s six-way, passenger four-way) and both are comfortable without being too plush.

Second-row passengers get a firm but comfortable seat and amenities include USB charge ports, a 220V plug, air vents, and a fold-down centre armrest (with cupholders). There’s plenty of head, knee and legroom, unless you’re stuck in the middle where knee and foot room is pinched.

The second-row seat base can be folded out of the way to make room for more gear if no one’s in the back seat.

The second-row seat has top-tether points and there are ISOFIX anchors on the outboard seats.

The XSR’s load space (1520mm long, 1520mm wide and 540mm deep) has a durable tub liner, four tie-down points, as well as a pop-out step hidden in the top of the tailgate, and a step-up indent at each corner of the rear bumper.

This Cannon offers just as much all-round practicality and load-space flexibility as the likes of Isuzu D-Max, Mitsubishi Triton and Toyota HiLux.

The XSR is the top-spec variant in the Cannon line-up and as such has a price-tag of $50,990, drive-away (offered nationwide).

Standard features include 18-inch alloy wheels, a chrome sports bar, automatic LED headlights, spray-in tubliner, keyless entry, leather-accented upholstery, 12.3-inch touchscreen multimedia system (with wireless Apple CarPlay and Android Auto), a six-way power-adjustable driver's seat and four-way power-adjustable front-passenger seat, ambient lighting, a black sports bar and matt black exterior trim.

Exterior paint choices for the XSR include the standard 'Pearl White', or 'Crystal Black', 'Lunar Red', 'Stealth Grey', 'Sapphire Blue' and 'Pittsburgh Silver'.

This Cannon compares favourably to rivals such as the Isuzu D-Max, Mitsubishi Triton and Toyota HiLux, in terms of standard features offered for the price.

The CX-30 GT SP is powered by a 2.5-litre, naturally aspirated, four-cylinder petrol engine producing maximum power of 139kW at 6000rpm and peak torque of 252Nm at 4000rpm.

It’s a proven all-alloy unit featuring direct-injection as well as variable intake and exhaust valve timing with drive going to the front wheels via a six-speed auto transmission. 

The AWD version of the GT SP adds an electromagnetic multi-plate clutch pack (managed by a multitude of sensors) to selectively engage the rear wheels, as well. But its engine and transmission combination is identical to this FWD model’s.

The new 2.4-litre four-cylinder turbo-diesel engine produces 135kW at 3600rpm and 480Nm at 1500-2500rpm. It's tractable and well suited to the demands of 4WDing.

Don’t get me wrong, the previous-gen Cannon’s 2.0-litre four-cylinder turbo-diesel engine (120kW/400Nm) was no slouch, either. It’s just that this bigger and more powerful engine is better.

The new engine can easily muster more than enough power and torque on- and off-road when needed. However, there are enough instances of substantial lag at crucial moments – punching off the mark from a complete stop to safely merge into traffic, for example – that when compounded threaten to mar the overall driving experience.

Another thing. The automatic transmission, now a nine- rather than eight-speed, while generally okay, proves patchy in daily driving, not upshifting as slickly as it should and sometimes hunting for the sweet spot, rather than hitting it.

In terms of all-round powertrain performance, the XSR is on par with four-cylinder, turbo-diesel rivals such as the Ford Ranger 2.0L (125kW/405Nm), Isuzu D-Max 2.2L (120kW/400Nm), Mitsubishi Triton 2.4L (150kW/470Nm) and Toyota HiLux 2.8L (150kW/500Nm).

The CX-30 GT SP FWD’s official fuel consumption figure on the combined (urban/extra-urban) cycle is 6.6L/100km, the 2.5-litre atmo four-cylinder engine emitting 154g/km of C02 in the process.

It features fuel-saving stop-start and cylinder deactivation functions as standard and over a combination of city, suburban and some freeway running we saw an average of 8.4L/100km, which is average for an SUV in this class. A comparable hybrid package would easily better this result.

Based on the car’s 51-litre fuel tank theoretical range between refills is 772km, which drops to just over 600km using our real-world test consumption number. But the good news is this CX-30 runs happily on cheaper 91 RON ‘standard’ fuel.

Listed fuel consumption is 8.4L/100km on a combined (urban/extra-urban) cycle, which is better than the 9.4L/100km offered by the previous 2.0-litre four-cylinder turbo-diesel engine and eight-speed auto.

I recorded on-test fuel consumption of 10L/100km which is ahead of the 11.2L/100km I recorded in a Cannon XSR with the 2.0-litre four and eight-speed.

The XSR has an 78-litre tank, so, going by my on-test fuel figure, you could reasonably expect a driving range of about 780km from a full tank of diesel.

It’s rare in 2024 to find a small SUV that doesn’t have at least one turbocharger attached to its engine, the CX-30’s 2.5-litre ‘atmo’ four being one of those increasingly scarce examples.

But Mazda’s been laser-focused on extracting maximum power and efficiency from its non-turbo petrol engines for yonks and this one stands up well.

It doesn’t have the low-down punch a turbo typically delivers but maximum pulling power arrives at a useable 4000rpm and it’s eager enough for easy city and suburban running as well as confident freeway cruising.

Although Mazda doesn’t quote an official number you can expect a sprint from 0-100km/h in around 8.5 seconds, which is quick for the class.

Worth noting engine noise and a raspy exhaust note make their presence felt under acceleration and the throttle isn’t as refined as it could be. Not a huge deal, but a slight jerkiness is evident on initial, especially moderate, acceleration.

The six-speed auto is smooth and fuss-free, the steering wheel paddle shifters on hand if you need to intervene and select a specific ratio. ‘Sport’ mode peps things up, causing the transmission to shift down earlier and up later. But it’s aggressive in that it often holds onto a gear for too long and you find yourself diving back to the default normal setting.

Tipping the scales at just under 1.5 tonnes, the CX-30 is underpinned by a MacPherson strut front, torsion beam rear suspension and ride comfort on typically pock-marked urban surfaces is average for the category. That is, a bit jittery over bumps and corrugations but there’s no bone-jarring going on here.

Steering feel and response is good and the grippy steering wheel helps with a connection to the front tyres. Speaking of which, the standard rubber is high-performance (215/55) Dunlop SP Sport Maxx 050 which is  grippy and commendably quiet. 

Push on into a corner and the CX-30 remains balanced and predictable with body roll well under control. Torque vectoring, by engine and physical braking, is also onboard to reel things in if you overstep the mark.

Braking is by discs all around, vented at the front and solid at the rear, and they wash off speed effectively with a satisfyingly progressive pedal action.

Vision is good, which combined with the CX-30’s compact dimensions and 10.6m turning circle, means parking is easy. Especially when you factor in the hi-res reversing camera and front and rear parking sensors. 

As noted above, there are some issues with the Cannon’s general driveability, but all in all it’s not atrocious. And if it’s a potential buy for you, you’ll always come back to the value-for-money rationale.

On- and off-road, the new engine has plenty of punch about it, but patchy delivery through the transmission sometimes works against it.

It’s a not a dynamic vehicle. No surprise, it’s a ute after all. But that point has to be made here because some people still drive these vehicles expecting sports car-like ride and handling.

The good news is the XSR’s touchy throttle and too-loose steering of days gone by have been mostly sorted out. But its thrashy transmission, stiff ride and unwieldy 13.7m turning circle remain.

Its bigger engine doesn’t carry over the previous-gen’s underdone feeling when pushed hard and it has a relaxed feel when you’re cruising along on the highway.

Some concerns have been raised over the years about driver-assist tech in Chinese-built vehicles. To the company’s credit, GWM seems to have addressed those issues… at least to some extent.

Suffice it to say, I’ve experienced a few tricky situations as a result of driver-assist tech in GWM vehicles. From annoyingly intrusive traffic sign recognition and jarring adaptive cruise control through to one particularly hair-raising AEB-related incident. (For more, read my yarn)

Overall, the XSR remains okay on sealed surfaces, but it’s not as refined or compliant as it could or should be.

As for off-roading…

On dirt tracks the XSR is jittery over corrugations and tends to thump through deeper potholes. Otherwise it is reasonably composed.

But with twin differential locks, decent underbody protection and Cooper Discoverer AT3 all-terrain tyres, this Cannon handles low-range 4WDing with ease.

The new bigger engine delivers on promised grunt in the dirt, giving the Cannon plenty of punch when the going gets tough.

Ground clearance of 228mm, wading depth of 700mm and off-road angles of 30 degrees (approach) and 26 degrees (departure; rampover is not listed) don’t hurt its 4WDing potential, either.

Off-road traction control and other driver-assist systems including hill descent control are adequate without being as smooth as the equivalent systems in more expensive vehicles.

It has 'Crawl Mode' (allowing for no-pedal, low-speed driving) and 'Turn Assist' (which brakes the XSR’s inside rear wheel to reduce the ute’s turning circle on traction-compromised surfaces).

While 4WDing, swapping between high- and low-range, changing off-road modes or switching diff locks on or off has been at times a clunky process, with the transition taking on a feeling not unlike shunting trains. No big deal, I reckon, but worth mentioning.

Wheel travel is adequate and this ute’s Cooper Discoverer AT3 all-terrain tyres perform well in the dirt and mud.

The Cannon XSR has towing capacities of 750kg (unbraked trailer) and 3000kg (braked).

All in all, off-roading is the one area in which the Cannon eclipses something like the BYD Shark 6 or Kia Tasman and matches, if not bests the Ford Ranger.

All GWM Cannons, except the 'untested' XSR, have had the maximum five-star ANCAP safety rating since 2021.

Standard safety gear on the XSR includes seven airbags (dual front, front centre, front side and full-length side curtain), AEB (with cyclist and pedestrian detection), adaptive cruise control, blind-spot monitoring, lane-departure warning, traffic sign recognition, rear parking sensors, a 360-degree camera and tyre-pressure monitoring.

The top-spec XSR misses out on emergency lane keeping, rear collision warning, blind spot monitor, lane change assist, and rear cross traffic alert (with braking).

Mazda covers the CX-30 with a five-year/unlimited km warranty which is the norm in the mainstream market, and it’s worth noting a growing number of competitors are now at six, seven or even 10 years, although the latter are typically conditional on authorised dealer servicing. Roadside assistance is provided for the duration of the warranty.

Service is recommended every 12 months or 15,000km and Mazda’s ‘Service Select’ program sets maintenance pricing out to seven years, the lowest over that period being $352 and the highest $626, for an annual average of $459, which is reasonable but not exceptional for the category.

For comparison, a similarly specified Toyota C-HR averages $330 per workshop visit over the same period.

The XSR is covered by a seven-year/unlimited km warranty and five years of free roadside assistance.

The first service is scheduled at the 12 month/10,000km mark, then services are scheduled for every 12 months or 15,000km.

Capped price servicing is available and for a Cannon with a warranty start date on or after January 1, 2026, the costs are $365, $470, $515, $520, and $685 per service. That’s a total of $2555 (and an average of $511 per workshop visit), which is more expensive than some of the Cannon’s rivals on the market.