Cupra Born vs Hyundai Ioniq 6

What's the difference?

The Cupra Born has so much going for it. An appealing price, long range, and super cool design chief among them.

I think the main thing holding it back will be that it doesn’t quite have the same out-and-out performance people have come to expect from a ‘hot hatch’ in the era of cars like the VW Golf R.

Importantly though, it delivers huge dollops of fun and driver engagement, something that's quite rare in the electric era.

The Hyundai Ioniq 6 will stand out in any automotive crowd, thanks to its distinctive aero-influenced design.

It’s well-equipped for the money, surprisingly roomy, energy efficient and notwithstanding some niggles around the ride and steering feel, comes up to scratch dynamically.

Does it do enough to apply the thumb screws to the likes of Tesla's Model 3? I think it’s got a pretty good shot, and it will be interesting to see if EV buyers embrace the car’s unusual streamlined look.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

To stand out, any new brand should make a statement when it comes to design, and Cupra goes above and beyond to grab people’s attention.

It needs to, because Cupra is faced with the task of standing apart from its Volkswagen Group stablemates, especially the likes of Audi and Skoda.

One look at the Born, and it’s clear the brand has done an admirable job of separating its aggro hatch from the more tame Volkswagen ID.3 with which it shares its underpinnings.

I love its pugnacious face, which is designed to pierce air resistance in a similar fashion to the face of the Kia EV6, complete with its frowny light profile, bronze Cupra typeface, and dimples on the bonnet.

At the side, there’s the choice of almost Tesla-like sweeping aero designs for the standard 19-inch wheel option, or complex 80s rally-inspired wheels for the 20-inch Performance Pack hoops. The square beltline is perhaps the only spot where you can clearly see the Born’s relation to its ID.3 cousin, but I think the contrast flourish on the C-Pillar, which interrupts the roofline and makes it look more coupe-like, is a masterful touch.

This piece also wears a fishscale-like pattern, which is a motif that works its way through the entire car. In fact, the pattern is more than just theme-work for the Born specifically, but a deliberate pattern to interrupt plain plastics, which goes a long way to making sure no matter where you look, there’s a visual appeal to every corner of this car.

The inside continues this thoughtful and genuine ethos. Any area where a normal car would use a fake leather, or even plastic textured to look like leather, has been presented in a completely different way. The driver-focused instrument console, for example, is clad in a padded neoprene material, which is not only honest, but gives the interior a very modern look and feel.

The recycled seat materials offer a similar touch, and are comfortable in their bucket arrangement, too, and the neoprene finish continues here as a contrasting trim.

The colour palette is rich, with vivid blues, deep reds, a light smattering of tame silver rather than chrome, while the Cupra Bronze permeates to the car’s badges and highlights touches throughout.

This tone won’t be for everyone, and if you don’t like it, or the colour schemes, or even the car itself, that’s fine by Cupra. It wants to be controversial, and for a niche set of buyers, and says this contrast is the point of its design choices. If the amount of Borns sold before the car even landed is anything to go by, they’re on to something.

Lots of cars are said to be “shaped by the wind” but all you have to do is look at the Ioniq 6 to know that in this case it’s 100 per cent true.

In fact, images of the car in Hyundai’s wind tunnel show it performing more like a perfectly shaped wing than a four door sedan.

With a drag co-efficient (Cd) of 0.21 it’s slicker than the ultra low-drag Tesla Model 3 and Porsche Taycan. And while not conventionally pretty it’s certainly a striking and unusual design.

Flush door handles? Of course. Carefully sculpted spoilers front and rear? Yep. Active air flaps? Check. The RWD Dynamiq’s 18-inch alloy rims are shaped for aero efficiency, while the top-spec Epiq grade even swaps out conventional side mirrors for super-cool digital cameras and interior OLED screens.

And the sleek looks continue inside with a two-section dash divided horizontally by a swoopy winged insert and topped with a pair of 12.3-inch screens covering multimedia and instrumentation.

The look and feel is minimalist. A lot of the controls are on screen or digital, but a physical dial for audio volume gets a big safety and convenience tick. 

No gearshift in the bridge-like centre console. A rotary stalk is located behind the steering wheel on the right-hand side.

There’s configurable ambient mood lighting with six pre-selected themes and the materials used inside are suitably eco-friendly.

Cloth seat trim is recycled PET plastic, as is the headliner, the dashboard skin is manufactured using bio-ethanol, the carpet is made from recycled fishing nets (!), and bio paint (partially derived from vegetable oils) is used on the doors. 

Yes, there’s leather, but its dyeing process uses biodegradable flaxseed oil rather than conventional pigments, which is a good thing in terms of fewer harmful microorganisms in waste water, and is claimed to reduce CO2 emissions by 3.8kg per car. 

On the outside, recycled pigment paint made using ‘end-of-life’ tyres is applied to the body cladding, and bamboo charcoal pigment paint is used in the ‘Digital Green’ pearl colour option.

Speaking of which, there are seven other colours available; three more pearl shades - ‘Abyss Black’, ‘Ultimate Red’ and ‘Biophilic Ink’, as well a single metallic ‘Nocturn Gray’ and a solid ‘Byte Blue’. ‘Gravity Gold’ matt finish is the only extra-cost choice at $1000. 

Thanks to the Born’s VW Group all-electric MEB underpinnings, which are designed to make the most of interior space, the Born is much bigger on the inside than you might assume.

Clever packaging means a tall roof, glasshouse window structure, and a significant amount of adjustability and comfort for the front seats, with the clever digital instrument panel which is distilled to a handful of elements, and rides atop the column itself, so it moves as the driver adjusts it to maintain visibility.

The large touchscreen is oriented toward the driver, and has nice clear easy to use elements, although it is unfortunate the volume, temperature, and fan speed controls are a touch-based panel, and not easy-to-operate dials.

The rear seat offers impressive room, even behind my own seating position, and there’s sufficient headroom for me also, at 182cm tall. The cool recycled trim and comfortable seats continue to the rear row, although this car’s main practicality downside also resides here.

Opting for either pack will remove the rear seat, instead providing you with an odd cutout between the rear seats, and a drop-down armrest with a ski-port behind. Very European.

The boot measures 385 litres (VDA) which is relatively large for a hatchback, and it offers a nice low floor, impressive considering the motor is mounted below on the rear axle, although there’s no additional frunk storage for the Born.

The Ioniq 6 is just under 4.9m long and the wheelbase is close to three metres, so no surprise there’s an impressive amount of space inside the car.

A flat floor enhances the roomy feel, plus controls for windows and mirrors are located in the centre console or on the dash rather than the front doors, which has allowed the armrests to be trimmed down for some extra breathing space.

As mentioned earlier, there’s no gearshift in the centre console, either. It takes the form of a rotary stalk on the right hand side of the steering column. It doesn’t take long to get used to and I found it pretty handy to use.

There are large bins in the doors with space for bottles, two cupholders in the console and a medium-sized lidded storage box (which doubles as a centre armrest) between the seats.

A lengthy tray underneath the main console keeps additional loose items under control and a generous glove box slides out from the dash rather than flipping open. So, there’s plenty of storage on offer.  

Move to the rear and it feels like you’ve teleported into the back of a stretch limo. With the driver’s seat set to my 183cm position there is huge legroom.

Hyundai says thanks to the use of high strength steel the backs of the front ‘relaxation’ seats fitted to the AWD models are appreciably thinner than normal, also increasing rear space.

Rear headroom is fine sitting in a normal, relaxed position, although sitting bolt upright my bonse grazes the headliner. 

Three abreast for adults will be okay for short runs, but not a goer for lengthy road trips. Three up to teenage kids will be fine, though.

Speaking of kids, parents will appreciate ‘Quiet Mode’ which limits audio to ‘25’ in front and mutes the rear. Perfect for uninterrupted sleep back there, or keeping the noise to a minimum for those furiously focused on their favourite game or a movie.

Backseaters are provided with bins in the doors, although the section scooped out for bottles is small, there are two cupholders in the fold-down centre armrest, netted map pockets on the front seat backs and a small slot for keys or a phone under the adjustable air vents at the rear of the front console.

Connectivity and power options run to three USB sockets in the front (one Type-A for media and charging, plus two Type-C for power only), a 12-volt socket under the front console, and two Type-C ports in the back. That’s plenty. 

Boot space is 410 litres (VDA), and the rear backrest split-folds 60/40 to liberate more room. Worth noting there are no tie-down anchors in the boot, but there is an underfloor storage compartment, plus a 45L ‘frunk’ under the bonnet of the RWD and a 14.5L storage space in the front of AWD models.

The boot lid is powered but there’s no spare, just a mobility kit. Grrrr!

If you want to hook up the tinny or camper trailer, towing capacity is 1500kg for a braked trailer and 750kg unbraked.

A bi-directional ‘Integrated Charging Control Unit’ (ICCU) allows for ‘Vehicle to Load’ (V2L) functionality on the inside and the outside of the car. There’s a house power-style three-pin outlet at the base of the rear seats or a simple adapter plugs into the charging outlet. Super-handy for camping, picnics, you name it.

Hyundai is offering the Ioniq 6 in three grades, the RWD Dynamiq at $74,000, before on-road costs, then the AWD Techniq at $83,500 and top-spec Epiq at $88,000.

At those prices you’re going to want a substantial list of included features, and aside from the performance and safety tech we’ll get to shortly, the standard equipment list is long.

The entry-grade Dynamiq features remote start, capacitive touch front door handles, dual-zone climate control, twin 12.3-inch screens covering multimedia and instrumentation, sat nav, a head-up display, Bose eight-speaker audio (with digital radio), Android Auto and Apple CarPlay, leather-appointed seats, leather-appointed steering wheel, alloy pedal covers, 10-way power-adjustable and heated front seats, LED headlights and tail-lights, auto rain-sensing wipers, a power (hands-free) boot lid and 18-inch alloy wheels.

Hyundai’s Bluelink connected car services are on board as is over-the-air software update capability. 

The Techniq adds a glass sunroof, 20-inch alloys shod with Pirelli P Zero rubber, ventilated front ‘relaxation’ seats, a heated steering wheel and heated rear seats.

Then the Epiq tips in digital side mirrors, a battery conditioning system, and high-efficiency (heat pump) heating.

Tesla’s three-grade Model 3 line-up is similar with a RWD entry model. It’s well specified and roughly $10K cheaper, but can’t match the Dynamiq’s driving range. The two more premium Model 3 variants are AWD and close on price to their Ioniq 6 equivalents.

Like the Ioniq 5 this car will be sold via a ‘direct to consumer’ online model, with dealer “delivery partners” charged with getting it into peoples’ hands.

The Cupra Born is interesting, in that it’s a rear-wheel drive hatchback. This provides both fun driving dynamics as well as a hike in efficiency, and in Australia, we get only the most powerful motor setup available.

This is a unit that produces a peak of 170kW under boost mode, and 310Nm of torque. This is approaching Golf GTI levels of power output, to give you an idea, although the Born is also some 400kg heavier, blunting its hot hatch potential somewhat.

The entry-grade Ioniq 6 is the rear-wheel drive Dynamiq, featuring a 168kW/350Nm permanent magnet synchronous electric motor on the rear axle powered by a liquid cooled lithium-ion battery.

The all-wheel drive Techniq and Epiq models feature an additional permanent magnet motor at the front for a combined output of 239kW and 605Nm.

Drive is fed to the wheels via a single-speed reduction gear auto transmission on the rear or both axles.

The Born’s astounding 511km driving range is afforded by its enormous 82kWh battery, which is more like the size of battery you would see in a much larger vehicle such as a Kia EV6 for example.

Thankfully though it’s not all brute force via capacity, this car is also reasonably energy efficient, with an official rating of 17kWh/100km.

Not all EVs can hit the WLTP numbers due to many variables from wheel size, tyre composition, and even temperature management, but even enthusiastically driving the demo cars on our launch saw numbers between 17 - 23kWh/100km. Nothing outrageous by any means. 

Expect a more thorough evaluation of the Born’s range and efficiency when we’re able to test one for a longer period of time at a later date.

When it comes to charging, the Born’s DC charger maxes out at 170kW, allowing a 10-80 per cent top up time of roughly 30 minutes.

Meanwhile its AC inverter tops out at 11kW for a slow charging time of roughly six hours from 10 - 100 per cent.

The Born uses a Euro-standard Type 2 CCS charging connector. Unfortunately, there’s no V2L function this time around.

All versions of the Ioniq 6 carry the same 77.4kWh lithium-ion Polymer battery and the car’s 800V architecture allows it to use 350kW DC fast charging for a 10-80 per cent fill in 18 min.

The number of genuinely fast chargers available is increasing rapidly and that fill time is impressive.

Drop to 400V (50kW charging) and that time increases to 73 min, while 7.0kW AC charging from 10 to 100 per cent will take close to 12 hours.

The ports behind the not-fuel flap are a Type 2 for AC and CCS Combo2 for higher powered DC charging.

And if all else fails, you’re also equipped with a portable charger/cable so you can access house power for a full charge in, wait for it… 34 hours 20 min.

Quoted WLTP range for the RWD Dynamiq is 614km, that number dropping to 519km for the more powerful, dual-motor Techniq and Epiq models.

The WLTP combined cycle energy consumption figure for the Dynamiq is 14.3kWh/100km, with the Techniq and Epiq models at 16.9kWh/100km.

A ‘Disconnector Actuator System’ (DAS) on the front axle of the AWD grades is able to automatically engage and disengage drive to the front wheels as required, to reduce mechanical drag, lower energy consumption and increase driving range.

On test, in the Dynamiq, over a mix of suburban, b-road and freeway running we saw an average of 16.1kWh/100km which is a pretty good result.

We’ve come to understand hot hatchbacks in certain terms, and these are defined by lightweight design, firm suspension, and over-sized engines in the front, usually driving the front wheels.

But the Born flips pretty much the whole formula upside down. It’s heavy, rear-wheel drive, not as powerful as perhaps it could be, and has comparatively forgiving suspension.

In fact, the Born has one of the most supple suspension tunes for an electric car in this price bracket, being much more comfortable and adept at absorbing rough conditions than a Model 3 or a Polestar 2 for example.

When it comes to power, it’s instantly responsive, as any EV should be, but in a straight line you won’t be outrunning even a base Model 3, or even a Golf GTI.

Whether it’s truly a hot hatch then will depend on how you define this concept, because so long as you don’t care about straight-line speed, the Cupra Born is an absolute blast.

Unexpectedly, this unusual formula works. The Born is a car with a completely different character to every other EV at this price. Rather than being tight and locked-down, the Born feels much more free and fun, with its ride and particularly its steering combining with the rear-drive push to make for a playful little car, with an organic feel to its feedback.

Again, unlike a lot of electric cars, the Born’s flexible approach to the road results in a car which demands much more from the driver. The traction control computer doesn’t conspire with the electric motors and brakes to sanitise the experience, this car will let you make mistakes within reason.

It’s possible to eke out a cheeky slide if you push it, for example, and the way the weight of the battery shifts the car around is more entertaining than unsettling, like it is in some small electric SUVs.

Even the regenerative braking is comparatively hands-off. It doesn’t have the single-pedal driving experience that some EV adopters are after, instead it will gradually taper speed off, relying on the driver to actually use the blended braking on the brake pedal itself, even when the car is set to the most aggressive ‘B’ mode. Again, this means the driver has to actually drive the car, jabbing the brakes in on sharp corners.

Hyundai claims the RWD Ioniq 6 Dynamiq will accelerate from 0-100km/h in 7.4 seconds, which is not hanging around, and it feels every bit that quick. 

In fact, it has more than enough performance for sharp response in the city and easy cruising on the highway.

Step up to the AWD Techniq or Epiq and you’re hitting 100km/h in just 5.1 seconds, which is properly rapid. 

A single-speed ‘shift-by-wire’ reduction gear auto transmission sits on the rear or both axles and you have the choice of ‘Normal’, ‘Eco’, ‘Sport’ and ‘Custom’ drive modes, which fine-tune power output, accelerator response, steering weight as well as power distribution between the axles on AWD models.

Hyundai’s ‘E-Active Sound Design’ (e-ASD) changes the ‘sound texture’ as you drive with a noise roughly approximating Luke Skywalker’s Landspeeder coming through the speakers.

It’s fun for a while, but I found myself turning it down, then off, for the majority of the launch drive. And in that silent mode you can feel and hear (or not?) the impact of the car’s super-slippery shape. No wind noise and only modest tyre rumble at 110km/h on the freeway. 

The Ioniq 6 sits on Hyundai’s ‘Electric Global Modular Platform’ (E-GMP) which features the flat battery pack mounted low down, skateboard-style, between the axles. 

Suspension is strut front, five-link rear, and although the set-up hasn’t been tuned locally, Hyundai Australia says it’s been involved in the development. 

The front seat remained comfy after hours behind the wheel, but it must be said bumps and thumps from typical highway surfaces made their presence felt on a regular basis.

That’s not unusual for a full electric vehicle, but with the RWD Dynamiq riding on relatively cushy Hankook 225/55 ventus S1 evo3 rubber, it’s surprising.  

In corners you can feel the effect of the car’s low centre of gravity with the battery and motor(s) mounted low in the chassis. It hunkers down and remains beautifully balanced and secure through sweeping bends.

But even though the car points nicely, a meaningful connection between the front tyres and your hands on the steering wheel is MIA. 

The physical brakes are vented discs at the front and solid rotors at the rear, adjustable through ‘Normal’ and ‘Sport’ settings, and they’re nice and progressive.

However, there’s more fun to be had with the regenerative braking, adjustable through three levels (‘Strong’, ‘Medium’, ‘Soft’) via steering wheel-mounted paddle shifters.

Move to the highest setting and you’re in ‘i-Pedal’ mode which means for the majority of the time easing off the accelerator is all that’s required to wash off speed before coming to a reasonably prompt halt.

In terms of ergonomics, the simple dash layout works well thanks to a sensible mix of digital and physical controls, the head-up display is crystal clear, and the big screens for media and instrumentation are hard to fault.

A word of warning, though. An over-speed chime fires four times when you even marginally exceed the detected limit. It quickly becomes intensely annoying, the saviour being an off button in the vehicle settings menu. Downside is it defaults to ‘on’ every time you stop and re-start the car. Ugh!

The Ioniq 6 showcases the latest version of Hyundai’s ‘SmartSense’ active safety suite - Everything from front and rear auto emergency braking (AEB) to a bunch of assists, including lane change, blind spot, rear cross-traffic, and heaps more. No surprise it’s scored a maximum five-star ANCAP rating.

The airbag count runs to seven - dual front for the driver & passenger), front side (covering the thorax and pelvis), full-length side curtains and a front centre/side bag to minimise head clash injuries in a side impact.

There are three top-tether points and two ISOFIX anchors for baby capsules and child seats across the rear row.

Cupra offers the Born with a five-year and unlimited kilometre warranty, as well as the choice of either a three- or five-year service pack. Interestingly, the three year pack, at $999, is the same price as it is for combustion vehicles in Cupra’s range, while the five-year pack is some $400 cheaper at $1590. Either way, this pack pricing isn’t outrageous when you break it down by annual cost, but many rivals in the electric space are offering free or very cheap servicing over the same period.

Hyundai covers the Ioniq with a five-year, unlimited km warranty, with eight-year, 160,000km protection for the high-voltage battery. Both are industry standard these days.

There’s a lifetime servicing plan with maintenance intervals set at an impressive two years/30,000km. 

At this stage cost is $560 a throw, which is pretty handy when you consider the lengthy service intervals. 

A ‘Premium Roadside Support Plan’ is complimentary for the first 12 months and renewed annually while the vehicle is serviced by Hyundai.

Also complimentary is a ‘Sat Nav Update Plan’ which includes nine updates to be used within 10 years.