Cheap Chinese electric car incoming! BYD and MG on notice as Chery confirms 2024 Chery Omoda E5 EV with 400km-plus driving range

Chery has today confirmed its 2024 Omoda E5 for a mid-year launch in Australia, with the electric vehicle promising a driving range in excess of 400km, and – based on the brand's existing models – a sharp pricing strategy.

It puts models like the MG ZS EV on notice, as well as offerings from GWM and BYD, with the Omoda E5 equipped with a 61kWh lithium-ion battery pack that the brand says will deliver a WLTP driving range of 430km.

There will be two trim levels, but both share the same powertrain, consisting of a single front-mounted electric motor producing 150kW and 340Nm – enough to knock off the sprint to 100km/h in 7.6 seconds.

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The brand is also promising "ultra-low power consumption of only 15.5kWh/100km" (the MG ZS EV, for reference, is rated at 18.6kWh/100km), and the brand's tech-heavy cabin experience.

While the full specification details for the E5 Standard and E5 Premium are yet to be revealed, we do know that a 12.3-inch curved central screen, a panoramic sunroof and a digital instrument cluster will appear on the equipment list.

“We are excited to launch the Omoda E5 in Australia,” says Chery Australia MD Lucas Harris. “With its combination of unique design, impressive range and advanced features, we are confident the Omoda E5 will be a popular choice for Australian consumers who are increasingly seeking sustainable vehicle options.

“The arrival of the Omoda E5 later this year is the next step in our local expansion strategy and underscores Chery's commitment to providing Australian drivers with access to advanced electric vehicle technology without compromising on performance or style”.