What's the difference?
Half a decade on, the current-generation Mazda 3 has weathered a world of change.
Cheap cars have vanished. Electric vehicles are commonplace and the small car class it belongs to has been decimated by SUVs. Big names like the Ford Focus, Holden Astra and Mitsubishi Lancer are history.
But while it looks identical to the car unveiled at the 2018 LA Auto Show, today’s Mazda 3 has also evolved, albeit gently.
Let’s see how competitive the latest and improved (as well as more expensive) version is.
Hyundai’s contender in the under-$60,000 people mover segment boasts a heritage spanning a full decade. During that time it has built a loyal customer base that appreciates its spacious and airy eight-seater cabin, ease of driving, proven durability and five-year warranty.
Even so, the iMax and other well-established people movers are getting clobbered by Hyundai’s sister company Kia and its widely acclaimed Carnival, which with four model grades across a broad pricing spectrum currently boasts a dominant market share of more than 50 per cent.
There are numerous reasons for the Carnival’s popularity but that should not stop a potential buyer from also giving the iMax serious consideration. Its most recent upgrade to Series II specification in 2016 brought styling revisions and new features which made a good people mover even better.
Given how effortlessly it traverses the mainstream and premium small car classes, the Mazda 3 might be the best value small car on the planet.
With racy styling, sports car handling, classy interior presentation and impressive, intelligent efficiency, there’s plenty to sink your teeth into here.
Poor rear vision, a dark back-seat area and smallish boot aside, it doesn’t have any glaring faults.
In a world overrun with SUVs, props to Mazda for evolving the small car so brilliantly to mask a half-decade of existence. Continuous improvements have made the 2024 G25 Evolve SP Vision an essential small car shortlist proposition, regardless of price.
It looks a bit old-fashioned in a ‘Tarago’ sort of way and is starting to show its age with a five-speed transmission and in lacking some of the latest safety features. However, if you need to regularly transport up to eight people and expect good comfort, economy, performance, practicality, reliability and warranty as part of the deal, then the iMax still has more than enough going for it to justify top three positioning on any people mover shopping list.
How is it that the current Mazda 3 is already five years old? This hatchback is still stunning, the sort of car you look back at when walking away.
The shape is sleek and almost coupe-like, with a shark-like nose, cab-backward-style long bonnet, upswept shoulder line and a fastback silhouette.
More importantly, it’s the way the light dances across the sculptured sides that draw the eyes in. Bereft of clutter, it makes you wish all mainstream manufacturers had the courage to be so daring.
We’ve said it before – the 'BP'-generation Mazda 3 (Axela in Japan) is the brand’s boldest C-segment hatch since the 1993 'BA' 323 (Astina/Lantis/323F).
But there’s a price to pay for such timeless beauty…
Compared to the Kia Carnival, which looks like tomorrow’s people mover today, the iMax is looking more like yesterday’s as its tall and minibus-like dimensions are immovably defined by its iLoad commercial van birth twin. Even so, there is still plenty of practicality and ease-of-use inherent in this traditional design, including a bright and airy cabin with generous headroom for all.
The iMax rides on the same 3200mm wheelbase as the iLoad and shares many of its key dimensions along with power-assisted rack and pinion steering and four-wheel disc brakes. However, to provide better ride quality than the van’s leaf springs, for human cargo the iMax’s multi-link live rear axle rides on plusher coil springs. The Series II upgrade also includes restyled 16 x 6.5-inch alloy wheels shod with 215/70 R16C tyres and a full-size steel rim spare.
The large front doors open wide for easy entry and exit and with no console between the front seats the driver and front passenger can literally walk through to the passenger area. Sliding doors on each side, with large windows that can be propped open for extra ventilation, allow generous access to the second and third row seating. These bench seats provide ample head room and adequate shoulder and legroom for medium-sized adults, even with three across the back row, which is a refreshing change from many SUVs that treat third-row adults as extra baggage.
There’s also ample ventilation, with roof and floor-mounted air vents for the second and third rows linked to a separate control panel which allows passengers to adjust the fan speed and air-con temperature independent of the driver. Combined with generous headroom and large rear passenger side windows which can also be propped open, the iMax succeeds in minimising claustrophobic feelings particularly for those in the back row.
There is a price to pay for all this quasi-coupe styling flair, and that’s a comparatively snug-feeling interior, though you’d never call it cramped.
Actually, the Mazda 3 is no less spacious than most of its competition in all but one area, with enough room even for 200cm drivers, along with sufficient shoulder width and ceiling height to match.
If you’re really tall, maybe that missing sunroof isn’t such a bad thing, after all.
Sat so low-down on cushy, enveloping front seats that offer plenty of comfort and support, this is the anti-SUV. Maybe Mazda should have called this the MX-3.
Sporty and spot-on, the driving position is a laid-back affair, with an emphasis on better ergonomics, as emphasised by the thoughtful placement of switchgear that’s all within easy reach, ahead of a beautifully flowing and layered dash. Proudly Japanese in flavour, it brings to mind functional minimalism.
Drilling into some of the 3’s finer interior details, the analogue-look digital instrumentation is super-legible, ultra-classy and gorgeously lit at night. As previously mentioned, the dials and surrounding air vents are reminiscent of the later Porsche 944 and 968.
It’s not just all for the sake of aesthetics, either.
Yes, it’s lovely, but the thinned-rim three-spoke steering wheel feels great to grip, with nifty little paddle shifters that are a delight to prod.
Same goes for the physical volume knob and climate-control buttons, sidestepping the need to get distracted and frustrated by virtual sub-menus.
And having a conventional gear lever with old-school Tiptronic-style shifts suits the 3’s athletic vibe.
Plus, forward vision is A-OK, ventilation is faultless, storage is better than you might expect, and the fit and finish is as good if not better than any of this 3’s German premium opponents.
Out back, the split-fold rear backrest is set at a comfortable angle, the cushion is well padded, and you’re provided with USB ports, air vents, and an armrest with two cupholders. More thoughtfulness.
But while knee room is fair, rear headroom isn’t great if you’re tall or wear a beehive, as the falling ceiling line reveals.
Vision out is limited by that rising window line and fat pillars. Getting in and out of the back requires some contortionist moves. And the small windows mean it can be gloomier in the back than a Smiths album.
Finally, at just 295 litres, the 3’s cargo capacity is disappointing. Sure, it eclipses the Corolla hatch’s 217L cubby, but other rivals are far larger back there.
At least the floor is wide and flat and there are 60/40-split backrests for cabin access for longer items.
Note that a space-saver spare wheel lurks underneath. Mazda argues there’s always the closely-related CX-30 if you need (slightly) more space (317L).
Meanwhile, at the other end of the 3…
The iMax’s hefty kerb weight of 2230kg and GVM (gross vehicle mass) of 3030kg allows for a payload of 800kg and up to 125kg of that can be carried on the roof with a three-rack system. Eight average-sized adults on board would use up most of this payload capacity, so if they need to bring luggage it could easily surpass the payload limit.
It’s also rated to tow up to 1500kg of braked trailer and with a GCM (gross combined mass) of 4530kg it can carry its maximum payload while doing it. However, you also need to keep in mind that the 150kg tow-ball download limit is included in the total payload, leaving 650kg rather than 800kg to play with. Even so, any vehicle that can tow its maximum trailer weight with a full payload gets a big tick from us, particularly one with a cavernous (VDA) 842 litres of cargo volume available behind the third row of seats.
An impressive array of storage solutions includes dual map pockets and a single bottle holder in each front door, a dash top storage compartment, dual glove box compartments, central dash dual retractable cup holders and an overhead felt-lined sunglass holder. Those seated in the second row get dual map pockets and single bottle holders in each sliding door plus mesh-type storage pockets on the rear of each front seat, while third row outer passengers get storage recesses and cup holders.
Mazda has rationalised the MY24 3 range, with fewer grades and no more manuals, sadly.
The pretty little piece of automotive industrial design you see here is the mid-range Evolve SP Vision, which sounds less like a car and more like a posh hairdryer from Vidal Sassoon.
Priced from $36,520 before on-road costs (or about $41K drive-away before you start haggling), this Mazda 3 is a sporty and well-equipped alternative to the likes of the speedy Hyundai i30 N-Line Premium, spacious Kia Cerato GT Turbo, new Subaru Impreza AWD 2.0R and evergreen Toyota Corolla ZR. All cost roughly the same money.
The thing is, do Mazda’s upmarket aspirations mean the 3 possesses the ride quality and chic to embarrass at times substantially more expensive hatchbacks with premium pretensions? We’re talking rivals like the BMW 1 Series, Mercedes-Benz A-Class, Peugeot 308 and VW Golf, here.
Stay with us, because we reckon you might be surprised by how far the 3 has come since its humble 323 predecessors.
Anyway, this version comes with most of the good gear, including a full suite of driver-assist safety tech like front and rear Autonomous Emergency Braking (AEB), blind-spot alert, lane-keep assist and adaptive cruise control, as well as keyless start and walk-away lock, powered driver’s seat with memory, 360-degree camera views, a head-up display, digital radio, sat-nav, auto tilt/folding exterior mirrors, dual-zone climate control, Bluetooth phone/audio connectivity and 18-inch alloys.
Oh, and for 2023, an upgraded version introduces a smartphone charger and wireless for the Apple CarPlay/Android Auto function, along with USB-C port access front and rear.
What’s missing at the Evolve SP Vision’s price point? Some mainstream rivals offer leather and a sunroof, available respectively in the more-expensive GT Vision, from $40,000, and flagship Astina grades, from nearly $42,500.
Still, that’s quite a lot of small car for the money, given the quality of the presentation and design. Speaking of which…
Our test vehicle was the premium grade with 2.5 CRDi turbo-diesel four cylinder engine and five-speed automatic transmission at $47,290 plus on-roads, with metallic paint an extra $695.
The Series II upgrade features minor styling tweaks and new equipment including driver and front passenger side (thorax) airbags, driver-front passenger climate control, an upgraded 7.0-inch touchscreen multimedia interface with connectivity including Bluetooth, 'Siri Eyes Free' (iOS) and 'Google New' (Android) but no Apple CarPlay, electric folding door mirrors, premium steering wheel and gear-knob, rear view camera and cruise control (on diesel auto only).
These upgrades boost what was already a well-appointed package including numerous passive and active safety features, tilt-adjustable steering wheel with audio controls, one-touch power front windows and a 12 volt dashboard power outlet to name a few.
When you think about it, shoehorning a big torquey engine in a light and agile small car is a recipe for fun. Ford did just that with the Escort RS2000 in the 1970s… and Mazda’s now an expert at it, too.
The engine in question is the G25, a 2.5-litre four-cylinder naturally aspirated twin-cam petrol engine, delivering 139kW of power at 6000rpm and 252Nm of torque at 4000rpm.
As this Evolve SP Vision hatch tips the scales at 1415kg, it makes for a healthy, and consequently very lively, power-to-weight ratio of over 98kW/tonne.
That’s if you decide to use all the available revs, which the six-speed torque-converter auto makes great use of.
Driving the front wheels, it offers a 'Sport' mode to extend the revs even more, which is keeping in line with this Mazda’s sporty character.
Less so is the company’s decision to ditch the old multi-link independent rear suspension system a few years back for a more prosaic torsion beam arrangement. We’ll get to how that affects ride and handling in a moment.
The iMax shares the same 2.5 litre common rail four cylinder turbo-diesel found in the iLoad and it’s just as well suited to moving people as it is to shipping heavy cargo. With 125kW at 3600rpm and a bountiful 441Nm of torque peaking at 2000-2250rpm, this refined and torquey engine uses its variable vane turbocharger (VGT) to good effect with great flexibility through the rev range.
The five-speed automatic with sequential manual shift option is the only transmission available with this engine and they are well matched. The torque converter’s stall speed and low 3.730 first gear combine with the 2.929:1 diff ratio to provide lively response from standing starts, making it well suited to stop-start city and suburban duties. The overdriven fifth gear allows economical cruising at highway speeds.
Mazda claims the G25 averages 6.6L/100km on the combined cycle… for a carbon-dioxide emissions rating of 154g/km. On a 51L tank, that gives a potential distance of over 940km!
Driven good and hard in our hands, we managed 7.5L/100km, which isn’t bad given the speed and conditions it was subjected to.
Plus, the Mazda’s happy on 91 RON 'standard' unleaded petrol.
Hyundai claims a combined figure of 9.0 litres/100km but our numbers based on trip meter and fuel bowser readings came in at 11.8L/100km. Based on these ‘real world’ figures expect a fuel range of around 640km from its 75-litre tank.
Ask yourself. What do you want from a new small car?
Since the first Familia of the early 1960s, Mazda’s been at it constantly, through the 1300 and 323 eras and into the modern age of the 3.
The Hiroshima brand knows its stuff. Space, practicality, comfort, ease, reliability and affordability. But a small car has to offer more, specifically in the way it makes the owner feel.
That’s why, while the Focuses, Lancers, Astras and Pulsars are gone, the 3’s still here. And it isn’t just the lush visuals inside and out that are, well, sensory-rich.
As older Alfa Romeo owners know, there’s something special about an engine that sounds alive, and the moment you push the 3’s starter, it purrs into life. That’s the first clue.
Slot the refreshingly old-school lever into Drive, and the G25 leaps into action, and, if you need it to, will keep pulling forward strongly, engine buzzing, like it’s on a mission.
That describes the torquey urge of this big 2.5L four, paired perfectly with the sensibly-geared auto.
We miss Mazda’s magnificent manual immensely, but the 3’s instant response reflects its favourable circa-100kW/tonne power-to-weight ratio.
And, as we’ve harped on in the past, the twin-cam unit’s extra oomph beyond 4000rpm delivers muscular high-speed responses akin to a good turbo – or a great old-school Alfa. You can keep your laggy dual-clutch transmissions, Europe.
Now, sweet, smooth and speedy performance is one thing, but having the chassis tuned with precise and fluid steering for tactile handling, and confident roadholding, backed by nuanced driver-assist and traction controls, are another.
There is a consistent and unifying control to the 3’s linear and forgiving dynamics, reminiscent of past masters like the Focus (and today’s brilliant Peugeot 308) that makes it a joy to drive enthusiastically through fast corners, with the knowledge that it won’t suddenly snap-oversteer and bite an unalert driver back.
For a Mazda, the ride is quiet enough, but there is still some droning transmitted through the cabin, via the Bridgestone Turanza (215/45) tyres, on coarse-chip bitumen surfaces.
And while suspension comfort is pretty impressive for the most part, larger bumps reveal the torsion beam’s limitations, as the car can occasionally thud over them in a way that we remember the multi-link rear end wouldn’t.
Anyway, what we’re saying is that, overall, the 3 Evolve SP Vision is an immersive and interactive driving experience that is right up there with the best of them.
Brawny performance, exquisite agility and a refinement that, collectively, have eluded every small Mazda in living memory until this generation’s 2019 debut. This 3’s right on the money. Still.
Impressive comfort, refinement and low NVH (noise, vibration and harshness) levels ensure the task of moving people is not a chore. The iMax is well designed for its specific role in life and gets the job done with a minimum of fuss. Loads varied from driver only up to six adult passengers during our test.
Although fitted with rear coil springs the tail stills feel a bit jittery over smaller bumps.
In city and suburban traffic it’s a surprisingly agile and energetic performer that belies its 2.2 tonne-plus kerb weight, with nicely-weighted steering, responsive braking and a sharp 11.22 metre turning circle.
Although fitted with rear coil springs the tail stills feel a bit jittery over smaller bumps and road irregularities when empty or lightly loaded, as those thick coils are designed to cope with a GCM of more than 4.5 tonnes. In other words, ride quality is at its best with a decent load on board.
Wind, tyre and engine noise are well suppressed. The resulting low cabin noise is a big bonus, particularly at highway speeds where conversations between front seat passengers and those in the third row can be conducted at normal voice levels. Along with its comfortable bench seating, this quietness makes longer journeys less tiring and more engaging for all passengers no matter where they’re seated.
Driver and front passenger comfort is excellent with all controls and dash contours thoughtfully placed.
The iMax’s tall highway gearing results in only 1800rpm at 100km/h and 2000rpm at 110km/h where maximum torque also resides. Driver and front passenger comfort is excellent with all controls and dash contours thoughtfully placed, plus supportive seating with inboard fold-down armrests. Those front seats provide a commanding view of the road and all external angles thanks to large door mirrors and a rear view camera.
Our only major gripes are that in wet weather the swept area of the left-hand wiper leaves the front passenger with more than half of their forward view obscured by unswept glass. It also shares the iLoad’s terrible static interference on AM band radio at times. And one iLoad feature we would like to see shared with the iMax is its automatic central-locking mechanism which locks all doors when vehicle speed exceeds about 5 km/h
Tested way back when this generation was new in early 2019, the Mazda 3 scored a maximum five-star ANCAP crash-test rating.
On the driver-assist front you’ll find front and rear AEB (with a working range of 40km/h to 200km/h) with pedestrian and cycle detection available between 10-80km/h, while the 'Forward Collision Warning' operates from 40-200km/h.
Blind-spot monitoring, lane departure warning, lane-keep assist, 'Forward Obstruction Warning', rear and front 'Cross-Traffic Alert', 'Secondary Collision', auto high beams, breakaway pedals, adaptive cruise control (with full stop/go functionality and cruising/traffic support), parking sensors front/rear, 360-degree round-view monitor, reverse camera, traffic sign recognition, driver monitor and tyre-pressure monitors are also included.
The lane-keep support systems work between 55-200km/h.
Seven airbags – front, side, curtain and a driver’s knee bag – are fitted, along with anti-lock brakes with 'Electronic Brake-force Distribution', 'Emergency Brake Assist', stability control, traction control, hill-start assist are also fitted, seat-belt pretensioners, and two rear-seat ISOFIX points as well as three top tethers for child seat straps.
The iMax falls one star short of the maximum five-star ANCAP crash safety rating. Even so it’s equipped with numerous passive safety features including front (and now) side airbags for driver and front passenger, full lap-sash seatbelts and head restraints for all passengers, ISOFIX child restraint anchorage points for the two outer seats on the second row and three top-tether child restraint anchorage points.
There’s also the usual electronic active safety features including brakeforce distribution (important for load luggers), rear parking assist and rear view camera with guidelines, but no auto emergency braking (AEB), blind spot detection or collision alert.
Mazda offers a five-year/unlimited kilometre warranty, with five-years roadside assistance… and that’s nothing special nowadays.
Service intervals are at 12 months or every 15,000km.
A fixed-price service scheme is available, averaging out to $434 annually over the first five years. Mazda shows pricing right up to 16 years and 240,000km on its website.
Standard warranty is five-year/unlimited km, with scheduled service intervals of 12 months or 15,000km, whichever comes first.
A capped-price servicing scheme is in place, with $349 the standard rate ($499 for 60,000km service only).
Roadside Assist is complimentary for the first 12 months, plus there's an optional Roadside Support Plan for up to 10 years, 'Lifetime Service Plan' and 'Sat Nav Update Plan'.
You can also expect a dedicated Customer Care Centre and the ‘myHyundai’ exclusive owner website.