What's the difference?
One question frequently discussed in the skunkworks of the CarsGuide office is: What exactly does Lexus stand for?
When the brand debuted its original export-market IS sedan in 1999 the messaging was more or less clear: Toyota’s premium sub-brand was here to be a Japanese BMW.
The brand even employed Nobuaki Katayama – chief engineer on the iconic Corolla AE86 program – to again take the reins of its small rear-wheel drive sedan program.
As the years went on though, Lexus changed. Fundamentally geared toward the US market, the second-generation (wild IS F aside) became a bit more sedate and softer around the edges, while the third generation strayed even further from the sedan’s performance-inspired roots, leaning into a plush interior, hybrid drive, and even CVT transmissions.
This brings us to today’s Lexus IS. Essentially a heavy facelift of the third generation (which arrived back in 2013), the brand has “reimagined” its core sedan with a tweaked design and updated technology for 2021.
Is it enough to keep it relevant against its ever-present European rivals and the newly arrived threat from Hyundai’s Genesis G70? I took a signature IS300h hybrid for a week to find out.
One of the great, unsung success stories over the last few years has been the Lexus NX.
Out since 2014, it turned Toyota's ailing luxury brand around, connecting with buyers gravitating towards luxury midsized SUVs like the BMW X3, Audi Q5, Mercedes GLC and Volvo XC60. Today, no school run is complete without them!
Now there's an all-new one. And, as Lexus' bestseller by far, any new NX is a big deal. The recipe is much the same – including petrol, turbo and hybrid versions – but with fresher and better ingredients. Plus, there's also a new plug-in hybrid flagship to really shake things up.
Is it time to cancel your order for that German, British or Swedish luxury midsized SUV? Keep reading to find out...
Smooth, cosy, quiet, the IS looks and feels better than ever, but without a doubt this hybrid version is a car best suited to cruising the dense metropolis of Chiba at midnight more than it is carving up a bunch of S-bends in the Australian countryside on the weekend.
While that might still limit its appeal for fans of German sports luxury sedans and place it further from the original IS’s ambitions, it does offer an intriguing efficiency and luxury focused alternative, without the compromises brought by rivals with more sporting intent. In a way then, the IS 300h perhaps inadvertently best embodies what Lexus is as a brand.
The all-new NX is a massive step forward over its popular predecessor.
In every way, it is an improvement, with better refinement, comfort, performance, efficiency, safety and choice.
Indeed, look out, Audi, BMW, Mercedes and Volvo: the NX has finally come of age. If we were in the market for a luxury medium-sized SUV, we'd definitely have the Lexus on our shortlist, especially the incredibly efficient hybrids.
Europe, you've been warned.