What's the difference?
One question frequently discussed in the skunkworks of the CarsGuide office is: What exactly does Lexus stand for?
When the brand debuted its original export-market IS sedan in 1999 the messaging was more or less clear: Toyota’s premium sub-brand was here to be a Japanese BMW.
The brand even employed Nobuaki Katayama – chief engineer on the iconic Corolla AE86 program – to again take the reins of its small rear-wheel drive sedan program.
As the years went on though, Lexus changed. Fundamentally geared toward the US market, the second-generation (wild IS F aside) became a bit more sedate and softer around the edges, while the third generation strayed even further from the sedan’s performance-inspired roots, leaning into a plush interior, hybrid drive, and even CVT transmissions.
This brings us to today’s Lexus IS. Essentially a heavy facelift of the third generation (which arrived back in 2013), the brand has “reimagined” its core sedan with a tweaked design and updated technology for 2021.
Is it enough to keep it relevant against its ever-present European rivals and the newly arrived threat from Hyundai’s Genesis G70? I took a signature IS300h hybrid for a week to find out.
There is nothing quite like a car company occasionally building a car that could be considered a risk. And there are all kinds of risks in the car business - the market isn't ready for that car, people don't identify your brand with this or that type of vehicle, the list goes on. And it's long. It's very easy for me to sit on the sidelines and say, "Pft, what were they thinking?" Few cars land on your driveway without years of thinking having already gone into their development.
The Kia Stinger is the kind of car that would have caused lots of thinking and plenty of hand-wringing at Kia HQ in Korea. Not because it was a bad idea - it wasn't. Not because it's a bad car - it is, in fact, the opposite. And not because SUVs have already changed the way we look at cars - Kia has done well out of that.
It's just that Kia has never produced a car like the Stinger. A five-door coupe-sedan, rear-wheel drive and with a focus on driver dynamics. Most of us know very well how the Stinger GT burst on to the scene in a blaze of well-deserved glory. It's not all about the GT, though. There's a whole range of Stingers and just below that very accomplished sports sedan is the Stinger GT-Line.
Smooth, cosy, quiet, the IS looks and feels better than ever, but without a doubt this hybrid version is a car best suited to cruising the dense metropolis of Chiba at midnight more than it is carving up a bunch of S-bends in the Australian countryside on the weekend.
While that might still limit its appeal for fans of German sports luxury sedans and place it further from the original IS’s ambitions, it does offer an intriguing efficiency and luxury focused alternative, without the compromises brought by rivals with more sporting intent. In a way then, the IS 300h perhaps inadvertently best embodies what Lexus is as a brand.
The Stinger GT-Line is a great machine. It looks good, feels good to drive and while it's not the cheapest large sedan, it's also not a Camry. With a strong European vibe, it's a nice bridge between boring-dependable and out-of-reach European. Boasting a strong link to Europe in its chassis DNA, it has it all apart, maybe, from the badge.
But Kia has a habit of doing unexpected things and the Stinger was a bold move worth making just for the halo effect of having such a cool car in the range. It has done good things for the company's reputation, as though the rest of the range isn't proof already.