Jeep Avenger vs Kia Ev3

What's the difference?

The Jeep Avenger is a strong move for the brand as a city-focused offering, and particularly as its first EV.

The styling and easy driving experience should be a draw, but its price in an increasingly competitive small SUV (and electric car) market could be a turn-off for some - even if it is only few thousand dollars more expensive than the slightly larger Compass.

Despite a couple of small flaws and a lacklustre safety rating overseas, the Avenger is ultimately one of the best-driving cars the brand has put out in years, and deserves a look if you’re keen on a practical but stylish EV.

The GT-Line is relatively expensive, yes. The Air Standard Range isn’t groundbreaking even at under $50,000, no. But the sweet spot in the EV3 line-up is being able to pay $53,315 for the Air Long Range and come away with a roomy small SUV that can realistically cover almost 600km in the real world.

And it does everything properly, no big red flags or dealbreakers.

Its steering weight at speed on winding roads being the biggest complaint isn’t the end of the world for how otherwise comfortable the EV3 feels on-road.

Put it this way - I recently spent a few days in a Mini Aceman, a five-door electric SUV not too far from the EV3 in size. It is about as fast, and costs a little more, but it doesn’t have a lot more to offer in terms of features and it’s nowhere near as good on range with about 400km to its longer-ranged versions.

The EV3 might still have a bit of ‘sensible’ about it compared to some other electric small SUVS, but when it looks this cute and can get you an extra round trip out of the city compared to ‘Euro’ brands at the same price, it’s hard not to be impressed.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

One of the Avenger's biggest draws for me is its style.

Those who like the Jeep brand for its rugged off-road vibes, but don’t actually want or need to go off-road might enjoy that it still looks very Jeep.

We’re told that the decisions made in this car’s design are all for a purpose, and some of them are very clear.

For a start there’s a deliberate plastic barrier wrapped around the full 360 degrees of Avenger to protect the paintwork and body panels in low-speed collisions that can be just as likely off-road as in a carpark.

There’s also the sunken headlights, which sit far enough back that they’re less likely to be damaged in an impact, being one of the most expensive and breakable parts at the front of a car.

But there’s also a series of little hidden ‘easter eggs’ that the Avenger’s head designer Daniele Calonaci left up to us to find for ourselves.

For a start, the tail-lights feature an ‘X’ shape that’s inspired by the jerry cans used to carry spare fuel and liquids in World War 2.

The ‘X’ theme continues in other places on the Avenger,  though there are some more cutesy design features like a series of seven-slot grille motifs around the car in places like the wheels, tail-light, and even a small one under the front grille.

There’s a 3D ladybug in the roof rail up top, too. But perhaps the most ‘aww’-inspiring is the silhouette of a child looking through a telescope in the lower passenger side of the windshield, up at some stars in the upper driver’s side. The child? That’s Calonaci’s son.

Family resemblance is everything for Kia’s electric models, and the baby of the bunch so far definitely has lineage on show.

That’s a very good thing for the EV3, because as good as its specs are on paper, the way it looks is key to showroom (or on-road) appeal when it comes to convincing potential buyers.

At the same time as being seemingly made of sharp, angular elements, the EV3’s overall silhouette is relatively soft. Unfortunately, that means Kia’s ‘design philosophy’ (usually a relatively meaningless marketing line) is actually bang-on: Opposites United.

Inside and out, the EV3 is a direct descendant of the brand’s halo EV9 large SUV, and even in base Air specification looks like a properly premium small SUV.

Its narrow LED headlights and taillights were the stuff of Lamborghini concept cars just a few years ago, and its unique wheel designs and the use of contrasting coloured trim can impose either a modern, techy vibe or a bark-over-bite sporty image.

More marketing terms come out in the EV3’s face: Kia Star Map lighting and Tiger Face, respectively the way its lights seem to link ‘points’ together like a constellation map and the grille somewhat resembling a tiger’s nose.

There’s practicality in the design even from the outside - the gentle roof slope is only very slight to avoid eating into interior space, though it’s not the only way the car shrinks at the rear. The front track between the wheels is actually wider than at the rear, so the car is not only shorter but also narrower at the rear. It’s the first time Kia has ever implemented this ‘teardrop’ effect into a car, with the intention being to improve its aerodynamic efficiency.

Most of the colour schemes are decidedly subtle, the new Matcha Green hue looks better in person than can be captured on camera for example, but a new Teracotta colour is an earthy red that really stands out - I’m not sure it suits the car, personally.

In terms of colours inside, it's fairly muted and greyscale, but the mid-spec Earth comes with optional orange interior contrast trim that we weren’t sure would be available in the Australian market.

To invoke a cliche, the interior layout has the vibe of something you might imagine a spaceship cockpit looks like if you were a kid, but it doesn’t sacrifice any practicality by doing so. There are real buttons and switches visible, but only a few as the big screens dominate the driver’s side of the front row.

The look is helped by a series of recycled and “sustainable materials” including recycled PET and bio-based polyurethane. Kia’s aim is to “phase out the use of leather and continuously increase the use of bio-based materials”, so even the GT-Line doesn’t have real leather in it.

The outside of the Avenger is plenty of fun, but the inside is a fairly sensible place.

That’s not to say it’s boring, but the use of space for a car of this size is impressive, and there are plenty of places to store things.

There’s a well thought out phone charging pad in a relatively deep storage compartment in the centre of the Avenger, as well as the cupholders in front of the centre armrest and another storage bin underneath, plus a ‘shelf’ along the dash.

The amount of storage is impressive given the Avenger’s interior is a nice, tidy design that still manages to incorporate some useful elements some cars forgo - buttons for the climate controls, for example, are something that are increasingly (and frustratingly) rare.

Anyone who has used a Uconnect system in a Jeep or Fiat in the past might like to know that this one (accessible via a 10.25-inch touchscreen) is a step-up from predecessors.

It’s not perfect, some elements of the menu and feature placement seem a little random at first, but it doesn’t lag, is easy to connect to wirelessly, and has a fairly helpful voice control system.

Functionality is most of the way there generally, but a few missing things like dual-zone climate control or electric adjustment for the passenger seat feel like let-downs, plus the heating on the front seats seemed to be quite weak for a long time before eventually warming.

Behind those seats, the second row is lacking just about any amenities besides a USB port, but it’s not too cramped for a light SUV. Adults might find it suitable for relatively short trips, but kids should be fine for a while.

The sunroof (when featured) doesn’t extend very far back, so the second row also feels a little dark.

Behind that, an impressive 355 litres of boot space expands to 1250 litres when the seats are folded down, plus a plastic lining on the boot lip means you don’t scratch the car when loading or unloading.

Along with its general design, the EV3 also has the same focus on space efficiency as the much larger EV5 medium SUV and EV9 large SUV.

Kia compared the EV3 to the BYD Atto 3 and Volvo EX30 upon its global launch in Korea, and it’s stuck with the same comparison as it launches here.

In many exterior dimensions, the EV3 is smaller than the Atto 3, a medium SUV by sales category, while it’s larger than the EX30 in almost every way. However, interior dimensions are reported by Kia as being bigger than both cars in most aspects aside from the first row legroom, but even there only by about 10mm.

The EV3 is 4300mm long, 1850mm wide and 1560mm tall, and has a 2680mm wheelbase, but inside does feel like it’s a category upwards in terms of space.

Along with the roomy interior dimensions, there are plenty of handy spots to put things - a big central storage area and a higher one under the armrest, the device charger, door bottle holders - these and all the controls are generally within reach. 

The GT-Line loses a little bit of this storage space by turning the spot under the central armrest into a sliding table, which could be useful sometimes, but doesn’t seem to me as helpful as another place to put a drink, a wallet, keys, an avocado or whatever other trinkets you and your passengers may have.

The huge multimedia and driver display setup consists of two 12.3-inch screens and a 5.0-inch climate control screen in the middle. The centre climate screen is a little hidden by the steering wheel, but there are also physical climate controls also in the centre under the screen, so there’s nothing vital you can’t do in the EV3 easily.

There are also shortcuts to the main functions of the menu like navigation and media, Kia says tactile controls like that are important for keeping the car usable for a broad range of people.

In the second row, the EV3 feels pretty well suited to four adults for a reasonable trip - I’m 178cm and can sit behind my own seating position comfortably, though if I was too much taller my knees might rest on the hard plastic seat-back.

There is an armrest, places in the doors to put water bottles, and two USB-C plugs actually fitted into the seats. There’s also a little slot to put a phone that might be charging, though it could easily (and perhaps more usefully) fit other things instead.

Behind the second row is a generous 460L boot which puts other electric small SUVs to shame - the EX30’s is 318L and even the Atto 3’s is 440L. The EV3’s boot space extends to 1250L with the seats folded down.

The EV3’s boot floor can also drop down to accommodate taller items, plus there’s a 25-litre ‘frunk’ or under-bonnet storage space.

There’s no spare space-saver tyre, however, as is becoming disappointingly common.

In the Kia EV3 line-up, pricing ranges from $47,600 before on-road costs for the entry-level EV3 Air Standard Range, up to $63,950 for the GT-Line Long Range.

Impressively, Kia says the Air Standard Range is available for less than $50,000 drive-away, even in WA where it just sneaks in at $49,990. In other states and territories it comes with a $48,990 price.

There are three trim levels but four variants, with the Air Long Range, Earth Long Range and GT-Line Long Range all joining the Air Standard Range.

Stepping up to an Air Long Range is a $53,315 (before on-roads) ask, though both come with the same extensive list of features. 

On the outside, 17-inch alloy wheels, dusk-sensing LED headlights, daytime running lights (DRLs) and partial LED tail-lights as well as roof rails and heated folding mirrors show the entry-level Air to be well equipped for a small SUV.

Inside, there’s a two-tone cloth interior with LED interior lighting, a two-spoke synthetic leather steering wheel and, of course, the large arrangement for a multimedia touchscreen and driver display. Dual-zone climate control is also standard, with automatic window defogging.

Those two screens are 12.3-inch units, while there’s also a central 5-inch touchscreen for climate controls between them. There’s has in-built navigation, wireless Apple CarPlay and Android Auto, voice recognition and a six-speaker sound system.

The base model also has a wireless phone charger and USB-C ports in both the front and rear rows, a 12-volt outlet in the front and a household-style power outlet in the second row for powering appliances or equipment. In addition, there’s also an external adapter with the same household-style plug that connects to the charging port as standard.

The mid-spec Earth goes for $58,600 before on-roads coming in Long Range only (as with the GT-Line).

On top of everything already included in the Air, the Earth gains a set of larger 19-inch alloy wheels, synthetic leather seats with heating and ventilation, the driver’s side being 10-way electrically adjustable, a heated steering wheel, an electro-chromatic (or glare-dimming) mirror, and a power tailgate.

As previously mentioned, the GT-Line costs $63,950 before on-roads, and adds a stack of features on top of the Earth, including a series of exterior design changes like 19-inch GT-Line alloys wheels, satin silver front and rear bumpers, body-coloured side garnishes, a sunroof and tinted rear glass.

The GT-Line’s LED headlights are also cubed projection headlights, and the tail-lights are fully LED.

Inside, there’s a three-spoke GT-Line steering wheel, alloy pedals, specific two-tone GT-line seats with the passenger side seat also becoming 10-way electrically adjustable, ambient LED mood lighting, a head-up display and the central upper storage compartment under the armrest becomes a slide-out tabletop.

As well as things like rear-view camera (a surround-view set-up is bizarrely unavailable range-wide) and front and rear parking sensors, the safety equipment across all three variants is the same, too, but we’ll get into more details later in the review.

The Avenger has one drivetrain for now, a front-wheel drive electric motor, though it sounds like we shouldn’t rule out the possibility of other petrol hybrid drivetrains in the future.

The EV Avenger we’ve got is built on a 400-volt electric architecture, with a single motor delivering 115kW of power and 260Nm of torque.

It’s got a a mode that increases the regenerative braking, though isn’t quite a one-pedal driving experience.

Jeep says it’ll hit 100km/h in 9.0-seconds, but apparently tops out at 150km/h.

All three versions of the EV3 have the same drivetrain, the only difference being the smaller battery in the Air Standard Range.

The EV3 is front-wheel drive only, with a single motor at the front wheels putting out 150kW and 283Nm.

Differing weights between variants result in different 0-100km/h times, the quickest being the entry-grade Air Standard Range at 7.5 seconds, likely thanks to a smaller and lighter battery.

The Air Long Range takes 7.7 seconds, while the Earth and GT-Line both take 7.9 seconds.

The Avenger has a reasonably sized 54kWh lithium-ion battery for a light SUV, which it says allows for a driving range of up to 396km, or 390km in the top-of-the-range Summit, due to the specification.

Under WLTP testing, Jeep says the Avenger is rated at 15.4kWh/100km (15.8kWh/100km for the Summit) for efficiency, and it comes with a Type 2 CCS combo charging socket for either DC fast charging up to 100kW, or AC charging up to 7kW in base Longitude and 11kW in higher variants.

On DC charging at its max 100kW rate, the Avenger should take about 24 minutes to charge from 20 to 80 per cent, while slower AC charging at 11kW takes five hours and 34 minutes.

On the launch drive route, we were seeing between 14.8 and 16.4kWh/100km on the trip computer, so Jeep’s claims seem accurate.

There are two battery sizes for the EV3, the 58.3kWh unit for the Air Standard Range and the 81.4kWh battery each of the Long Range variants is equipped with.

Of course, the Air Standard Range has the shortest electric driving range - 436km under WLTP testing. Its power consumption is a claimed 14.9kWh/100km.

The Air Long Range is the variant with the furthest electric driving range of the bunch, at 604km, as well as the same power consumption as the Standard Range at 14.9kWh/100km.

The Earth and GT-Line both wear the same set of figures, albeit lower distances and higher consumption than their more affordable counterparts. With 563km of electric range and 16.2kWh/100km consumption figures, they’re still able to cover very usable distances for real-world use.

Charging is the same across the line-up, with the supplied Type 2 AC charger working at a maximum 6.9kW on single phase or 10.5kW on three-phase power, and taking five hours and 20 minutes for Standard Range variants, or seven hours and 15 minutes for a Long Range from 10 per cent to 100 per cent.

On DC fast charging, with a CCS Type 2 charger, the EV3 charges as quickly as 29 minutes from 10 to 80 per cent in Standard Range, or 31 minutes in Long Range, when using a 350kW fast charger.

While we didn’t get a chance to properly run down the battery and test the EV3’s range, the drive route was relatively demanding with power consumption yet the EV3’s range didn’t plummet like you might expect on fast, steep and winding roads.

The mix of a fun exterior and practical interior for the Jeep seem to blend into the Avenger’s driving experience. It doesn’t feel too much like an EV, but it is still playful and capable on the road.

Jeep wanted the Avenger to come across like a normal car that just happens to be electric, and the relatively calm take-off (rather than the usual immediate torque push electric cars are capable of) seems to prove that.

Though 115kW doesn’t sound like much on paper, it feels brisk enough for what the little Jeep is built for, and its delivery means even on a wet day like what we copped during the launch drive, wheelspin and torque steer were minimal.

Once up to speed, the Avenger feels pretty light for an EV, and it’s playful enough in corners without feeling like it’s becoming unstuck or hard to handle.

The suspension and steering are clearly aiming for comfortable driving more than sporty performance, and so while both feel well-sorted, neither are particularly communicative. But the steering is accurate and feels nice and light, making the Avenger easy to point into a corner and you can trust it to hold on.

Perhaps the biggest downside is the brake pedal, which is soft and doesn’t grab as quickly or progressively as you’d expect. It takes a few presses to work out how much pressure you need to stop the car.

But a drive mode that adds a bit of regenerative braking helps out there, even if it’s not proper single-pedal driving.

At higher speeds, the Avenger settles well over big bumps and undulations, feels comfy on most surfaces, and despite a bit of road noise and a small rattle in the dash on one of our test cars, it feels pretty easy and confidence-inspiring.

Jeep says the Avenger is built to handle some light off-road driving but I imagine its front-wheel-drive setup would be limiting in some circumstances, especially in the rainy, muddy weather we faced. Despite that, some unsealed mud and gravel driving proved the Avenger capable of gentle inclines at low speeds without risk of sliding.

For reference, ground clearance is 200mm, while the approach and departure angles are 20 and 32 degrees, respectively.

The EV3’s arrival on Australian roads is not only important because it means we can test it in right-hand drive, but also because it’s had a localised ride and handling tune. Time for the proper judgement.

Kia Australia's local program lead for this is, as it has been for years, Graeme Gambold, and according to the brand he aimed for neutral balance with confidence-inspiring and responsive handling, and a linear, natural steering feel. And it’s pretty close to nailing all of that.

In town and on backroads, its ability to soak up bumps and handle rough surfaces is impressive. Not a lot of noise comes into the cabin in either case, too, a feat given the road surfaces. In fact, even with the radio off, the EV3 feels pretty well insulated from the outside, including wind noise.

It's cornering and handling is nice and predictable. It feels designed to be safe if you misjudge a corner, only gently understeering when you've come in a bit spicy.

The body doesn't roll or pitch dramatically, so the car feels planted and, as intended, flat through the bends.

But there’s one aspect to the tune in which the EV3 feels like it could do with a little more attention - its steering.

At low speeds, the steering is light enough, but at higher speed it feels a little heavy. I’m not sure if Gambold’s been going to the gym or if it’s that I haven’t really, but it feels like there’s some unnecessary resistance, regardless of drive mode or camber on the road, requiring a bit more input on the wheel than you'd like.

It does let the car down in terms of driving out on country roads, but fortunately it's not a dealbreaker on highways or in its intended city or suburban environments.

Otherwise, the EV3 is extremely pleasant, with its outputs and delivery feel about right for a small electric SUV, never feeling too slow or unruly. It doesn’t spin its wheels with too much torque, even on wet roads and when hustling out of a corner.

The paddles which allow you to adjust the intensity of the regenerative braking also mean you barely need to use the left pedal, which is a plus for increasing the available driving range.

Speaking of the left pedal, a sudden stop thanks to a surprise slow car around a blind corner went smoothly thanks to a decent set of brakes.

In all, the car is ergonomically sound from the drivers seat, with the positioning for the seat and steering wheel feeling comfortable and easy to adjust, though slightly better vision out the rear sides would be good.

As this review is published, there’s no ANCAP or equivalent score for the EV3 yet, though Kia seems confident it should score well. Of course, we can’t just take the brand at its word before the result arrives in Q2, but the EV3 does have a pretty comprehensive list of safety features, and all are standard across the range.

The small SUV comes with seven airbags including a front-centre airbag, adaptive cruise control, autonomous emergency braking, lane-keep and lane-follow assist, highway driving assist, speed limit assist, rear occupant alert, downhill brake control, hill-start assist, multi-collision braking, blind-spot and rear-cross traffic alert, driver attention warning and a tyre pressure monitor. There’s also the aforementioned front and rear parking sensors, and the rear-view parking camera – but no surround-view option.

In terms of on-road behaviour, the speed and driver alert warnings are overzealous and need to be turned off each time you start the car. They’re requirements for the EU, and that means we get them here, too.

As usual in a Kia these days, you can set the ‘star’ shortcut button on the steering wheel to head straight to the menu to turn it all off, but when it comes to the usual active stuff like lane-keep and cruise control, it’s all well-sorted and behaves predictably, feeling trustworthy. 

Jeep offers a five-year/100,000km warranty, which is starting to be overtaken by other brands increasingly offering seven-year/unlimited kilometre warranties or longer.

The high-voltage battery system of the Avenger is, however, covered for eight years or 160,000km, whichever comes first.

Jeep also offers capped-price servicing for the five-year warranty, with scheduled visits costing just $250 and spaced out at 12,500km or 12-month intervals.

There’s also the brand’s lifetime roadside assist, but only when you service your car with Jeep.

Kia’s seven-year, unlimited-kilometre warranty applies to the EV3, and though that was once industry-leading, it’s now being matched or overtaken by many rivals.

Roadside assistance is covered for one year but can be extended to up to eight years if serviced with an authorised Kia dealer.

Kia also backs the high-voltage equipment in the car with a more specific seven-year or 150,000km warranty, whichever comes first.

Australian servicing costs are pretty minimal in the EV3, with Kia offering well-priced pre-paid plans of three ($674), five ($1285) or seven years ($1897). Certainly some points for Kia on that one.

Service intervals are on the shorter side for an EV, at every 12 months or 15,000km, whichever comes first.