What's the difference?
This Jeep isn’t a 4WD, it’s electric, front-wheel drive and built on the same platform as cars from France.
It’s not sounding very ‘Jeep’ so far, but the Avenger isn’t trying to be a traditional Jeep in that sense.
What it is trying to do is draw in a new kind of Jeep owner, and lead the brand into the electric era without being all ‘EV-ish’ - just a car that happens to be electric.
So can Jeep do it? We’re jumping in the light SUV as it hits our shores to find out.
GWM’s Tank 300 struck a chord with Australian buyers when it launched in 2023. The rugged, boxy design, serious off-roading ability and unbeatable value for money - especially compared with similar models like the Jeep Wrangler - won it a number of new fans.
But something was missing. With an uninspiring petrol engine and a patchy hybrid powertrain the only options, the Tank 300 was sorely missing a diesel.
GWM itself says about 75 per cent of models in the off-road-focused large and upper-large SUV segments are made up of diesel-powered SUVs, so it was missing out on a chunk of sales.
Thanks to some serious nudging from GWM Australia and New Zealand, the Chinese parent company saw the potential and have added a diesel engine to the mix. This is the same diesel unit found in the GWM Cannon and Cannon Alpha utes.
Is the diesel now the pick of the Tank 300 range? Or should you look at another oil-burning 4x4?
The Jeep Avenger is a strong move for the brand as a city-focused offering, and particularly as its first EV.
The styling and easy driving experience should be a draw, but its price in an increasingly competitive small SUV (and electric car) market could be a turn-off for some - even if it is only few thousand dollars more expensive than the slightly larger Compass.
Despite a couple of small flaws and a lacklustre safety rating overseas, the Avenger is ultimately one of the best-driving cars the brand has put out in years, and deserves a look if you’re keen on a practical but stylish EV.
The diesel is now the pick of the Tank 300 range. It’s the best fit for this vehicle and offers greater driver engagement than the petrol or hybrid.
It also has genuine off-road chops while still managing to suit family life.
While it could benefit from further refinements to on-road behaviour, cabin noise and the ADAS systems, none of these are deal breakers.
The fact that it is priced so keenly against some excellent competitors and is stacked with standard gear adds to the Tank 300’s appeal.
Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.
One of the Avenger's biggest draws for me is its style.
Those who like the Jeep brand for its rugged off-road vibes, but don’t actually want or need to go off-road might enjoy that it still looks very Jeep.
We’re told that the decisions made in this car’s design are all for a purpose, and some of them are very clear.
For a start there’s a deliberate plastic barrier wrapped around the full 360 degrees of Avenger to protect the paintwork and body panels in low-speed collisions that can be just as likely off-road as in a carpark.
There’s also the sunken headlights, which sit far enough back that they’re less likely to be damaged in an impact, being one of the most expensive and breakable parts at the front of a car.
But there’s also a series of little hidden ‘easter eggs’ that the Avenger’s head designer Daniele Calonaci left up to us to find for ourselves.
For a start, the tail-lights feature an ‘X’ shape that’s inspired by the jerry cans used to carry spare fuel and liquids in World War 2.
The ‘X’ theme continues in other places on the Avenger, though there are some more cutesy design features like a series of seven-slot grille motifs around the car in places like the wheels, tail-light, and even a small one under the front grille.
There’s a 3D ladybug in the roof rail up top, too. But perhaps the most ‘aww’-inspiring is the silhouette of a child looking through a telescope in the lower passenger side of the windshield, up at some stars in the upper driver’s side. The child? That’s Calonaci’s son.
The only visible difference between the diesel and the petrol or hybrid 300s is a 2.4T badge. So you get the same boxy exterior as before.
It’s somewhat derivative and gives more than a nod to Jeep, but the design has intent - it looks capable off-road and for most people that’s enough. Luckily it is capable off-road. More on that later.
Inside the upright, shelf-like dash is appealing. I like that everything is nicely integrated, like the dual 12.3-inch screens which flow nicely into one another.
The big T-shaped three-spoke steering wheel looks cool and the aeronautical air vents are clearly inspired by Mercedes-Benz.
The chunky metal-look plastic glove box cover adds extra visual flair and the stitching throughout elevates the cabin further.
However, the futuristic looking gear shifter is chunky, takes up too much space and is unnecessary.
The outside of the Avenger is plenty of fun, but the inside is a fairly sensible place.
That’s not to say it’s boring, but the use of space for a car of this size is impressive, and there are plenty of places to store things.
There’s a well thought out phone charging pad in a relatively deep storage compartment in the centre of the Avenger, as well as the cupholders in front of the centre armrest and another storage bin underneath, plus a ‘shelf’ along the dash.
The amount of storage is impressive given the Avenger’s interior is a nice, tidy design that still manages to incorporate some useful elements some cars forgo - buttons for the climate controls, for example, are something that are increasingly (and frustratingly) rare.
Anyone who has used a Uconnect system in a Jeep or Fiat in the past might like to know that this one (accessible via a 10.25-inch touchscreen) is a step-up from predecessors.
It’s not perfect, some elements of the menu and feature placement seem a little random at first, but it doesn’t lag, is easy to connect to wirelessly, and has a fairly helpful voice control system.
Functionality is most of the way there generally, but a few missing things like dual-zone climate control or electric adjustment for the passenger seat feel like let-downs, plus the heating on the front seats seemed to be quite weak for a long time before eventually warming.
Behind those seats, the second row is lacking just about any amenities besides a USB port, but it’s not too cramped for a light SUV. Adults might find it suitable for relatively short trips, but kids should be fine for a while.
The sunroof (when featured) doesn’t extend very far back, so the second row also feels a little dark.
Behind that, an impressive 355 litres of boot space expands to 1250 litres when the seats are folded down, plus a plastic lining on the boot lip means you don’t scratch the car when loading or unloading.
Up front the Tank 300 offers a commanding view of the road and it’s easy to find your perfect driving position thanks to the power-adjustable seats.
Those seats have good side bolstering but could do with a little extra cushioning for the thighs. The Nappa leather-appointed seats in the Ultra look and feel lovely.
Storage is average for the segment with room for larger bottles and additional flat items in the door pockets, and a well-sized central bin that also houses two cupholders, although they sit low in the cavity and two coffees sit awkwardly together.
The Tank has one USB-C port for charging only but another USB-A port up front for connectivity. You shouldn’t need that given Apple CarPlay and Android Auto is wireless.
Keen off-roaders will have fun with the extensive Tank Expert Mode in the multimedia screen, which allows you to individualise your 4WD experience.
Beyond that the screen is neatly laid out, responsive and easy to use. GWM has come a long way when it comes to in-car tech. The icons on the digital instrument cluster, however, are still too small.
There’s ample leg room in the rear, with space between my knees (I am 184cm tall) and the rear of the front seat, and enough toe room. It doesn’t feel enormously spacious across the rear row but three kids should be comfy. Headroom is enhanced by a scalloped section of the roof specifically for rear-seat passengers, but it doesn’t leave a huge amount of space for taller people.
The rear seat bench is flat but the backrests have some support and overall the seats back there are comfortable.
You’ll find lower rear-seat air vents, map pockets, a fold-down central arm rest with two cupholders, room for small bottles in the doors and two USB-A ports.
The boot can take 400 litres with all seats up and 1635L with the rear seats folded. That figure is measured from the floor to the top of the rear seats.
Jeep says the Wrangler has 898L capacity with all seats in place but that is measured from the floor to the roofline.
There is no under-floor storage in the 300’s boot and the full-size spare wheel is housed in traditional 4x4 fashion on the tailgate.
Before the Avenger had even landed, Jeep announced a $3000 reduction to the original pricing. While it might seem like this move stems from an increasingly competitive small-SUV market, Jeep says production costs dropped after the pricing was initially set, and the decision was made to pass it along to customers.
In any case, the Avenger now starts from $49,990 before on-road costs for the entry-level Longitude, with a mid-spec Limited costing $54,990 and the appropriately named Summit set at $60,990.
This puts the Avenger among the most expensive offerings in the 'Light SUV' category along with the electric Mini Aceman (from $55,990) and hybrid Lexus LBX (from $47,550), but around the same price as the slightly larger Hyundai Kona Electric (from $54,000) and Renault Megane E-Tech (from $54,990).
It also looks like brilliant value compared to the much smaller and lower-ranged Fiat 500e (from $52,500). Style comes at a cost.
For the Avenger, there’s a bunch of kit that’s standard across the range, plus only one cost-option - premium paint at $990.
Each Avenger gets dual 10.25-inch screens inside, one for the driver instrument display and the other a touchscreen for the multimedia controls, centred on the dash so it can be reached by both front occupants.
Satellite navigation, keyless start, adaptive cruise control and Jeep’s Selec-terrain drive mode system are all also standard features.
The Limited adds partial synthetic leather trim to the seats, keyless entry, more safety features like blind-spot assist and parking sensors, plus a height-adjustable boot floor and more powerful AC charger, with an 11kW version replacing the 7kW of the Longitude. The Limited also has optional two-tone roof paint in black for $495.
Climbing to the Summit means you get the two-tone roof as standard, plus LED projector headlights and LED tail-lights, 18-inch alloys, leather accented heated seats with power adjustment and lumbar massage for the driver, plus it also gets a sunroof over the front occupants.
One of the key selling points across GWM’s entire range is value for money, and the Tank 300 has always had that in spades.
As with the petrol and hybrid 300, the diesel is offered in two well-specified model grades - Lux and Ultra.
At $47,990 drive-away, the Lux diesel is $2000 more than the Lux petrol, but $3000 cheaper than the Lux hybrid.
The Ultra diesel, at $51,990, is $1000 pricier than the petrol equivalent and $5000 more affordable than the hybrid Ultra.
The GWM Tank 300 diesel Lux is also more affordable than equivalent grades of a number of ladder-frame 4x4 SUV rivals like the Isuzu MU-X, Toyota Fortuner, SsangYong Rexton and the Ford Everest.
It’s also significantly more affordable than the Jeep Wrangler, with the Tank 300 Lux costing about $30,000 less than a Wrangler Unlimited Sport S.
Note however that many of those models - except the Wrangler - have the option of seven seats, whereas the Tank is strictly a five-seat proposition. If you want a third row, check out GWM’s Tank 500.
There are cheaper off-road large SUVs out there – the LDV D90 and Mahindra Scorpio. But the Tank 300 is a more refined and higher-quality offering than those models.
Standard gear in the Lux includes 17-inch alloy wheels, synthetic leather seats and steering wheel, power-adjustable front seats, dual-zone climate control, seven-colour ambient lighting, keyless entry and start, a sunroof, power-folding mirrors, paddle-shifters, a nine-speaker audio system with digital radio, built-in sat-nav, and a pair of 12.3 inch digital displays with wireless Apple CarPlay and Android Auto.
It also gets roof rails, side steps, privacy glass, all-terrain mode selection and a rear diff lock.
The Ultra upgrades to 18-inch wheels, Nappa leather-accented seats, heated and ventilated front seats, a heated steering wheel, more adjustment for the front seats and a memory setting, a massage function for the driver’s seat, a wireless phone charger, 64 colours in the ambient lighting suite, and a nine-speaker premium audio system.
There is nothing obvious missing from the standard features list, but I don’t know why a wireless device charger is limited to the top grade.
The Avenger has one drivetrain for now, a front-wheel drive electric motor, though it sounds like we shouldn’t rule out the possibility of other petrol hybrid drivetrains in the future.
The EV Avenger we’ve got is built on a 400-volt electric architecture, with a single motor delivering 115kW of power and 260Nm of torque.
It’s got a a mode that increases the regenerative braking, though isn’t quite a one-pedal driving experience.
Jeep says it’ll hit 100km/h in 9.0-seconds, but apparently tops out at 150km/h.
The big news with the Tank 300 is, of course, the new engine.
It is a 2.4-litre four-cylinder turbocharged diesel engine borrowed from the GWM Cannon and Cannon Alpha utes.
It pumps out 135kW of power and 480Nm of torque. That’s more torque than an MU-X but not as much as an Everest.
It is paired with a nine-speed automatic transmission and has part-time four-wheel drive.
If you need to tow, the diesel has a 3000kg towing capacity, which is 500kg more than the hybrid and petrol. It can’t beat the 3.5-tonne towing capacity of the MU-X and the Everest.
Payload has also increased compared with the petrol and hybrid, up from 400kg to 600kg.
GWM says it conducted extensive testing internationally but also in Australia to improve towing performance. There are approximately 20 different parts compared with the other powertrain variants to get the best out of towing in the diesel.
A rear diff lock is standard on both grades while the Ultra gains a front diff lock.
The Avenger has a reasonably sized 54kWh lithium-ion battery for a light SUV, which it says allows for a driving range of up to 396km, or 390km in the top-of-the-range Summit, due to the specification.
Under WLTP testing, Jeep says the Avenger is rated at 15.4kWh/100km (15.8kWh/100km for the Summit) for efficiency, and it comes with a Type 2 CCS combo charging socket for either DC fast charging up to 100kW, or AC charging up to 7kW in base Longitude and 11kW in higher variants.
On DC charging at its max 100kW rate, the Avenger should take about 24 minutes to charge from 20 to 80 per cent, while slower AC charging at 11kW takes five hours and 34 minutes.
On the launch drive route, we were seeing between 14.8 and 16.4kWh/100km on the trip computer, so Jeep’s claims seem accurate.
The diesel Tank 300 consumes 7.8 litres of fuel per 100 kilometres on the official combined cycle, which is better than the 9.5L figure for the petrol and the 8.4L quoted for the hybrid.
That figure also sits somewhere between a 2.0-litre bi-turbo Everest (7.1L/100km) and a 3.0L MU-X (8.3L/100km).
It has a 75-litre fuel tank and GWM claims an NEDC range of about 950 kilometres. GWM says the Euro 5 engine does not require Adblue.
Given the restrictions of a media launch, we did not obtain real-world fuel use figures.
The mix of a fun exterior and practical interior for the Jeep seem to blend into the Avenger’s driving experience. It doesn’t feel too much like an EV, but it is still playful and capable on the road.
Jeep wanted the Avenger to come across like a normal car that just happens to be electric, and the relatively calm take-off (rather than the usual immediate torque push electric cars are capable of) seems to prove that.
Though 115kW doesn’t sound like much on paper, it feels brisk enough for what the little Jeep is built for, and its delivery means even on a wet day like what we copped during the launch drive, wheelspin and torque steer were minimal.
Once up to speed, the Avenger feels pretty light for an EV, and it’s playful enough in corners without feeling like it’s becoming unstuck or hard to handle.
The suspension and steering are clearly aiming for comfortable driving more than sporty performance, and so while both feel well-sorted, neither are particularly communicative. But the steering is accurate and feels nice and light, making the Avenger easy to point into a corner and you can trust it to hold on.
Perhaps the biggest downside is the brake pedal, which is soft and doesn’t grab as quickly or progressively as you’d expect. It takes a few presses to work out how much pressure you need to stop the car.
But a drive mode that adds a bit of regenerative braking helps out there, even if it’s not proper single-pedal driving.
At higher speeds, the Avenger settles well over big bumps and undulations, feels comfy on most surfaces, and despite a bit of road noise and a small rattle in the dash on one of our test cars, it feels pretty easy and confidence-inspiring.
Jeep says the Avenger is built to handle some light off-road driving but I imagine its front-wheel-drive setup would be limiting in some circumstances, especially in the rainy, muddy weather we faced. Despite that, some unsealed mud and gravel driving proved the Avenger capable of gentle inclines at low speeds without risk of sliding.
For reference, ground clearance is 200mm, while the approach and departure angles are 20 and 32 degrees, respectively.
I last drove a Tank 300 in late 2023 and it was the hybrid variant. While the hybrid has some positives, its driving characteristics were not high on that list.
It had an erratic throttle response, hesitation on take-off and it felt underdone.
In contrast, this new diesel variant just feels like the right fit for this SUV.
There is slight lag accelerating from a standing start, but the powertrain is torquey and there’s plenty on tap when overtaking or just increasing speed when already on the go. GWM has not provided a 0-100km/h time.
It is clear you’re in a diesel as soon as you turn on the ignition - it has that typical diesel rattle, but it is not as unsophisticated as some oil-burners I have driven.
The cabin could do with some extra insulation with wind and tyre noise detected, but it’s hardly a deal breaker.
Given the vehicle’s size, heft (nearly 2.3-tonne kerb weight) and the fact it’s shaped like a brick, the 300 holds its nerve on winding stretches of road with only a little body roll. In saying that, best not to treat it like a Mini Cooper on your favourite twisty road.
Ride quality is a bit mixed. We only drove the Ultra on 18-inch wheels and while it manages to soak up bumps, the ride is jittery, and that’s even more evident on uneven road surfaces.
Steering is heavily weighted and a little vague, but fine for a big off-roader, and the brakes need to be pushed hard.
One quirk is the indicator - it appears to be a one-touch setup for indicating to change lanes, but then the indicator stays on. I tried several times to test this, even flicking it to the opposite side to turn it off and it was very stubborn.
The good news is it appears GWM has toned down the awful indicator sound of its earlier models and is now much more subtle.
So on-road the Tank 300 is more than competent, and a much nicer vehicle to drive in an urban setting than a Jeep Wrangler, for example.
We also drove it briefly on an off-road trail, and in low range the Tank 300 proved that it can do what it says on the box.
I’m no off-roading expert and there are much more challenging trails out there, but I had confidence that the Tank 300 would not let me down traversing the many chunky rocks, massive holes and fallen tree limbs.
The Jeep Avenger hasn’t been tested by ANCAP, but comes with a disappointing three-star score from Euro NCAP.
Jeep Australia says it’s currently working with ANCAP regarding a potential local score, but wouldn’t detail what that could mean. A small SUV’s score dropping below four stars might concern some young family-type buyers, though most of its poor scoring comes in the categories of Vulnerable Road Users (pedestrians and cyclists) and Safety Assist (active tech).
In terms of what the Avenger offers as standard, there’s auto emergency braking (AEB), lane-keep assist, traffic sign recognition, driver monitoring, a reversing camera and six airbags (no front-centre bag, though).
It’s notably missing rear-cross traffic alert, and the base Longitude makes do with regular adaptive cruise control and parking sensors at the rear only, while higher variants get blind-spot assist, surround parking sensors, and intelligent cruise control.
ANCAP awarded the Tank 300 a five-star crash safety rating from testing done in 2022, scoring highly across all four of the major test categories.
GWM says it is waiting to hear from ANCAP but expects the diesel to be covered by the same rating.
As well as seven airbags including a front centre bag, the Tank 300 has a long list of safety gear covering both the Lux and Ultra.
There’s a suite of collision mitigation systems that includes auto emergency braking (AEB), lane departure warning, lane-keep assist, emergency lane keep, lane centring, front and rear collision warning, front and rear cross-traffic alert and lane change assist.
It also has driver fatigue monitoring, a rear seat child monitor, door opening warning, adaptive cruise, traffic sign recognition and hill-descent control.
I noted this in my recent GWM Haval H6 GT PHEV review, but GWM has made consistent tweaks to improve its advanced driver-assist systems (ADAS) and as a result they are less intrusive than they were when the Tank 300 launched in 2023.
There is still the occasional tugging of the wheel but it’s much less of a tug-of-war than it once was.
For the first 45 minutes of our test drive there was an annoying beep every 10 seconds that my co-driver and I could not identify. There was no icon on the driver display to indicate that it was a lane departure warning or speed limit alert, but eventually it just stopped. We still have no idea what it was but it was, thankfully, not present in the vehicle we drove in the second half of the launch drive.
Jeep offers a five-year/100,000km warranty, which is starting to be overtaken by other brands increasingly offering seven-year/unlimited kilometre warranties or longer.
The high-voltage battery system of the Avenger is, however, covered for eight years or 160,000km, whichever comes first.
Jeep also offers capped-price servicing for the five-year warranty, with scheduled visits costing just $250 and spaced out at 12,500km or 12-month intervals.
There’s also the brand’s lifetime roadside assist, but only when you service your car with Jeep.
GWM covers the Tank 300 with its seven-year/unlimited-kilometre new-vehicle warranty, which is an impressive offer.
You are covered for seven years of roadside assist and the Tank is offered with a seven-year capped-price servicing program.
GWM is yet to confirm the Tank 300 diesel’s servicing offer (including pricing), but expect a service schedule similar to the Cannon ute with the same powertrain.
That means the first service might be required at 5000km or six months and beyond that it will need a service every 12 months or 10,000km, whichever occurs first.