What's the difference?
Yet another Chinese-branded EV has arrived on our shores and if the name Jaecoo doesn’t ring a bell, that’s understandable. It’s a relatively new offshoot of Chery, making its presence felt with a growing line-up aimed squarely at everyday buyers. Think mainstream, built around accessible pricing and a decent spread of features.
Offered in a single grade, the Jaecoo J5 EV is a small SUV entering an already crowded segment. It goes up against familiar names like the BYD Atto 2, Chery E5 and MG S5 EV, all offering broadly similar promises on paper. The real question, then, is whether the J5 EV manages to carve out an identity of its own, and whether its appeal stretches beyond the price tag.
There has never been a better time to be shopping for an electric SUV in Australia, with the avalanche of Chinese brands constantly smashing through the price floor as they bid for the title of Australia’s cheapest.
MG led the charge with its S5, which is $40,490, drive-away. Then Leapmotor upped (or downed?) the ante with its B10 with a $38,990, drive-away, price tag. And now BYD has knocked them both out with its Atto 2, officially Australia’s cheapest electric SUV (at least for now), with a MSRP of $31,990, which, in NSW, translates to a drive-away cost of less than $35K.
Cheap is one thing. But cheerful? Let’s find out, shall we?
The Jaecoo J5 EV makes a strong first impression and a quieter long-term one. The J5 looks the part, feels comfortable and covers all the basics well, making it an easy choice for buyers who want an affordable, practical EV without too many compromises.
Itβs a solid effort overall, though even at this lower price point a few more rear-seat features would be welcome - especially given this is the only grade currently available. However, it hits the right notes when it comes to ownership and value which will be its strongest pull.
The BYD Atto 2 isn't just the cheapest electric SUV in Australia, it's also one that doesn't feel all that cheap, which is a hell of a magic trick. If it's easy, comfortable city motoring you're after, the Atto 2 delivers in spades. But if your blood type is high octane, there are better driving EVs out there.
Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.
Note: The author, Andrew Chesterton, is a co-owner of Smart As Media, a content agency and media distribution service with a number automotive brands among its clients. When producing content for CarsGuide, he does so in accordance with the CarsGuide Editorial Guidelines and Code of Ethics, and the views and opinions expressed in this article are solely those of the author.