Ford Transit Custom vs Cupra Terramar

What's the difference?

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Ford Transit Custom
Ford Transit Custom

2026 price

Cupra Terramar
Cupra Terramar

2026 price

Summary

2026 Ford Transit Custom
2026 Cupra Terramar
Safety Rating

Engine Type
Inline 4, 2.5L

Fuel Type
-

-
Fuel Efficiency
1.7L/100km (combined)

-
Seating
3

0
Dislikes
  • Lack of front grip in PHEV version
  • Electric-only range is minimal
  • Reduced towing capacity

  • Invasive safety aids
  • No leather on first two grades
  • S variant could use more engine
2026 Ford Transit Custom Summary

Just as the world appears to be having an each way bet when it comes to global electrification, so, too, has Ford Australia hedged its bets in the world of last-mile delivery vehicles. While some carmakers run away from EVs altogether, and others choose between fully electric and hybrid drivelines, the latest Transit Custom vans to join the conventional diesel-powered vans in Ford’s local showrooms feature a choice of either hybrid or pure EV operation.

The first is the E-Transit Custom, a battery-electric play on the popular Transit Custom theme. The second is a plug-in hybrid van dubbed, logically enough, Transit Custom PHEV. And the choices don’t stop there. Both of the electrified vans are available in entry-level Trend form or the ritzier Sport trim specification. There’s even a choice of wheelbases: Long-wheelbase for the Trend and a short-wheelbase layout for Sport variants.

Clearly, Ford Oz has big plans for the future of the Transit van, a concept that still – in Australia, anyway – lives in the shadow of the all-conquering dual-cab ute phenomenon. But the bigger, high-roofed Transit is already available here in EV form, so the launch of the smaller Transit Custom line-up in electrified form was always going to happen.

And while the world in general continues to vacillate over the pros and cons of an electrified future, it’s fair to say that the fleet managers and tradies of this world are a bit more pragmatic. If the EV and PHEV purchase-price-versus-running-costs sums add up, that’s kind of all that matters.

So, how does the electric Transit Custom line-up fare in the maths test? And what about actually using the electric Transit Custom in the real world of eight-hour shifts, delivery docks, fork lifts and commercial charging stations?

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2026 Cupra Terramar Summary

Does the world really need another mid-sized SUV? Cupra reckons so, particularly if the vehicle in question carries a European badge and is engineered by people who 'get' cars and driving.

Of course, by invoking those touchstones, Cupra has perhaps made a rod for its own back. Sure, the European badge thing speaks for itself, but if your point of difference is a driver’s car versus a transport module, then you better bring your dynamic A game.

The Terramar is that A game, says Cupra. In every other way, the Terramar has a big job to do to avoid being buried in the SUV pile-on. And, ironically, being a member of the Volkswagen-Audi family, means the Cupra’s own siblings pose perhaps the biggest threat to gaining some showroom attention.

That said, those same family ties mean Cupra can tap into some worthy tech including modern platforms and cracking engines, all of which are on display here. Of the three Terramar trim levels we’ll see initially, we’ve managed to drive two of them here – the entry-level and the range-topper. And our brief was simple: Can the Cupra Terramar stand tall. And, equally importantly, can it stand out?

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Deep dive comparison

2026 Ford Transit Custom 2026 Cupra Terramar

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