Audi Sq8 E-Tron vs MG MG4 Urban

What's the difference?

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Audi Sq8 E-Tron
Audi Sq8 E-Tron

2024 price

MG MG4 Urban
MG MG4 Urban

2026 price

Summary

2024 Audi Sq8 E-Tron
2026 MG MG4 Urban
Safety Rating

Engine Type
Not Applicable, 0.0L

Fuel Type
Electric

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Fuel Efficiency
0.0L/100km (combined)

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Seating
5

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Dislikes
  • Range could be better
  • Sportback trades function for style
  • It's so heavy

  • Active safety tech still needs work
  • Ride feels too firm at times
  • Cheap but not the cheapest EV
2024 Audi Sq8 E-Tron Summary

Late last year, Audi gave its large SUV range a freshen up by stocking its showrooms with the Q8 55 e-tron model; a rebadged, facelifted full-sized electric SUV designed to go head-to-head with things like the Mercedes-Benz EQE.

As it turned out, the Q8 55 was destined to become the mid-spec model and now Audi has book-ended the Q8 range with the entry-level Q8 e-tron 50 and the flagship SQ8 e-tron.

And while the previous 55 model was available in Sportback and SUV (station-wagon) forms, the latter has now been dropped.

That leaves the 50 model as an SUV only, while the headline act – and the vehicle we’re testing here – the SQ8 can be had in either body style.

The reason we’re concentrating on the biggest, baddest, most expensive variant, is that’s precisely what Audi is tipping the Australian market will gravitate towards.

In fact, as many as 70 per cent of Q8-platform sales could be the SQ8. That’s in line with the Australian market’s fondness for spending up big on the sportiest version of many makes and models, but it remains a bit of an anomaly in the rest of the car-buying world. Nevertheless, it remains the reason we’re focussing on that variant here.

Of course, electrification has never been more important for a carmaker operating here since the New Vehicle Efficiency Standard was announced recently, and even though the Q8 range will be a small percentage of Audi’s sales here, any EV represent progress towards meeting corporate targets.

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2026 MG MG4 Urban Summary

MG needs a win, and the MG4 Urban may be the right car at the right time to give the Chinese brand a major boost.

It has been a rough few years for MG, with sales in decline for the past two years, which has seen it tumble from Australia’s favourite Chinese car maker to a distant fourth place behind BYD, GWM and Chery

Part of that could be because of its rapid expansion, both in terms of its total number of models but also the size of the vehicles it’s offering. The larger QS SUV and U9 ute have both received underwhelming responses from the car-buying public.

So, MG has returned to its roots - small, affordable cars. The MG4 Urban, not to be confused with the MG4 Hatch, is its new price-leading electric car and the company’s new management hopes it leads a sales revival.

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Deep dive comparison

2024 Audi Sq8 E-Tron 2026 MG MG4 Urban

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