Audi Sq6 E-Tron vs BMW XM

What's the difference?

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Audi Sq6 E-Tron
Audi Sq6 E-Tron

2025 price

BMW XM
BMW XM

2023 price

Summary

2025 Audi Sq6 E-Tron
2023 BMW XM
Safety Rating

Engine Type
Not Applicable, 0.0L

Twin Turbo V8, 4.4L
Fuel Type
Electric

Premium Unleaded/Electric
Fuel Efficiency
0.0L/100km (combined)

2.7L/100km (combined)
Seating
5

5
Dislikes
  • Not super fun for an S badge
  • A couple of tech gremlins
  • Significant price jump from other grades

  • Harsh ride
  • Tyre noise
  • Augmented soundtrack
2025 Audi Sq6 E-Tron Summary

Sharing the same Volkswagen Group PPE platform as its main rival, the Porsche Macan 4S, the newly launched Audi SQ6 e-tron has promised both efficiency and performance.

Is it a combination that can be achieved in real life? My family of three have been testing it out this week to find out for you.

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2023 BMW XM Summary

BMW’s new XM is a tricky customer to pigeon-hole. Yes, it’s a huge, super-lux SUV and, yes, it’s all-wheel drive and features a station-wagon layout.

But it’s also a M-car and that infers super high performance. Weighing in one the wrong side of 2700kg, however, makes that a difficult task for any engineer.

This car also left us wondering if perhaps the glory days of M Division sports cars and coupes might behind it and SUVs like this one represent the road ahead.

But fear not: The CEO of M Division himself, assured us that the XM is a showcase for what an M badge can do, rather than a mission statement for the brand.

So, with that in mind, does this car have the wow factor that places it somewhere between peak oligarch and a motor-show concept car? Does it move the goal posts for big luxury SUVs? Does it even matter that it’s a plug-in hybrid?

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Deep dive comparison

2025 Audi Sq6 E-Tron 2023 BMW XM

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