What's the difference?
From a few paces back, the Q6 e-tron is easy to mistake for just another Audi.
After all, Audi, perhaps above all its contemporaries, has established such a consistent look and feel for its entire range.
But this is no regular Audi. The brand tells us the Q6 e-tron is the most significant new vehicle it has launched in a decade.
Underneath its familiar visage, Audi is so excited about the Q6 e-tron because it brings with it a ground-up new-vehicle platform, which brings with it some forward leaps when it comes to technology.
But does being new actually make the Q6 e-tron a good car? We went to its Australian media launch to find out.
This is it: Australia’s first fully electric ute.
It is telling of the times that the eT60, a dual-cab, no less, doesn’t come from a traditional titan of Australia’s car market like Ford, Nissan or Toyota.
Instead, it comes from Chinese upstart, LDV. The brand has already made a name for itself importing affordable alternatives to these mainstream rivals.
The combustion version of the T60 is chipping away at the market share of established names, commanding nearly six per cent of the light commercial market, placed fifth behind Mitsubishi.
Can the brand be more than a cut-price option, though? Does it have what it takes to be a first-mover with its all-electric dual-cab? We drove a pre-production example at its Australian launch to find out.
The Q6 e-tron knocks the luxury SUV formula out of the park, regardless of the fact it’s an electric vehicle. It has a slick, sporty feel, a high level of standard equipment for a premium car and at least on paper it’s a solid EV with plenty of driving range.
But here’s the thing: To me, the Q6 e-tron feels exactly how you would expect it to. It’s the same Audi formula, just upgraded for the electric age and in an era where rivals both old and new are using this once-in-a generation opportunity to truly innovate, there’s something a little disappointing about that.
The eT60 presents as an electric vehicle clearly converted from a combustion vehicle to take advantage of being first in our market.
It comes with some significant downsides, from the lack of key specifications and safety equipment to the downright average drive experience, but in other areas it’s specified right, with decent charging specs, and surprisingly good software on that centre multimedia screen.
In some ways, these impressions are a reflection of how far the ute market has come in Australia in the last few years, with many commercial offerings now feeling just as complete as passenger cars in terms of specification and driving prowess.
LDV has left open the door for future tweaks and improvements to the eT60’s spec, ride, and features, and we’re keen to get it in for a longer test in the near future. Either way, though, the brand says it has no shortage of buyers lining up to be a part of the zero emissions future of commercial vehicles.