What's the difference?
Subaru is entering uncharted territory.
The Uncharted is the brand’s first electric small SUV and a bold new direction, as the Japanese maker enters one of the most hotly-contested and now sought-after new segments in the Australian car market.
There is no shortage of new options calling out to Australian buyers and with a broad range of price-tags, designs and on-board tech it’s never been a more difficult time to enter this space.
So what does the Subaru Uncharted do differently, and is it worthy of your consideration? We took one for a week to find out.
Not many people even know what a Cupra Ateca V is… and this is the second best thing about this small SUV. The first best thing is that Cupra is owned by Volkswagen.
So, this means you can have your mysterious SUV not many other people drive while knowing it’s underpinned by one of the largest car manufacturers in the world which makes cars millions of people drive and one which also has a reputation for high quality vehicles.
The big news here is the Ateca model range has a new and lower entry fee with the arrival of this V grade. See, until now the only Ateca Australians could buy is the high-performance VZx which while really sporty also came with a pretty big price tag.
So, how much is the Ateca V and what do you get for the money? We found this out at the Australian launch along with how practical and safe it is and what it’s like to drive.
The Uncharted follows the Subaru promise of offering compelling all-wheel drive and a capable driving experience at a reasonable price, but only if you compare it to its traditional rivals.
The trouble for Subaru is that this part of the market has moved on, and EV buyers now have a different set of expectations relative to its usual point-of-difference.
In that sense, this is a good electric Subaru - but is it objectively a good electric car? With the circa-$60K pricing, that’s a harder argument to make.
The Cupra Ateca V is a much needed more affordable way into this small SUV while still offering a high-end feeling with plenty of standard features. Yes, the V isn't as high-powered as the VZx but it's still great to drive in the city and on the open road. Big on the inside and small on the outside the Cupra Ateca can perform urban and (small) family duties well.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.