What's the difference?
Lamborghini is famous for making glamorous supercars whose pilots seem so carefree they don’t appear to need a boot, or back seats, or even families.
They don’t even seem to mind them being so low they have to get in and out on all fours – well that’s how I need to do it, anyway.
Yup, Lamborghini is famous for these exotic race cars for the road… not SUVs.
But it will be, I know it.
I know, because the new Lamborghini Urus came to stay with my family and we torture tested it, not on the track or off-road, but in the 'burbs doing the shopping, the school drop-offs, braving multi-storey car parks and the potholed roads daily.
While I never like to give the game away this early in a review, I need to say the Urus is astounding. This is truly a super SUV that is every bit as Lamborghini as I hoped, but with a big difference – you can live with it.
Here’s why.
The EV revolution is bringing plenty of firsts, and this big electric behemoth is yet another one. Meet the EQS450, which Mercedes describes as its first "electric luxury full-size SUV with seven seats".
That is a bit of a mouthful though, right? So let’s shortcut that a bit, shall we?
What you really need to know is that this is one of the few proper seven-seat electric SUVs on sale in Australia, so it will — a little surprisingly — end up being compared with the increasingly premium Kia and its EV9 when it launches in November.
So what does this electric answer to a high-riding S-Class bring to the table? Well, lots of luxury, of course.
Lamborghini has nailed it. The Urus is a super SUV that’s fast, dynamic, and has Lamborghini looks, but just as importantly it’s practical, spacious, comfortable and easy to drive. You’re not going to find those last four attributes in a sentence about an Aventador.
Where the Urus loses marks is in terms of warranty, value for money and fuel consumption.
I didn’t take the Urus on the Corsa nor the Neve, nor Sabbia and Terra, but as I said in my video we know this SUV is capable on the track and that it can go off-road.
What I really wanted to see was how well it handled regular life. Any competent SUV can deal with shopping centre car parks, dropping kids off at school, carrying boxes and bags, and of course fitting and being driven as you would any car.
The Urus is a Lamborghini anybody could drive, pretty much anywhere.
Does electrification enhance the seven-seat SUV experience? In the case of the EQS450, the answer is yes. Smoother, quieter and with plenty of easy-flowing power, the brand's family-focused luxury electric SUV behaves exactly as you might expect.
Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.