What's the difference?
Make no mistake, you are looking at the biggest challenge the all-conquering Tesla Model Y has ever faced in Australia.
It’s the Kia EV5, a mid-size, all-electric SUV the Korean brand thinks will be its best-selling EV by some margin.
Oh, and it’s cheaper than the Tesla, by more than a little bit.
So, is this the electric SUV that might finally put an end to Tesla’s winning run in Australia?
Another day, another China-backed EV brand launches in Australia. This one, though, should be at least be vaguely familiar, with Smart having previously operated in Australia about 15 years ago, back when it was a Mercedes-Benz sub-brand rocking the tiny and clever Smart ForTwo and ForFour.
Mercedes is still involved, though now as a 50/50 joint venture partner with Chinese giant Geely, though the new Smart family is not being delivered by either company, and are actually being distributed by Mercedes’ biggest global dealer group, LSH Auto.
All of which is a load of information you don’t really need. But you should know, as a result of all that, the brand is promising a fleet of semi-premium EVs designed in Germany and built in China, with the Smart #1 the first to touch down in Australia.
Oh, and they pronounce the “hashtag” part of the model name, but I just can’t see that strategy becoming part of the Australian lexicon.
Anyway, part-Chinese, part-German and all electric. So should the #1 be on your EV shopping list?
The size is right, the price is right and the drive is right – three things that make the Kia EV5 a pretty formidable foe, and the kind of vehicle that might finally be able to break through the wall of the temple of Tesla in Australia.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.
It’s easy to get lost in marketing hype, but — based on first impressions — the Smart #1 does what it says on the tin. This is a Chinese-built SUV that feels more premium than most, and one which is priced to tempt you from one of the German big three. The warranty isn’t good enough, though, and the multimedia screen can be infuriating, but it drives very nicely, especially on suburban roads.
Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.