What's the difference?
Toyota's HiLux is feeling the heat from Ford's (PXII) Ranger in Australia's hotly contested 4x4 ute market. Recent national sales figures show the Ranger is outselling the former undisputed champion of this segment and closing the gap on the Toyota's long-standing dominance of the 4x2 ute segment, as well.
Ford is obviously in a buoyant mood, celebrating the Ranger's success in early 2017 with the first XLT dual cab 4x4-based special edition called the FX4. Fans of Ford's US pick-ups will be familiar with this moniker. It was first applied to Ford's best-selling F-150 as a special off-road option package with heavy duty suspension, underbody protection and unique body accents.
The Aussie version gets the body accents but no mechanical upgrades. However, Ford Australia has form in this area from decades past, so it's no surprise to see a new millennium reprise of special editions which offer the same cake with different icing.
We were parked just outside the front door of the Marree pub, in the South Australian Outback, about 650km north of Adelaide, when a curious local strolled up to us.
“You blokes testing the new Isuzu?”
This fella had his badges mixed up, considering we were in Mazda BT-50s, three of them, parked in a neat line outside the watering hole from which he’d just emerged.
“Nah, mate. Mazdas. BT-50s,” I said.
“Yeah, they’re good too,” he said, vaguely impressed, and, after raising his eyebrows skywards, he loped away.
There’s nothing new in this BT-50 beyond the 8.0-inch Alpine colour touchscreen entertainment unit, but Mazda reckoned it was as good a time as any to give their ute another solid test out in the bush – and what better test than the Birdsville Track?
This iconic bush track, a must-do on any serious off-roader’s wish-list, is more than 500km of dirt and gravel, potholes, corrugations, searing heat. Great stuff. What’s more, it runs parallel to the eastern edge of the Simpson Desert – or “The Simmo!” to my bogan mates – which is another great Aussie adventure.
The Simpson, covering more than 170,000 square kilometres and taking in parts of the Northern Territory, Queensland and South Australia, is the world’s largest sand dune desert and Australia’s fourth largest desert. It has the longest parallel sand dunes in the world, more than 1100 of them, some of them 200km long, running north-west to south-east.
We wouldn’t be venturing too deep into the desert though, not on this trip, we would, however, have a chance to play on Nappanerica (aka Big Red), the Simpson’s biggest sand dune at 40m high, which is about 30km west of Birdsville.
Our final destination for this run? Birdsville, for the annual Birdsville Races, when the sleepy bush town in Queensland’s far west, swells from 280 people to more than 7000 party-hungry race-goers. We’re in a top-spec GT dual-cab and were raring to go – no badge-confused bushie was going to ruin it for us.
To be honest, we're not big on 'special editions' in which the only thing special or unique about them is purely aesthetic. If the FX4 was true to Ford's US traditions and included some special equipment for improved off-road performance, then we'd probably be more excited about it. Fact is, it's just an XLT in a different costume. If that's worth an extra $3500, only you can decide.
The BT-50 is a smooth-driving, versatile workhorse with great off-road ability and it offers real passenger-car levels of comfort. Faced with a wide variety of terrain, including a few brief but punishing sections of potholes, it was never troubled during this trip.
We saw more than a few BT-50s in Birdsville for the races, so it’s obvious this ute is making inroads into a bush market traditionally dominated by the HiLux.