Ford Maverick vs Volvo Es90

What's the difference?

Potential is the key word when it comes to the Maverick. It has loads of potential to be a sales hit in Australia, provided Ford can get it in at the right price and specification level. In many ways, for all the success the Ranger has had for the company, the Maverick is the closest thing Ford has built to the Falcon Ute since its demise.

There’s obviously no guarantees in the automotive business, but if Ford could add the Maverick as a would-be Escape replacement it clearly has the potential (there’s that word again) to do a much better job for a brand known for its adventurous models. Whereas the Escape struggled to attract attention in a crowded SUV market alongside the likes of the Mazda CX-5, Toyota RAV4 and others, that wouldn’t be the case for the Maverick.

It’s been a hit for the Blue Oval in the US, with more than 22,000 examples sold in the first three months of 2023 and the company hiring more workers to try and keep up with demand. Which will only delay any plans to bring it to Australia, as the US market clearly has priority.

Which is a shame, because it would appeal to the large number of Australians who live in urban centres but have an active lifestyle. Especially the hybrid model, which would be ideal for weekday use while allowing owners to chuck their mountain bike or surfboard in the tray and head for adventure on the weekends.

Maybe that’s an idealistic view, but the Maverick left a strong impression and would fit so neatly into Ford Australia’s line-up it would be a waste if it never made its way Down Under.

More stylish than ever before, as quiet and refined as you'd expect from a luxury car and yet the stand out feature might once again be safety. Despite seemingly every new car being loaded to the gills with safety features, Volvo has managed to demonstrate industry best-practice and leads the way again.

I would encourage engineers from every other car brand to drive the ES90 to learn how to better integrate the modern suite of active safety features like forward collision warning and lane departure warning.

But beyond that, is the ES90 a car worthy of consideration? Well, pretty much everything it does the EX90 does too, so if you prefer an SUV that’s definitely worth consideration. But if you don’t want an SUV, if you prefer a sedan or just love to be different, the ES90 is a very attractive proposition in more ways than one.

The design of the Maverick is one of its standout features, because it looks like a proper Ford truck, with elements in common with the Ranger and the F-150.

That’s despite the fact that underneath it actually has more in common with an SUV, sharing Ford’s ‘C2’ platform with the Escape and Bronco Sport.

It has the same ‘C-clamp’ lights that are a signature of the F-150 and have since found their way onto the Ranger.

It also has the same boxy design as its bigger siblings with a very upright front end and cut-off tail, giving it the ‘tough truck’ look popular amongst modern ute/pickup buyers in Australia and the US.

Other noticeable design elements include the Ranger-style grille treatment, slightly flared wheel arches and the ‘Maverick’ name stamped into the tailgate.

The Maverick is also available with exposed tow hooks as optional extras on the standard XLT, but they are included on the Tremor package, and add to the ‘rugged’ look of the Maverick.

Inside the Maverick looks less and feels like a pick-up and more like an SUV, with elements like the steering wheel and media system seemingly coming straight from the Escape.

But there are a number of small details in the interior design that impress, like the unique door designs and the texture finishes to some of the inlays on the dashboard and door pocket.

Discussing Volvo design will draw different opinions depending on your age. As a millennial, I grew up at a time when Volvos were, to quote a famous movie line from the 1990s, ‘boxy, but good’.

But over the past two decades Volvo has smoothed off those boxy edges and become one of the most style-conscious car companies in the world. It has embraced its now-unique place as a Scandinavian carmaker and uses softer edges and more Nordic design themes (such as light coloured interior woods) to ensure the ES90 is simply a good-looking car.

What it isn’t, at least not technically-speaking, is a sedan. That’s because it has a liftback rear-end design, rather than a traditional ‘three-box’ sedan with a conventional boot. That shouldn’t be a deal-breaker for anyone and it means it’s a far more practical design.

It also sits taller than a conventional ‘sedan’, which is an increasingly common trait for modern European sedans as they try to woo would-be SUV buyers. It’s not a lot, you certainly wouldn’t call it a tall or high-riding car, but it is noticeable.

Ends up as an ‘in-between’ design, neither one thing or the other. The closest thing it reminds me of is the short-lived BMW 5-Series GT, which is damning with faint praise, but it speaks to the challenge of making something that simply isn’t an SUV appealing to the modern SUV-obsessed market.

The very stylish cabin features that previously mentioned light coloured wood (at least in our test car) and that unique Scandinavian look. It’s the closest you’ll get to sitting in a Swedish lounge room on wheels.

Again, in terms of size and use you’ll feel more like you’re in an SUV than a ute when you jump inside a Maverick. It definitely feels more like an Escape than a Ranger, even down to the basic layout of all the controls, air conditioning vents and storage spots.

But there are some unique elements, like the previously mentioned interior door trims, and there are some handy storage spots in the centre console along with a pair of cupholders.

There’s respectable space in the back for what is ultimately a small vehicle, but it could do with some extra amenities for the rear seat passengers. There’s a power outlet and some under seat storage space but no rear air con vents or cupholders. 

As for luggage space, this is where the Maverick diverges from the SUV script by adding its ute-style tray.

It’s a good sized bed, as the Americans call it, measuring 1381mm long and 1353mm wide, but with the tailgate able to be set a floor height it can accommodate eight-feet by four-feet wooden sheets (2400mm x 1200mm). Our test car came with the optional spray-in liner.

The tray features what Ford calls its ‘Flexbed’, which describes a variety of in-built functionality including pre-stamped slots in the side of the tray so you can insert timber as dividers, depending on what you want to use it for. There’s also a 12-volt outlet and 10 tie-down points to lean into its practical nature. 

It may be small in stature compared to the Ranger and F-150 but the Maverick isn’t a show pony. In the years since it arrived we’ve seen multiple examples of the Maverick being used as a working truck in the US, with plumbers and builders who don’t need a bigger model opting for the practical small ute and it’s easy to see it filling a similar role here.

In terms of space the ES90 is very generous, which it should be given it's a five-metre long car. There’s loads of room front and the back so you’ll seat four adults in absolute comfort, and can squeeze in a fifth if needed. Thanks to the relatively flat floor, as well as the panoramic roof that can either be opaque or clear, the cabin feels spacious and bright even in the rear.

As for luggage space, the boot measures 424 litres, and obviously it’s very easy to access via the power liftgate. But it’s still not as big as an SUV. The EX90 offers up 655 litres of space in its five-seat configuration. Which is at least a small part of the explanation why SUVs have become the more popular choice.

But what really stands out in the cabin isn’t the space, it’s the technology. The ES90 Ultra’s multimedia system is centred around a 14.5-inch touchscreen that runs all the car’s key functions; you also get a 9.0-inch driver’s display.

Notably, Volvo has opted to offer Google’s operating systems built-in, which means while you can still run Apple CarPlay or Android Auto, if you have a Google account you can sign-in and have your contacts, address book and other details integrated into the car.

It’s a really fast system, too, supported by the most powerful software Volvo has ever put inside one of its cars. Having a big tablet-style screen is great and feels very modern, but if it runs slowly, with lag between commands, it’s not as useful. This Volvo system, particularly the transitions between menus and even the voice assistant, reacts with lightning-fast speed.

Then there’s the sound system we mentioned earlier. It’s a 25-speaker Bowers & Wilkins set-up with 'Dolby Atmos' and an app called Abbey Road Studios. This app has been produced in conjunction with the iconic recording studio made famous by The Beatles. The speakers and the app were all developed together to provide a superior audio experience.

The speakers themselves are incredibly powerful while staying crystal clear, with the Abbey Road app providing the ability to change the sound between 'Modern' and 'Vintage' settings that make you feel like you’re inside a recording studio.

Put simply, it is as impressive a sound system as I’ve ever experienced in a car.

The ES90 range consists of two models at the time of publication both powered by a single, rear-mounted electric motor, with the twin-motor option available on the EX90 SUV currently not offered in Australia (emphasis on the word ‘currently’).

The range begins with the Pure from $88,880, before on-road costs, and is completed by the current range-topping Ultra variant, which we're testing, priced from $107,990, plus on-roads.

That means it’s cheaper than its direct rivals in the luxury electric sedan market. Audi’s e-tron GT starts at more than $200,000, the BMW i5 line-up is priced from $155,900 and the Mercedes-Benz EQE range begins at $134,900. So, even with this more expensive Ultra variant, Volvo has a clear head-start on the competition.

And Volvo hasn't managed that by skimping on standard equipment. The ES90 comes loaded with adaptive air suspension, 22-inch alloy wheels, a comprehensive safety package (as you’d expect from Volvo) as well as an electrochromic panoramic roof, a smart key you can add to your phone and 'Nordico' upholstery - Volvo’s sustainable synthetic leather.

There’s also a 25-speaker Bowers & Wilkins sound system, but more on that later…

Ford offers two engine choices in the USA - a standard 2.5-litre four-cylinder petrol-electric hybrid and a 2.0-litre four-cylinder turbo-petrol ‘EcoBoost’ option.

The hybrid powertrain makes a modest 120kW/210Nm and is only available in front-wheel drive, in an obvious nod to this ute’s shared DNA with an urban SUV. 

The EcoBoost fitted to our test car packs more punch, with 186kW/375Nm on tap and it’s paired to an all-wheel drive system via an eight-speed automatic transmission. 

As the name suggests, the ES90 Single Motor is powered by a single, rear-mounted electric motor that drives the rear wheels via a single-speed transmission. The motor makes a healthy 245kW and 480Nm, so the 0-100km/h sprint time is 6.6 seconds - sprightly for such a big car.

As alluded to earlier, there is a Twin Motor, all-wheel drive ES90 variant available in overseas markets, with 500kW, but Volvo Australia is yet to confirm when, or even if that will arrive here.

Ford claims the Maverick Hybrid is capable of hitting a fuel economy figure of 6.3L/100km, which is a lot more efficient than its bigger ute siblings can manage and on par with consumption the Escape Hybrid manages in the US market.

The more powerful EcoBoost is obviously not quite as efficient, using 9.4L/100km on the combined urban/highway cycle. Although this turned out to be pessimistic, as we saw returns of around 9.0L/100km in our LA test drive.

Built on Volvo’s 800-volt electrical architecture, the first Volvo to feature the technology, the ES90 is powered by a 92kWh battery that provides up to 554km of driving range on a single charge.

Volvo quotes an NEDC energy consumption of 18.5kWh/100km, with 300kW DC charging able to take the battery from 10 to 80 per cent in 22 minutes. A full, empty to 100 per cent charge using a 16A outlet will take 10 hours.

It should be noted that the EX90 SUV will be upgraded to the 800V architecture with the 2026 model year introduction.

As you approach the Maverick your brain tells you it’s a ute, but once you hope inside and start driving that idea quickly vanishes and you realise this is an SUV in disguise.

And that’s not a criticism, because Ford offers the Ranger and F-150 for people who do want a ute/pick-up that looks and drives like a ute/pick-up, so that’s not the role of the Maverick.

This is designed to be an urban-friendly vehicle for those who may want a ute but need something smaller and more efficient.

The EcoBoost performs admirably on the road, with decent low speed response and enough grunt when you stand on the accelerator and rev it hard. The Maverick isn’t a big vehicle, so it doesn’t need a particularly big engine to get the job done. 

The eight-speed auto is well-suited to the EcoBoost, able to get the most out of the engine when needed but also returning that strong fuel figure. 

It’s not meek, though, the Maverick EcoBoost has a standard towing capacity of 900kg but can be upgraded to pull up to 1800kg with the 'Tow Package'.

Unfortunately, the Los Angeles landscape didn’t give us a chance to test the Maverick’s off-road credentials, because it does have good on-paper capabilities.

Particularly the Tremor, which has specific drive modes for 'Normal', 'Sand', 'Mud', 'Slippery' and 'Towing', as well as the ability to switch the traction control off with the press of a button so you can let the wheels slip on loose surfaces.

But around the streets and freeways of LA it did impress with its on-road manners. The steering is nicely weighted and direct, and when paired with the compact dimensions of the Maverick it reacts and drives much more SUV-like which means it feels at home in the city.

As you’d expect from a luxury, electric car the ES90 is a quiet and refined vehicle to drive. Being a Volvo, the company has used its experience where it matters, and there is excellent insulation from the outside world. Unlike some EVs that lose the engine and hope that just makes things quieter, the ES90 gives you a genuine feeling of insulation from the exterior hustle and bustle. 

Performance is adequate from the single motor but it’s by no means a sports sedan with only 250kW/480Nm and such a big vehicle. But it has the instant response that is an EV trademark so it has all the performance this type of car and the drivers it will attract would likely need. If buyers start banging on the door for more power, Volvo can oblige, but for now it does the job you expect of a luxury four-door.

While it has the sedan silhouette, the taller body and raised ride height on the air suspension are noticeable. You will find yourself looking up at SUV drivers, but not all of them. It’s roughly the same seat height as you’ll find in a modern small SUV, so a slight elevation rather than a big boost.

The ride is what you expect from this type of car. You can adjust the suspension and steering between ‘soft’ and ‘firm’ settings, but even with the latter selected there is a lot of compliance and the ride remains comfortable.

The steering is fine most of the time, but when you have to do parking maneuvers you certainly notice the ES90's steer-by-wire technology. The steering literally feels like an old computer game steering wheel set-up, with very little resistance as the wheel lightly spins from lock-to-lock. It’s not a bad feeling, but it is a bit odd and takes some getting used to.

The ultimate take-away from the driving experience is just how relaxed it is - quiet and effortless are the two words that probably best sum it up.

This is obviously the area that Volvo is famous for, but with seemingly every other brand forced to raise their own safety features over the years, does the Swedish brand still do anything special on this front?

Absolutely.

Put simply the Volvo suite of active safety systems is better developed and better integrated. Every rival car to the ES90 will have a similar list of features, including adaptive cruise control, forward collision warning, lane departure assist, road sign information and more. But Volvo has made it work so well that unlike rival models, you never even think of turning them off, they don’t beep and bong ad nauseum, they only work if you need them in an emergency - which should be the standard.

One thing to note is the ‘bump’ on the roof (you may see in the images) to house a Lidar system. However, Volvo split with its supplier and has decided to abandon this technology for the ES90. That means the 2026 model year examples will not have the roof bump, but still come loaded with five radars, seven cameras and 12 ultrasonic sensors for the excellent coverage of the surrounding environment.

The only thing that stops the ES90 being worthy of a 10/10 safety score is the lane keeping assist could do with some fine-tuning, as it has a tendency to move in the lane slightly too much.

There is no current ANCAP score for the ES90, but the EX90 SUV does, and given the organisation's previous sharing of scores between different models based on the same core underpinnings, there is no reason to believe the ‘sedan’ wouldn’t be just as safe.

It’s also much too early to speculate on ownership and warranty details.

Ford hasn’t made any official commitment to bringing the Maverick to Australia but if it does it would be logical to expect it to mirror what we already expect in terms of warranty and the ownership experience.

That means five-years/unlimited kilometres of coverage and Ford’s capped price servicing plan.

The ES90 is covered by Volvo’s five-year, unlimited kilometre warranty, which is competitive for the luxury market even if it’s shorter than the cover some mainstream brands offer.

Servicing costs are currently unclear, at the time of publication. Volvo Australia typically offers five-year servicing plans for its models but is yet to finalise the cost for its electric vehicles.

Despite its long history in Australia, Volvo still has a relatively small footprint in this country with only 28 dealers/service centres spread across the country. However, more are planned to expand that coverage in the coming years.